Setting up of 301 redirects
-
Good morning all,
As part of the analysis of our website, we have realised that we are diluting our keyword strength in a particular area by having multiple zones all targeting the same keyword. We have decided to combine these zones into one, and set up 301 redirects so that the remaining zone gets the benefit of the other zones' link juice.
When setting up a 301 redirect from zone "X" to zone "Y" say, do I need to keep all of the content in zone X, or should I remove all content before the redirect is set up? Does zone Y still get the benefit of zone X's link juice if the content is removed?
Many thanks
Guy
-
It does not matter, 301 will transfere most of your link juice, but you will ose a bit, 301's leak a little each time.
but what i would do, rather then 301, is simply link from all relevant content to the page you want to rank with relevant link text, SE's will see that that page is the important one for that term.
If it is duplicate then i would remove it
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will URLS With Existing 301 Redirects Be as Powerful As New URLS In Serps?
Most products on our site have redirects to them from years of switching platform and merely trying to get a great and optimised URL for SEO purposes. My question is this: If a product URL has alot of redirects (301's), would it be more beneficial to me to create a duplicated version of the product and start fresh with a new URL? I am not on here trying to gain backlinks but my site is tn nursery dot net (proof:)
Intermediate & Advanced SEO | | tammysons
I need some quality help figuring out what to do.
Tammy0 -
A Really Specific Question about 301 Redirect Strategies
Hi there: As part of a site redesign project, we've been doing a lot of 301 redirects, as we retire old URLs or rename them. My question is: is it necessary to redirect ALL old URLS? What about URLs with no links and low authority? Are these really necessary to redirect, since they're not referenced on the web and there's obviously a global redirect happening at the level of the root domain? Just curious; I'm not sure I've ever really understood this...
Intermediate & Advanced SEO | | Daaveey0 -
If you do 302 redirect then change to 301 redirect do you lose all link juice?
Hello everyone, I was wondering if you could help me with understanding the following story: A website has been moved from its HTTP version to a HTTPS version. The SEO manager has advised developers that they needed to do 301 redirects. However, in the end, 302 redirects have been put in place instead. Now, 301s should be put in place ASAP. The million dollar question is: has the website lost all of its link juice already given the nature of the redirects? Also, does it depend on whether Google has indexed the new 302 pages or does it depend on something else? Many thanks!
Intermediate & Advanced SEO | | MarketingGH0 -
Remove URLs that 301 Redirect from Google's Index
I'm working with a client who has 301 redirected thousands of URLs from their primary subdomain to a new subdomain (these are unimportant pages with regards to link equity). These URLs are still appearing in Google's results under the primary domain, rather than the new subdomain. This is problematic because it's creating an artificial index bloat issue. These URLs make up over 90% of the URLs indexed. My experience has been that URLs that have been 301 redirected are removed from the index over time and replaced by the new destination URL. But it has been several months, close to a year even, and they're still in the index. Any recommendations on how to speed up the process of removing the 301 redirected URLs from Google's index? Will Google, or any search engine for that matter, process a noindex meta tag if the URL's been redirected?
Intermediate & Advanced SEO | | trung.ngo0 -
Multiple 301 Redirects on the same domain name
Hi, I'd appreciate some advice ont he below. I have a website, say www.site.co.uk that has just been redesigned using a new CMS. Previously it had URLs in the format /article.php?id=123, the new site has more friendly urls in the format /articles/article-slug. I have been able to import the old articles into my CMS using the same article IDs and I have created a unique slug for each post. So now in my database, I have the article id (from the querystring) and a slug. However, I have hundreds of old URLs indexed by Google in the format /article.php?id=123 and need to redirect these. My plan was to do the following. 301 Redirect /article.php?id=123 to an intermediate page, in this case /redirect/123. On this intermediate page I would do a database lookup for the article slug, based on the ID from the querystring, create a new URL and perform a second 301 redirect to my new URL E.g. /articles/article-slug-from-database. Whilst this works and keeps the site usable for visitors the two 301 redirects do worry me, as I don;t want Google indexing lots of /redirect/[article id] urls. The other solution is to generate hundreds of htaccess redirect rules that map old url to the new url. The first solution is much cleaner, but the two 301's worry me. Will Google work this out on it's own, is there a better way? Any advice is much appreciated. Cheers Rob
Intermediate & Advanced SEO | | AmyCrompton1 -
How important is having a 301 redirect?
Is having a 301 redirect a must for rankings when it comes to the www and non-www version of a site? I am on the bottom of page 1 for my main key phrases but I can't do a 301 redirect with my web host that I've been with for over a year. I've been considering changing web host (currently with Yahoo) but I also have concerns about transferring the site and the impact it might have because of the changing ip address. So my options are Stay Put Change Web host Which would you recommend?
Intermediate & Advanced SEO | | bronxpad0 -
Duplicate Title Tags & Duplication Meta Description after 301 Redirect
Today, I was checking my Google webmaster tools and found 16,000 duplicate title tags and duplicate meta description. I have investigate for this issue and come to know about as follow. I have changed URL structure for 11,000 product pages on 3rd July, 2012 and set up 301 redirect from old product pages to new product pages. Google have started to crawl my new product pages but, De-Indexing of old URLs are quite slower. That's why I found this issue on Google webmaster tools. Can anyone suggest me, How can I increase ratio of De-Indexing for old URLs? OR any other suggestions? How much time Google will take to De-Index old URLs from web search?
Intermediate & Advanced SEO | | CommercePundit0 -
Redirection to mobile site
Calling all SEO ninjas! I'm currently developing single web pages for various clients which function as abbreviated versions of their main websites. They are all related & under a single domain. When a user visits these pages on a mobile device, CSS is used to display mobile friendly versions of these pages. My clients are thrilled with these mobile versions and now want to also redirect mobile visitors from their main site (which is not mobile optimised) to these pages. My questions are: Are there any negative implications if we did this? ie. redirecting to a different domain What is the best method for redirection? eg. JavaScript Can this be achieved by adding a single line of code to their main site Can this be done in an SEO friendly way so that the redirection acts like a backlink? Many thanks.
Intermediate & Advanced SEO | | martyc0