Cookies and redirects - what are the negative effects?
-
I am advising a client who wants to streamline their online customers experience through the use of cookies.
The first time someone visits mysite.com, they will visit the normal index page, and on that page will be asked to identify themselves as a Personal or Business customer - and taken through to a relevant page. This will result in a cookie being added.
The next time they come back to mysite.com, the cookie will automatically direct them from the index page to mysite.com/personal/ or mysite.com/business/.
My question is, what are the SEO implications of this, especially given the fact the index page is their primary landing page for almost all organic traffic?
Bots
I realise that googlebot etc do not store cookies, so this should result in no change from the bots perspective (i.e. no redirect) but is it that simple? In effect we'll be showing the bot one thing and second time + visitors something else. Is this not effectively cloaking?
All advice gratefully received!
-
Is this not effectively cloaking?
Not at all. You are offering a very legitimate choice to users and you offer the same choice to bots. The option is clearly designed to maximize the user experience, not to manipulate search rankings.
Googlebot has the ability to choose an option even thought it normally will not. Googlebot even has the ability to complete simple online forms entering a name, address, phone number, yes/no options, etc. I am confident it will understand your design. It is not all that different in concept to sites which offer content in various languages based on a manual choice.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
To redirect or not to redirect, that is the question
I work for a software company that is redeveloping the website (same domain.) We have tons of content in the form of articles and documents for support, how to use the product better, case studies, and blog posts. I've downloaded a landing page report and many of these have low impressions and little or no clicks (some ranked high other very low.) Should I redirect all this content to the new site where some of it won't exist or forget about it because of the lack of juice? Is there a rule-of-thumb threshold for redirecting for content?
Intermediate & Advanced SEO | | Nobody15969167212220 -
Should I redirect my Google Update Effected Domain to brand new Domain?
Hey Moz experts, I had a domain which was really doing better but after the Humming Bird update my traffic was decreased up to 90%. There are plenty of posts on my existing blog, Now what should I do? I mean should I redirect it to a brand new domain or Copy all the posts to a brand new domain and delete my existing domain? Note that the Old domain has PR1, DA 19 and PA 30.
Intermediate & Advanced SEO | | imran20780 -
301 Redirect of subdomain?
Fellow Mozzers, I'm having a hard time wrapping my brain around a redirect issue and thought it was worth posing the question to the Moz community. I did a search first but couldn't find the exact answer I was looking for. How does a 301 redirect work when you redirect a sub domain example.homepage.com to www.homepage.com but you keep the sub directories of example.homepage.com/page-1 active and are trying to rank them? I'm dealing with a current project where this is happening and this doesn't make sense to me, to redirect the subdomain if you're also trying to rank/create search traffic for pages, sub directories on example.homepage.com. This also get's into the debate of if a sub domain site is viewed as it's own website and therefore has to rank itself. If this is true, it seems like we're kind of killing the authority of the site by redirecting it. Additionally, www.homepage.com has a much stronger link profile than example.homepage.com I hope this makes sense. Any thoughts are appreciated. Thanks for your time.
Intermediate & Advanced SEO | | SMG-Texas0 -
Tracking URLS and Redirects
We have a client with many archived newsletters links that contain tracking code at the end of the URL. These old URLs are pointing to pages that don't exist anymore. Is there a way to set up permanent redirects for these old URLs with tracking code? We have tried and it doesn't seem to work. Thank you!
Intermediate & Advanced SEO | | BopDesign0 -
ISAPI Redirect in httpd.ini doc
Hi folks, Due to working on a site older than myself, I find myself in a position whereby I need to set up some redirects in the httpd.ini document. I had wrongly assumed this would be in the same way as I would in htaccess, but alas, no dice. There's nothing special about what I'm trying to do, but I think the expressions are what are confusing me. I'm trying to redirect this example page - http://www.example.com/subfolder/DisplayArticle.asp?ID=12345 to it's subfolder http://www.example.com/subfolder/. Here's what I have: [ISAPI_Rewrite] Redirecting old article to new locations RewriteRule ^/subfolder/DisplayArticle.asp?ID=12345 /subfolder/ [R=301,L] Can someone please point me in the right direction? Thanks Matt
Intermediate & Advanced SEO | | Horizon0 -
301 redirect or rel=canonical
On my site, which I created with Joomla, there seems to be a lot of duplicated pages. I was wondering which would be better, 301 redirect or rel=canonical. On SeoMoz Pro "help" they suggest only the rel=canonical and dont mention 301 redirect. However, ive read many other say that 301 redirect should be the number one option. Also, does 301 redirect help solve the crawling errors, in other words, does it get rid of the errors of "duplicate page content?" Ive read that re-=canonical does not right? Thanks!
Intermediate & Advanced SEO | | waltergah0 -
Setting up of 301 redirects
Good morning all, As part of the analysis of our website, we have realised that we are diluting our keyword strength in a particular area by having multiple zones all targeting the same keyword. We have decided to combine these zones into one, and set up 301 redirects so that the remaining zone gets the benefit of the other zones' link juice. When setting up a 301 redirect from zone "X" to zone "Y" say, do I need to keep all of the content in zone X, or should I remove all content before the redirect is set up? Does zone Y still get the benefit of zone X's link juice if the content is removed? Many thanks Guy
Intermediate & Advanced SEO | | Horizon0 -
How to 301 redirect ASP.net URLS
I have a situation where a site that was ASP.net has been replaced with a WordPress site. I've performed a Open Site Explorer analysis and found that most of the old pages, ie www.i3bus.com/ProductCategorySummary.aspx?ProductCategoryId=63 are returning a HTTP Status = NO DATA ... when followed ends up at the 404 catch-all page. Can I code the standard 301 Redirects in the .htaccess file for these ASP URLs? If not, I'm open to suggestions.... Thanks Bill
Intermediate & Advanced SEO | | Marvo0