301 redirects and OSE
-
We run a blog/video real estate site (yochicago.com) as one of the venues for sponsored content for our clients looking for off-page SEO and inbound links.
I'm working with a client who we've linked to a handful of times in the last few weeks, but I'm not seeing any external links from our site on PRO/OSE.
Come to find that our writer has been linking to http://clientsite.com, instead of http://www.clientsite.com, which is the canonical site. I wouldn't have thought that this would make a difference, and about an hour of web research seems to confirm that it shouldn't make a difference, save for losing a little bit of SEO credit.
What am I missing? Any input would be appreciated.
-
Hi Mike.
OSE is based upon the Linkscape crawl of the web. The crawl process takes 2-3 weeks, then another 1-2 weeks to crunch the data. OSE is updated approximately once per month with the next update happening on October 18th. Hopefully your links will be visible at that time BUT it may take another cycle depending on when those links were added.
You should also know Linkscape only crawls about 25% of the web based on page authority. This is actually effective because if a page is not crawled by Linkscape, it likely has little or no value as a link anyway.
One last note, you definitely want to request your writer to adjust their links to the correct URL format. You are correct you only lose a small amount of link juice, but that can be the difference of ranking higher on any given search. Additionally the greater risk is when you redirect a page on your site meaning the link has been double re-directed in which case the loss of link juice is amplified.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Deindexing Site, but Reindexing 301 Redirected Version
A bit of a strange one, a client's .com site has recently been losing rankings on a daily basis, but traffic has barely budged. After some investigation, I found that the .co.uk domain (which has been 301 redirected for some years) has recently been indexed by Google. According to Ahrefs the .co.uk domain started gaining some rankings in early September, which has increased daily. All of these rankings are effectively being stolen from the .com site (but due to the 301 redirect, the site loses no traffic), so as one keyword disappears from the .com's ranking, it reappears on the .co.uk's ranking report. Even searching for the brand name now brings up the .co.uk version of the domain whereas less than a week ago the brand name brought up the .com domain. The redirects are all working fine. There's no instance of any URLs on the site or in the sitemaps leading to the .co.uk domain. The .co.uk domain does not have any backlinks except for a single results page on ask.com. The site hasn't recently had any design or development done, the last changes being made in June. Has anyone encountered this before? I'm not entirely sure how or why Google would start indexing 301'd URLs after several years of not indexing these.
Technical SEO | | lyuda550 -
URL structure change for pages without traffic: 301 redirect or not ?
Hi, I am just starting with MOZ PRO and trying to handle the high priority issues, starting with pages with 4XX Client Error. I am wondering what we should do with pages with no traffic and no external links. For instance: So time ago we change the URL structure of our blog to a flatter one, and so eg we moved a page: from: domain-name/dla-rodzicow/poradniki/poradniki-po-markach/vilac/vilac-zabawki-z-dusza to: domain-name/dla-rodzicow/poradniki/marka-vilac/vilac-zabawki-z-dusza/ Still not very flat but this is not the point. MOZ PRO shows we are having internal links to the old url. According to MOZ PRO, we don't have external links. According to Analytics we have no traffic on the old page. So now we changed the internal link, and I am wondering whether we should 301 redirect the old page to the new one, or whether a sitemap update is enough for this kind of pages ? Thanks in advance for your help.
Technical SEO | | isabelledylag0 -
CNAME vs 301 redirect
Hi all, Recently I created a website for a new client and my next job is trying to get them higher in Google. I added them in OSE and noticed some strange backlinks. To my surprise the client has about 20 domain names. All automatically poiting to (showing) the same new mainsite now. www.maindomain.nl www.maindomain.be
Technical SEO | | Houdoe
www.maindomain.eu
www.maindomain.com
www.otherdomain.nl
www.otherdomain.com
... Some of these domains have backlinks too (but not so much). I suggested to 301 redirect them all to the main site. Just to avoid duplicate content. But now the webhoster comes into play: "It's a problem, client has only 1 hosting account, blablabla...". They told me they could CNAME the 20 domains to the main domain. Or A-record them to an IP address. This is too technical stuff for me. So my concrete questions are: Is it smart to do anything at all or am I just harming my client? The main site is ranking pretty well now. And some backlinks are from their copy sites (probably because everywhere the logo links to the full mainsite url). Does the CNAME or A-record solution has the same effect as a 301 redirect, from SEO perspective? Many thanks,
Hans0 -
Help with 301 redirect code
Hi, I can't work out how to make this one work and would apreciate if someone could help.
Technical SEO | | Paul_MC
i have a series of folders from a old site that are in the structure:
/c/123456/bags.html (the "123456" changes and is any series of 6 digit numbers), and the "bags.html" changes depending on the product.
I need that to be 301 redirected to the following format:
/default/bags/bags.html0 -
301 Redirect Question for trailing slash & index.php
1. Can you show me how to do a redirect for forhttp://www.exercisebiology.com to http://www.exercisebiology.com/ I want to add the trailing slash. 2. Also how to redirect from http://www.exercisebiology.com/in... to http://www.exercisebiology.com/. When I tried to redirect the index.php last time, I couldn't login to the forums. Everytime when someone tries to login to my forums, it takes them the to the home page. I did it through the hostgator CP. I am thinking someone could help me here. Thank you so much!
Technical SEO | | anoopbal0 -
What factors matters the most when using a 301 permanent redirect?
Hi SEOmozzers, I have a client that has couple of duplicates but I am debating if i should just kill those pages or use 301 Permanent redirects. I know SEO moz provides 2 important factors to look at which are PA and link root domain. 1.Which one matters the most? or which one should I look at first to make a decision? 2. I have empty pages creating duplicate content with a PA of 14 and 1 linking root domain. my thought is to kill the page by inserting a meta NO INDEX. If you don't agree and think I should 301 to an existing page that needs link juice, let me know. Thank you mozzers 🙂
Technical SEO | | Ideas-Money-Art0 -
301 redirect problems on site not yet moved
I have re-designed one of my sites, the old site is all static pages on a Windows server, I have made the new sites and it is on a new server and is running on Wordpress. I have just finished testing it and so am nearly ready to switch over the nameservers to the new server, however I'm having some problems with 301 redirects. I have tried to set up a few 301 redirects on the new server to test before I change nameservers but they don't appear to be working. I would have imagined that they should (even though the actual page isn't hosted on the new server) or am I being very stupid here and I can't test a 301 redirect until the nameservers have been changed. Redirect 301 /magazines.htm http://.../~account/magazine-freebies Obviously the above with the stars (*) is the server address and route to my account.
Technical SEO | | Wardy0
