Exact match domains
-
I know buying new websites hoping to 301 redirect them to achieve higher rankings before they’re established is not a good idea, but what about uploading a info pages + on-page SEO + some link-building and when the site is established (it ranks) direct visitors to a landing page?
Buying a new domain for the SINGLE purpose of 301 redirecting won’t boost the rankings (don't think it would get penalties either, unless it’s the only link building activity). Not planning to redirect to the homepage, but to the related sub page on our main site (specific landing page). Will this pass the appropriate anchor text and link authority to the right page on our website and help those pages to rank for their keywords? Only thinking of a few pages (no more than 3).
-
Hi! We're going through some of the older unanswered questions and seeing if people still have questions or if they've gone ahead and implemented something and have any lessons to share with us. Can you give an update, or mark your question as answered?
Thanks!
-
If I'm understanding you correctly, yes... this would work. I've done this several times with great success. For example... For a client, I purchased the website www.abc.com which ranked #1 on Google for "abc". I placed a 301 and re-directed to a page on my client's site that had related content and within a week or two the page on that site ranked #1 for "abc". It simply replaced the old site in the SERPs.
I haven't tried this with brand new domains though. I would either find a site (looking for ugly old un-cared for sites that ranked well) that I could buy for a reasonable price or I would put up a new site, do some content building and link building and when it was strong enough (after maybe a year or so) I'd do the same trick. I don't do it much but when I have it's worked every time.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Webmaster Tools and Domain registration
Hi, I have a travel project to manage and a question to arrange the registration of this page. Should I register in Webmaster Tools all domains which lead to the webpage of this travel company like abctravel.com, a-b-c-travel.com, adventure-bahamas-crew-travel.com and adventurebahamascrewtravel.com or only the main domain abctravel.com. Thanks for your advice.
Technical SEO | | reisefm0 -
Anybody having success with Cross-Domain canonical?
Has anyone been using rel="canonical" to attribute content that has been republished on Domain B... back to Domain A, which is the original source? The videos below say that this should be working... I am asking to hear from anyone who has done it. Has it worked as you expected? Did Domain A get the benefit that you expected? Thanks! ========== Source Videos ============= Matt Cutts (April, 2012) http://www.youtube.com/watch?v=zI6L2N4A0hA Matt Cutts (April, 2010) http://www.youtube.com/watch?v=x8XdFb6LGtM Rand Fishkin (August, 2012) http://www.youtube.com/watch?v=O8drPXudZZc
Technical SEO | | EGOL1 -
Domain Switch - With lost control of original domain.
Hey all, A client finally sold a domain name after being harassed to sell for many years, without talking to us about it first. They moved the site to a new domain, and the purchasing company took over the original domain. Then they called me, wondering why the site is no longer showing up in Google. I've done some initial research, and everything I find for advice assumes that you have control over the original domain. We don't. I'm hoping someone here has some creative advice, so we don't have to start from the beginning, and/or painfully update links we've acquired. My only thought was that the new company may be kind enough to post 301's for us if we provided them.... Any thoughts / advice / life rings will be greatly appreciated! 🙂
Technical SEO | | KBK0 -
To 301 redirect or not to 301 redirect? duplicate content problem www.domain.com and www.domain.com/en/
Hello, If your website is getting flagged for duplicate content from your main domain www.domain.com and your multilingual english domain www.domain.com/en/ is it wise to 301 redirect the english multilingual website to the main site? Please advise. We've recently installed the joomish component to one of our joomla websites in an effort to streamline a spanish translation of the website. The translation was a success and the new spanish webpages were indexed but unfortunately one of the web developers enabled the english part of the component and some english webpages were also indexed under the multilingual english domain www.domain.com/en/ and that flagged us for duplicate content. I added a 301 redirect to redirect all visitors from the www.domain/en/ webpages to the main www.domain.com/ webpages. But is that the proper way of handling this problem? Please advise.
Technical SEO | | Chris-CA0 -
Can subdomains boost the main domain?
HI I know that having a strong domain can help when creating sub domains, but can it also work the other way round? Can having a number of strong sub domains help the top level domain's quality and history? My reason for asking is that I have half a dozen domains which have been used for various projects, and still are, which have involved having a landing page on the root domain and running dozens of sub domains. These subdomains, across 6 root domains, have about 500,000 pages indexed. I have now decided I should do something with the root domain so am wondering if there are any benefits I would have gained from my initial approach. Thanks
Technical SEO | | Grumpy_Carl0 -
301 Redirect with an Exact Domain name Match
My Client had a site that ranked for a pretty competitive two word phrase, but for a variety of reasons had to transfer the site to a different domain name (with none of the previous keywords). We've 301'd everything just fine to the new site, but our traffic for that two word phrase, as well as related long tail traffic, is beginning to drop. Could the drop be related to something that we didn't do well in the transfer? Or is it due to the new domain name now not being an exact match? Sitenote question: Our Google Analytics is still set up for the former domain name and shows data just fine. Is there any reason to switch GA to the new domain? What are the pros/cons? Much thanks in advance!
Technical SEO | | TrevorMcKendrick0 -
301 redirects and old domain names
Thanks to the great advice i've received on this forum, I'm combining 50 different truck sites into a single, ultimate truck website. So my question is how long should I make a website 301 redirect to the appropriate page on my new website? My thought is that if it works well to have a single website, it might be nice to eventually sell off some of the old domain names that I won't be using anymore. Thanks! Andy
Technical SEO | | daenterpri0 -
Domain Redirect Issues
Hi, I have a domain that is 10 years old, this is the old domain that used to be the website for the company. The company approximately 7 years ago was bought by another and purchased a new domain that is 7 years old. The company did not do a 301 redirect as they were not aware of the SEO implications. They continued building web applications on the old domain while using the new domain for all marketing and for business partner links. They just put in a server level redirect on the folders themselves to point to the new root. I am on Tomcat, I do not have the option of a 301 redirect as the web applications are all hard coded links (non-relative) (hundreds of thousands of dollars to recode) After beginning SEO; Google is seeing them as the same domain, and has replaced all results in Google with the old domain instead of the new one..... My questions is.... Is it better to take the hit and just put a robots.txt to disallow all robots on the old domain Or... Will that hurt my new domain as well since Google is seeing them as the same? Or.... Has Google already made the switch without a redirect to see these as the same and i should just continue on? (even the cache for the new site shows the old domain address) Old Domain= www.floridahealthcares.com New = www.fhcp.com *****Update after writing this I began changing index.htm to all non relative links so all links on the old domain homepage would point to fhcp.com fixing the issue of the entire site being replicated under the old domain. I think this might "Patch" my issue, but i would still love to get the opinion of others Thanks Shane
Technical SEO | | Jinx146780