Exact match domains
-
I know buying new websites hoping to 301 redirect them to achieve higher rankings before they’re established is not a good idea, but what about uploading a info pages + on-page SEO + some link-building and when the site is established (it ranks) direct visitors to a landing page?
Buying a new domain for the SINGLE purpose of 301 redirecting won’t boost the rankings (don't think it would get penalties either, unless it’s the only link building activity). Not planning to redirect to the homepage, but to the related sub page on our main site (specific landing page). Will this pass the appropriate anchor text and link authority to the right page on our website and help those pages to rank for their keywords? Only thinking of a few pages (no more than 3).
-
Hi! We're going through some of the older unanswered questions and seeing if people still have questions or if they've gone ahead and implemented something and have any lessons to share with us. Can you give an update, or mark your question as answered?
Thanks!
-
If I'm understanding you correctly, yes... this would work. I've done this several times with great success. For example... For a client, I purchased the website www.abc.com which ranked #1 on Google for "abc". I placed a 301 and re-directed to a page on my client's site that had related content and within a week or two the page on that site ranked #1 for "abc". It simply replaced the old site in the SERPs.
I haven't tried this with brand new domains though. I would either find a site (looking for ugly old un-cared for sites that ranked well) that I could buy for a reasonable price or I would put up a new site, do some content building and link building and when it was strong enough (after maybe a year or so) I'd do the same trick. I don't do it much but when I have it's worked every time.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving Shopify from a Sub Domain to the Full Domain
Apologies if this has been asked before. Currently we have a Shopify shop on a subdomain shop.lucybee.com a blog on subdomain blog.lucybee.com and the full domain of course. We'd now like to move everything onto Shopify on the full domain. Therefore the blog rolls into Shopify. We'll manually move pages into Shopify. Any advice or links to resources on how to manage would be gratefully received. Thank you , Jim
Technical SEO | | LucyBee0 -
Trash Domain Or Redirect it (unmaintained)
We have an old website with an old domain that has not been maintained for a few years; it now has a DA of 14 and a spam score of 24%. Our current domain (same business) within a few years has a domain authority of 21 and page authority 29 spam score 1%. (Yes, this domain should have been redirected from the get-go) The question is what do you do with it now? Toss it. Or redirect it. That domain has existed for years but still not sure what its value is from an SEO perspective. I would love to hear your feedback. Is there any benefit to redirect the old domain to the current domain. Or is it a negative and what impact?
Technical SEO | | MyBambooSEO0 -
Disallow wildcard match in Robots.txt
This is in my robots.txt file, does anyone know what this is supposed to accomplish, it doesn't appear to be blocking URLs with question marks Disallow: /?crawler=1
Technical SEO | | AmandaBridge
Disallow: /?mobile=1 Thank you0 -
Questions on switching domain name of my site
Hey guys, I purchased a domain name on May 1st and have been running my site on it since then. At the time when I added the domain name to the shopping cart, I felt that it was the best domain name a human could possibly come up with. But now, after two months, I am not so sure about it. And that means I am thinking of getting a new domain name and redirecting the old domain to the new one. Give that the domain is only two months old, there is not much to lose. However, my domain name does have some valuable backlinks, and has built some credibility in the eyes of search engines. According to MOZ Open Site Explorer, its Domain Authority is 10 and Page Authority (homepage) is 20. It's not much, but I fear that if I switch the domain name, I will reset the clock and the new domain name will have to earn the rankings from scratch That said, after searching this forum, I come across articles like this one from google and this 2012 article from MOZ that gave me some confidence. The MOZ article is from 2102, and there have been several changes since then. Is there an updated version of that article, or another legit article on the internet that you can point me to? As you can tell, I want to be more than sure that we don't take any hit during the migration process. Also want to mention that the site is on WordPress -- in case that is relevant. Thank you for your help.
Technical SEO | | deathbyseo0 -
Moving my domain to weebly
I am thinking of moving my html website to weebly. They offer a 301 redirect for my domain name. Is that ok for SEO?
Technical SEO | | bhsiao0 -
Preferred domain
In GWT it gives an option to do the following but which is best? and why? If you specify your preferred domain as http://www.example.com and we find a link to http://example.com, we'll consider both links the same. | <label for="no_assoc">Don't set a preferred domain</label> |
Technical SEO | | jwdl
| <label for="use_www">Display URLs as ** www.example.com**</label> |
| <label for="use_nowww">Display URLs as example**.com **</label> |0 -
I Need advice in redirecting domains
I have tow domains (destination/town - travel websites), www.gansbaai.com, and www.danger-point-peninsula.co.za. The one, gansbaai.com is an old domain I bought under which I will be launching a new website in a couple of months. danger-point-peninsula.co.za, is another domain I acquired also about gansbaai, the area. I will we using the domain gansbaai.cm, but want to get the best link juice out of danger-point-peninsula. How do I merge the domains?
Technical SEO | | DROIDSTERS0 -
How I implement the cross domain rel canonical?
I just watched the WBF on cross domain rel canonicals. I understand the concept, but not sure how I go about actually doing the rel canonical? If I have www.mysite.com and someone we just partnered with, www.othersite.com wants to create new pages and use my content, what will the rel canonical tag look like on www.othersite.com? Do I need to also put this tag on www.mysite.com? I want to make sure each of my pages that the other site is copying is getting the "SEO credit."
Technical SEO | | NueMD0