Local SEO Help!
-
At the minute 12 out of my 16 clients are Local SEO clients. I'm new to SEO Moz and still only at the low level subscription which gives me 5 campaigns. It seems to me (and I may be wrong) that SEO Moz is more suited for my clients that want to rank nationally. SEO Moz seems like it might be a little overkill for using up a campaign for local seo. I'm going to stay with SEO Moz as it is great for the few clients I have that want to rank nationally. So my question is does anyone know of a similar company to SEO Moz that focuses soley on local seo?
Does anyone have experience with Bright Local? How about shedding some light on what reporting software is good for LOCAL SEO?
http://www.brightlocal.com/seo-tools/
Thanks
Gary -
Great stuff! Thanks a million.
Gary
-
Hi Gary
I'm in Perth Western Australia, I think our local is a bit different, i am sure we cover a much wider area.
-
Gary, create a Craigslist account and grab the local market. I have a mobile car mechanic who gets more phone calls from Craigslist than from Google. Create 2 ads and keeps them on rotation. Each ad expires in 48 hours. Think I'm joking? TRY IT!
-
Thanks Alan. To me the problem with local search is it only covers a 20 mile radius at best with Google Places. I have one client who does kitchen remodeling. I can get him to show up in the #1 position in his own town and a few surrounding towns but outside of that I have to move to PPC. An example would be: if someone searches on the keyword "Kitchen Remodeling" 10 miles away his company does not show up. The only to fix is PPC.
Thanks again for the feedback.
-
Gary ,
At Pin Agency we do a good amount of local for Los Angeles. I can not vouch for Brightlocal as we have not used them . I can tell you though that getlisted.org is a really awesome launch pad and it is free ! Getlisted.org is maintained by some of the best local gurus . You can not go wrong with getlisted.org. I have also been testing out a pure local platform getmelisted.net since it was launched privately in Beta and I can say I was impressed and me and my team use this platform now. Those 2 assets should point you in the right direction when handling multiple local clients. The guy who developed getrmelisted.net is a friend and is very helpful in training people on his new platform. Let me know if you want an introduction .
Hope this helps.
-
Unless you are international, i dont see much difference in the SEO. Obviously you want to include some local keywords, list yourself in loacl directories, but apart from that i think the approch is much the same.
When a local searcher in dallas texas searches for "accountant" seacrch engines know what city he is in, and will show maps a give local sites an advanatge. If the same searcher enters accountent new york, it will sjow maps for New York and give new york sites and advanatge in results.
By promoting your site, you are promoting it localy by default.
-
This is a feature that I have wanted with one of my clients who is a car mechanic. I am more interested in Google Places, but at the same time I don't mind coming out in the regular SERPS. I have never heard of Bright Local. If I were in your shoes, I would use SEOMoz for site crawl diagnostics and competitive analysis. By competitive analysis I mean to see where your competitors are and why they are ranking.
It would be great if SEOmoz could give us local rankings too, but they would have to put a server in every city in the United States to give you an accurate ranking report.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Looking to hire an SEO for a Technical Review of my site
Hi I am new to SEO. I am the photographer and blogger behind the photography blog ShootTokyo. I am looking to make sure my site is optimized the best it can be for SEO. My site is a hobby for me but has really grown. I am looking make sure I have best practices implemented. I am not looking for quick fixes or try to cheat the system but to make sure I have a good solid foundation in place for SEO. I don't have a lot of experience nor a lot of free time so I want to make sure whatever free time I spend on this is really productive. I am looking to initially hire someone to do a technical assessment of my site and identify any fundamental issues I should address first. Once I have the assessment I am looking for advice on putting together a work plan on what I need to do and the best way to approach it. How can I best use the tools Moz is offering me? Which things are higher value that I should work on first, specific to my site? For more technical things I might hire this person to implement them or teach me how to implement them. If this is your business can you please let me know what your qualifications, experience, a link to your site and give me a range of what you might charge for something like this (you can email me details if you don't want to post here). If this isn't your business but have a recommendation I would love one. I am Tokyo based so ideally someone either in Asia, Europe or West Coast of US as it makes it easier to connect live if needed. Thanks Dave
Image & Video Optimization | | ShootTokyo0 -
Video SEO, should I do what Roger does?
As per http://www.seomoz.org/blog/hosting-and-embedding-for-video-seo I want to rank with a rich snippet and improve my domain's overall ranking. So I am going to ignore YouTube and use Vimeo Pro (using old embed code). I will also submit a video XML sitemap and implement schema markup. Gotcha. Now let's check this strategy with what SEOmoz is doing. Let's take 5 Steps to Facebook Advertising - Whiteboard Friday it was uploaded onto the SEOmoz blog on 29 March 2013. Then on 4 April 2013 it was uploaded onto YouTube. As at 7 April 2013 (PST) I am not seeing the latest SEOmoz Whiteboard Friday Evolution of the Local Algorithm - Whiteboard Friday posted on YouTube. SEOmoz blog has a person written transcription, YouTube has an automatic transcript. There is a link to the SEOmoz comments below the YouTube Video. Cricky! They've gone all YouTube. Stop the boat. Or should I? My assumption is that SEOmoz is big enough so that it is willing to risk losing a few links to their YouTube webpages. Indeed they delay posting the video on YouTube for a week after it has been posted on the SEOmoz blog. What's more it ensures that there is a very good transcript on their blog. Top that off with comments (and I assume video sitemap and schema) and it is happy it will gain more from the traffic generated from the YouTube community than the potential loss of links to its domain, forgoing potential domain authority increases and resulting traffic. So Roger, I'm a little boat not a SEOmoz battleship cruiser, should I do what you do and wait for a week before I put my videos on YouTube? Or avoid the dangerous currents of YouTube stealing my domain authority and ignore YouTube all together?
Image & Video Optimization | | BruceMcG0 -
WordPress image file names SEO question
I’m using a plugin to upload images directly from Adobe Lightroom to WordPress and while the process is very convenient it adds “wpid-“ to the beginning of every image file name, so my “seo-friendly-image-title.jpg” becomes “wpid-seo-friendly-image-title.jpg”. The plugin author claims that it’s a WordPress thing and there isn’t anything he can do about it, yet it doesn’t happen when using the same plugin to upload to the NextGen Gallery Plugin instead of the built in WordPress media manager. I’m not really a fan of NextGen though so I’d rather use the built in WordPress media management. This is obviously an SEO forum not a WordPress troubleshooting forum, but I wanted to give a bit of background. My question is whether that “wpid-” at the beginning of all my image file names is going to cause any sort of SEO issue. If not, I won’t worry about it, but if it does I’ll have to either find another plugin or just go back to exporting from Lightroom to the desktop and then uploading through WordPress. Thanks in advance for any input.
Image & Video Optimization | | StephenWeigel0 -
New to SEO
Hi, I'm new to SEO and was wondering if I could get some pointers on how to earn back links for a relatively new site. Any suggestions will be appreciated.
Image & Video Optimization | | greenfoxone0 -
Google local listings question
im working with gutter installation company, and we're ranking for all the top keywords in google. the only thing that we're not ranking for is for the map results, for the keyword "gutter ma" since we're located in Springfield ma, i thing Google considers certain areas from Boston, because its more center of Massachusetts, What can i do to improve my rankings in maps for this keyword, because i know it wont work with PO box since i need to confirm an address? Thanks
Image & Video Optimization | | vladraush990 -
New Local Tracking Number for Places vs an 800 Number.
I am having a problem with local search for my business. I submitted the same NAP (Name, Address, Phone) info to Google Places as I have submitted via LocalEZE and Universal Business Listing. Here is the issue. The local number that is being used does not have any way to track calls, meaning the phone company (xo communications) does not give us the number of incoming calls. To add call tracking to the local numbers through our PBX system is very expensive, $2000 per store. Also to transfer this local number to a call tracking company (like callsource or whoiscalling) is a lot of trouble and not an option either. I need to track the call count somehow so I have two options left. 1) Get a new local number (that is also a tracking number through a phone tracking company) and then submit this to Google Places, LocalEZE and Universal Business Listing. The issue with this is that all of our citations will be re-set with a new local number, basically we'd have to do local SEO all over again. 2) Use the main 800 number in Google Places, this can be tracked. However, then our local number is on all of the NAP citations and Google Places will be the only web property with an 800 number. What are your thoughts?
Image & Video Optimization | | qlkasdjfw0 -
Local seo, business in multiple cities?
Hello Everyone, What is the best strategy when it comes to optimizing a website that services more than one city. So, say I'm in computer fixing business and I have offices in New York, San Francisco, Seattle, Denver, Miami & Dallas. (took me a while to come up with some US cities) - how should I structure my website so that I look relevant for every city? Is it possible to display specific information for users coming from specific cities, say someone browsing from San Francisco will see my main page optimized for San Francisco (containing a real address, phone number all the necessary stuff). I'd really appreciate your thoughts on this. Thank you in advance, Alex
Image & Video Optimization | | pwpaneuro0 -
Meaning Behind Google Local Search Results Icons?
I can't seem to easily find this answer anywhere (even in the Google Places FAQ page), so thought I'd stop digging around and simply ask it here: What are the meanings behind the icons to the right of the link and to the left of the "place page" link in Google's local search results? I see a checkmark/question mark in a circle, then a bar chart with various levels filled in, then a dollar sign in a circle, then a magnifying glass. 1. What are these telling me, as a searcher? 2. What are they telling the owner of the business? Thank you for your help; I just can't seem to find a reference for this...
Image & Video Optimization | | keethgee0