Use of Robots.txt file on a job site
-
We are performing SEO on a large niche Job Board. My question revolves around the thought of no following all the actual job postings from their clients as they only last for 30 to 60 days. Anybody have any idea on the best way to handle this?
-
Happy to help!
-
Thanks Jennifer! Great answer - I wasn't sure if which strategy would be better. Your answer makes a lot of sense. Thanks for your input!
-
Hi Oliver!
Before coming to SEOmoz I used to work for OntargetJobs which is a company that has multiple niche job boards. Here's what I would recommend:
- Keep those pages followed because people will link to them and you want to preserve as much of the link equity as you possibly can. So how do you do that?
- Make sure that when a job expires (or gets removed, whatever) that the page gets 301 redirected to the category page the job is posted under. Depending on the niche, it may be locale based, in that case redirect it to the location. The idea here is to send the user to a helpful page for good user experience and conserve some link equity at the same time.
- On the page that gets redirected to, program it so when a redirection happens that it displays a message at the top of the page. Something along the lines of "Oops! The job you were looking for is no longer active. However here are similar jobs in XYZ category"
Again as I mentioned above, this is a good way to help user experience, plus keep some of that link equity from the inevitable links job posting pages get.
I hope this helps!
Jen
-
I do not know if I understand correctly
Do you want insert no following to all the job posting that expire in 60 days?
If it 's so, you can put a control in the cms for the date of expiry of the job postingIf somebody click on the offer expired by SERP, you can retrieve a little script with a 301 redirect to the job posting similar category to the expired.Ciao
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Robots.txt Syntax for Dynamic URLs
I want to Disallow certain dynamic pages in robots.txt and am unsure of the proper syntax. The pages I want to disallow all include the string ?Page= Which is the proper syntax?
Technical SEO | | btreloar
Disallow: ?Page=
Disallow: ?Page=*
Disallow: ?Page=
Or something else?0 -
Robots.txt
Hi All Having a robots.txt looking like the below will this stop Google crawling the site User-agent: *
Technical SEO | | internetsalesdrive0 -
Google Site Search
I'm considering to implement google site search bar into my site.
Technical SEO | | JonsonSwartz
I think I probably choose the version without the ads (I'll pay for it). does anyone use Google Site Search and can tell if it's a good thing? does it affects in any way on seo? thank you0 -
301 redirecting old content from one site to updated content on a different site
I have a client with two websites. Here are some details, sorry I can't be more specific! Their older site -- specific to one product -- has a very high DA and about 75K visits per month, 80% of which comes from search engines. Their newer site -- focused generally on the brand -- is their top priority. The content here is much better. The vast majority of visits are from referrals (mainly social channels and an email newsletter) and direct traffic. Search traffic is relatively low though. I really want to boost search traffic to site #2. And I'd like to piggy back off some of the search traffic from site #1. Here's my question: If a particular article on site #1 (that ranks very well) needs to be updated, what's the risk/reward of updating the content on site #2 instead and 301 redirecting the original post to the newer post on site #2? Part 2: There are dozens of posts on site #1 that can be improved and updated. Is there an extra risk (or diminishing returns) associated with doing this across many posts? Hope this makes sense. Thanks for your help!
Technical SEO | | djreich0 -
BEST Wordpress Robots.txt Sitemap Practice??
Alright, my question comes directly from this article by SEOmoz http://www.seomoz.org/learn-seo/robotstxt Yes, I have submitted the sitemap to google, bing's webmaster tools and and I want to add the location of our site's sitemaps and does it mean that I erase everything in the robots.txt right now and replace it with? <code>User-agent: * Disallow: Sitemap: http://www.example.com/none-standard-location/sitemap.xml</code> <code>???</code> because Wordpress comes with some default disallows like wp-admin, trackback, plugins. I have also read other questions. but was wondering if this is the correct way to add sitemap on Wordpress Robots.txt http://www.seomoz.org/q/robots-txt-question-2 http://www.seomoz.org/q/quick-robots-txt-check. http://www.seomoz.org/q/xml-sitemap-instruction-in-robots-txt-worth-doing I am using Multisite with Yoast plugin so I have more than one sitemap.xml to submit Do I erase everything in Robots.txt and replace it with how SEOmoz recommended? hmm that sounds not right. User-agent: *
Technical SEO | | joony2008
Disallow:
Disallow: /wp-admin
Disallow: /wp-includes
Disallow: /wp-login.php
Disallow: /wp-content/plugins
Disallow: /wp-content/cache
Disallow: /wp-content/themes
Disallow: /trackback
Disallow: /comments **ERASE EVERYTHING??? and changed it to** <code> <code>
<code>User-agent: *
Disallow: </code> Sitemap: http://www.example.com/sitemap_index.xml</code> <code>``` Sitemap: http://www.example.com/sub/sitemap_index.xml ```</code> <code>?????????</code> ```</code>0 -
How can I use a keyword based domain to rank for my existing site?
Hi everyone, From my understanding if your keywords are in your domain name it can help you rank for the keyword. My site www.pixelchefs.com was affected from the latest Google Algorithm changes, as I used my main site as a testing ground for all my back linking. Our site was a single page with Jquery slide, late February the same time with the Google algo changes we uploaded our new site, larger site with lots of pages and info. Result of that was that home page has PR3 and all other pages PR0. Well I don't really depend on Google for any work as most of my work comes from referrals.......but While searching for names for my private page I came across the domain name www.DesignOrlando.com, The specific keyword gets 22,210 view per month according to Google analytics and also contains part of the keyword for all the keywords I am after. I want to use the domain name for my main site but i am not sure what is the best way to forward the domain so Google can start reading my site as DesignOrlando.com Any Suggestions will be very appreciated.
Technical SEO | | alex_pixelchefs0 -
Quick robots.txt check
We're working on an SEO update for http://www.gear-zone.co.uk at the moment, and I was wondering if someone could take a quick look at the new robots file (http://gearzone.affinitynewmedia.com/robots.txt) to make sure we haven't missed anything? Thanks
Technical SEO | | neooptic0