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I agree with Paddy, don't use nofollow on internal links.
Google follows the first link to a page and ignores subsequent links according to a matt cutts web master video.
My advice would be to make sure that the first link in the page (code view) is the a rich link i.e. the name of the product rather than a 'more info' link.
Hi Jen,
You could try increasing the amount of unique content on each page so that the stuff that is similar becomes diluted by the unique content.
From my experience...Initially, the site may drop in rankings - but over a period of time rankings should normalise and improve.
I think too often people forget that we are creating websites for users as well as search engines. I assume that currently the URLs are not optimised? Although optimising URLs doesn't have as much of an effect as it used to it should still help.
I think providing that you carry on with a link building campaign with links pointing directly to your new URLs you should be fine. It's important that the client is aware that rankings may drop in the short term so that they don't get a nasty shock!
Good luck!
HI Wazza1985,
In my experience keyword density is a very important factor. However, it's more important to ensure that your target keywords appear in key places, such as:
Also don't forget that content is for users as well as search engines so forcing keywords into the content to increase density could devalue it.
I hope this answers your question.
A 422 is an unprocessable error, which I think will have as much impact as a 404 (page not found error).
You could make pages non indexable once a vehicle has been removed from the inventory. This shouldn't impact you SEO efforts.
Like you say... It's best to get links from pages with a high domain and page authority.
In my opinion, Domain authority is much more important.
The fact that a page has a page authority of 0 does not necessarily mean it is not a important. It's just that links to it might not have been discovered by SEOmoz yet and therefore the page will not have a page authority attributed to it. Therefore take into consideration the age of a page.
You should be looking at MOZrank and MOZtrust attributes too. I think these will give more insight into the quality of the page/website.
Hope this helps.
Hi Jonathan,
This is difficult....You have to balance the benefits for the visitors and the search engines.
Although, having relevant domain names still works for gaining good rankings it is not as powerful as it once was. It may eventually not be part of Google's algorithm at all with future updates.
Due to that fact alone I would go with the short name and concentrate on targeting Vancouver web design on-page and with links. I think this would help to future-proof your website and would be more user friendly.
On a side note - I would avoid hyphenated domain names as it is widely believed that Google uses this as a spam indicator.
I hope this helps!
Hi Ron,
Just to reiterate Keith's response... The NoFollow links won't harm nor help your rankings! But like keith said it is important to have a diverse and natural link portfolio both in terms of follow/nofollow and anchor text.
Had your advertising campaign used followed, links you may have had a problem as Google could view these as paid links.
Hi Ken,
That really depends on the website and how often it is updated. If it is a site that is updated often, Google increases that rate at which it crawls your website.
The easiest thing to do, presuming you have a webmaster tools account set up for the website, is to submit the site to Google's index.
To do this, go to webmaster tools:
This should speed up your indexing!
Hope this helps.
Elias
.htaccess is the way to go in my opinion.
Always use 301 redirects over 302 redirects.
Google passes on about 90% of link value through a 301 redirect and no link value through a 302.
I hope this answers your question.
iNet SEO is right! Carry on with the best practices. I wouldn't worry too much about not ranking well in Yahoo. If you were ranking well in Yahoo and not Google then I would panic.
Depending on which country you are in may make a difference. If you're in the UK Google dominates hugely. I think Yahoo has around 5% search engine market share here. So although it would be nice to rank well in Google - all is not lost!
I hadn't heard of PRweb before - The product looks really good but yeah like you say its quite pricey!
I would Aim for 155. Just being picky but I believe this is the recommended amount. Hitting the 160 mark might see you having the ellipsis (...) in your meta description.
I agree with the other two response - why have 3 sites selling the same product?
This problem isn't new though. Many big sites have the same problem where they sell the same product as many of their competitors.
You should be fine as long as you make each page different to the others. Amazon got around this by giving users the ability to write reviews of the products, which ensured that each page had unique user generated content on the pages and was therefore useful for Google.
If you can, stick to one site.
It seems to be a combination of page and search query.
You could create a nice badge for each retail website "Certified retailer of [...]".
The idea of having a page on your website with multiple types of badges would also be good, as the sites will be different so may need a different size/orientation of badge.By providing the code you also control the link text and the link destination to some extent.
The decision of whether to choose letter/email will really depend on the industry. I'd guess that if you're targeting the tech industry, they'd prefer an email...
I'm working on something similar at the moment - it's tricky! Good luck.
Hi,
Matt Cutts has said in the past that Google only counts the first link to a page. So if there are 3 links to your contact page, it will be the first one that is noted by Google (the first link in the code structure, not necessarily the order in which it appears on the page.
This video may give you more info...
I hope this helps!
Elias
Hi all,
Just wondering what people's opinions are on AMP pages - having seen the Google demo of how AMP pages will be given visibility on page one of Google for news-based content, do you think it is worth considering creating AMP versions of all pages, ready for when Google expands its inclusion of these super-fast pages?
Hi Bobby,
Have you looked at this http://www.seomoz.org/blog/googles-emd-algo-update-early-data
You could be experiencing the affect of the Exact Match Domain algorithm update.
Elias
Hi Alan,
Nice to see a counter argument - it helps to understand the other side!
Agreed that press releases work in terms of getting your name out there and perhaps they do get you in contact with bloggers etc but there are other ways of doing this, which in my opinion are better. I'm not saying I'm correct, this is all just from experience.
In respect of Mathew's question....
Do Press Releases sites still worth to engage in terms of link building and domain authority building? I heard they don't deliver link authority anymore?
No. The links you get from press releases are usually poor quality and you rely on the fact that you will get many in order to see any benefit. This is not a sustainable link acquisition method and you can make far better use of your time, money and effort than press releases.
Press releases have their role to play in digital marketing but not as a link building tool.
Thanks,
Elias
Hello!
We have recently tracked a number of keywords into Moz's Keyword Explorer, but for a number of them the difficulty and priority scores are all -2.
We don't rank currently for these so does anybody know what is causing the difficulty to be in negative figures?
Thanks!
Hello,
I'm not sure whether you will rank better in SERPs for including product reviews on your pages but I am sure that if you tag the reviews with properly using microformats and get rich snippets to appear for your pages in SERPs, you are certain to increase click through from SERPs.
This post explains my point in more detail http://www.seomoz.org/blog/schema-examples
Logically though, I'd expect that the reviews would keep your page fresh and add to the relevant content on that page, which should increase rankings in turn.
I hope this helps.
Elias
Hi,
I think you need to think about link building as "why would people want to link to my site?".
The problem with e-commerce is that quite often the products you sell will be no different to the products on other sites and therefore there is no USP or Unique Linking Proposition, in this instance.
The most controllable way of building links is to plan a content strategy.
The last point works even better if you get them involved in the content creation purpose. There is loads of advice on various content marketing and link building strategies over in the blog.
Your idea about getting links from manufacturers isn't a bad idea but it isn't scalable.
The important thing to remember is that if you approach this with a short term "get as many links as I can" point of view, you'll be wasting your time. If you approach this knowing that it is long term and will take time and effort you'll be on to a winner.
I hope this helps!
Hi KJr,
Thanks for the response, the sites the press release is being published on are not PR sites, but sites relevant to the industry in question - they are follow links, not nofollow links.
I think that the best practice is to use rel="canonical"
It will ensure that you do not lose any links.
This article will explain it better and in more detail http://www.seomoz.org/blog/canonical-url-tag-the-most-important-advancement-in-seo-practices-since-sitemaps
Hi all,
I have a site where star ratings are being used in rich snippets. Up until about 8 weeks ago these were displaying in SERPs as normal. They have since stopped being displayed in SERPs even though Google's Rich Snippets testing tool says that the markup is correct and they display within the test tool environment.
I'm just wondering if anybody else has had the same problem and if there's a solution?
Thanks,
Elias
I've experienced the same issue recently. No bounce back as yet. But not all hat bothered, as Google still going strong and in the UK it accounts for approx. 94% market share for search engines.
Have you checked whether you keyword is one that is searched often? It may be that the particular keyword you have seen a jump in rankings for is not very popular.
Here's some more info on Iframes and Google from Barry Schwartz http://www.seroundtable.com/google-iframe-link-14558.html
No problem Mark. I hope it works out well!
As long as your reasons for doing such redirects are legitimate then there is no problem. It is perfectly natural for pages to move, particularly on an eCommerce site and all you are doing is aiding Google with finding where it has moved to. Not only that, but you are also carrying forward some of the link benefit to the old page (not all).
If you're concerned about the type of page you are redirecting to then ask yourself what a user's reaction would be to landing on that page. I'd say that if it isn't natural to redirect an old page to a new product page then redirect it to its parent page or your website's homepage.
I hope this helps.
Elias
Hi Mozzers,
I'm in the process of migrating a whole site, which has excellent rankings built through ongoing SEO over the years, from http to https.
What is the safest way of doing this, while maintaining rankings? I'm assuming 301 redirect of every page from http to https?
Thanks!