Questions created by brettmandoes
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Is the Content Suggestions section under Page Optimization a TF-IDF Analysis?
If you start a campaign in Moz, go to page optimization, enter a URL and keyword, and go to the bottom where it says "Content Suggestions" is that basically do a TF-IDF analysis? I want to make sure I understand how that works. Thanks!
Moz Bar | | brettmandoes0 -
How Can I Batch Upload URLs to get PA for many pages?
Howdy folks, I'm using advanced search operators to generate lists of long tail queries related to my niche and I'd like to take the batch of URLs I've gathered and upload them in a batch so I can see what the PA is for each URL. This would help me determine which long tail query is receiving the most love and links and help inform my content strategy moving forward. But I can't seem to find a way to do this. I went to check out the Moz API but it's a little confusing. It says there's a free version, but then it looks like it's actually not free, then I try to use it and it says I've gone over my limit even though I haven't used it yet. Anyone that can help me with this, I'd really appreciate it. If you're familiar with SEMRush, they have a batch analysis tool that works well, but I ideally want to upload these URLs to Moz because it's better for this kind of research. Thanks!
Moz Bar | | brettmandoes2 -
How to Diagnose "Crawled - Currently Not Indexed" in Google Search Console
The new Google Search Console gives a ton of information about which pages were excluded and why, but one that I'm struggling with is "crawled - currently not indexed". I have some clients that have fallen into this pit and I've identified one reason why it's occurring on some of them - they have multiple websites covering the same information (local businesses) - but others I'm completely flummoxed. Does anyone have any experience figuring this one out?
Reporting & Analytics | | brettmandoes2 -
How do you use Moz to research related topics?
Like most of the folks here I'm a pretty big fan of the content that comes out through Whiteboard Fridays, and I try to apply the things I learn, but one of the WBF videos that I'm following along with does not do a stellar job of detailing execution using Moz KW Explorer. https://moz.com/blog/related-topics-in-seo-whiteboard-friday Now granted, this came out in 2016, but I still feel the core principle and strategy results in a higher quality piece of content and is still relevant to discovering and understanding searcher task completion requirements, and drafting content that fulfills those requirements. Towards the end Rand sort of mentions that you'll be able to do this with KW explorer, but I'm not really seeing the functionality. The steps I followed were to enter in the keyword in kw explorer, went to keyword suggestions, and selected "based on closely related topics" and ran it, but received no suggestions - came up blank. I then selected "based on broadly related topics" and the same thing happened. I tried this out with the keyword r22, keeping it very broad to start but that didn't seem to work. So what do you all do to perform this sort of research within Moz? Or do you even feel it's relevant in today's Rank Brain driven world?
Moz Bar | | brettmandoes0 -
Marking up an iframe with reviews schema. Possible? Ethical?
Hey there fellow Mozzers! I work with a broad variety of clients, many of them local businesses, and they in turn sometimes find a vendor that stumps me. This is one of those special cases, where the vendor is doing some shady stuff with reviews schema. First, they're taking reviews from third party sites and filtering them to only show 4 and 5 star reviews (red flag #1), then they're asking us to post them to the website (red flag #2) and finally they are marking them up with schema (red flag #3). If this were my vendor I would have fired them when they started telling me Google doesn't care, doesn't enforce the guidelines, and all that other nonsense, but hey, I'm not the client and I have to make good for them. I did flat out refuse to place these reviews as they asked, but they came back with a "solution", that I'm not sure I trust. They're telling me they can't remove the schema (red flag #4), but they can iframe it onto the website. Their logic, which is wrong, is that Google can't/doesn't crawl iframes so therefore the reviews can be displayed without any negative consequence. I obviously have some ethical concerns with this, but I have to provide the service to my client whether or not they share my values. However, I can object on professional grounds if I think they will take on undue risk. My only problem here is that I have no documentation for how this proposed solution would work. Working through this logically still leaves me with a gap, and that's where you folks come in!
Reviews and Ratings | | brettmandoes
A) We know that Google crawls iframes
B) We know that Google can apply schema within iframes (works with YouTube embeds)
C) We know that content within an iframe is technically on another website, so it doesn't normally apply to your website
D) I don't know how specifically reviews schema would interact with an iframe
E) I don't know if this would result in Google triggering an alarm and blocking the business I'm hoping you guys can help me figure this out. Ethics aside (making me cringe to type that) is this technically feasible without risk, or would this still be a risky move? For the record, another client tried filtering their reviews while marking up with schema against my recommendation and got caught, and received a penalty alert. They were removed from results until the problem was fixed.0 -
Is there an API to download keyword data?
Howdy fellow Mozzers, We're tracking a client's keyword rankings in one of our campaigns and want to export that data on a regular basis to display in Tableau. Tableau let's us quickly match up different data sources and create visuals with the data. It's useful for marrying different data sources that don't normally talk to each other. We know we can pull keyword tracking data manually, but we're hoping there's an API or scheduler that we can use to download the data automatically. Automating the process would be super helpful. Thank you!
Feature Requests | | brettmandoes0 -
How do I rank inside the knowledge panel in the "people also search for" section?
Hello fellow Mozzers, In Google's knowledge panel there is a section at the bottom that says "people also search for" and a list of competitors is displayed. I'm hoping to get some information I can use to get my client listed there on top of the local organic results. The more SERP presence, the better. Attached image should provide clarity to those who are confused. I suspect I know the answer to this question, but since I can't find a source to verify my beliefs, I'm crowdsourcing. Thanks in advance! NhoihY1
Local Listings | | brettmandoes0 -
How can I see if my users are coming from google.com or google.ca?
Got a local search question for you here. Google will automatically redirect most users to their country's google product of choice - google.ca if you're in Canada. However, I'm seeing a ton of organic traffic to our website that is ranking poorly in Google.ca, but ranking well on Google.com. This is a local HVAC business in Alberta. Is there a way to see the amount of traffic coming from Google.com as opposed to Google.ca in analytics?
Local Website Optimization | | brettmandoes0 -
How can I filter reviews that use profanity while using schema markup?
Google released new guidelines last year governing how schema markup is to be deployed on a website. One of those guidelines states that reviews on your site must not be filtered or altered to receive the benefit of schema markup. After my client was slapped on the wrist by Google for ignoring their Webmaster guidelines (and our advice ahem) they removed all filtering from the websites. However, being a family friendly company it is a requirement that no profanity be displayed on the website. Google's guidelines are not entirely clear about what to do. They state: "Profanity and vulgar language are discouraged. Reviews should be appropriate for a broad and diverse audience. Consequently, reviews containing vulgar or profane language may be ineligible for use." and... "Critic reviews must allow for customers to express both positive and negative sentiments. They may not be vetted by the business or restricted by the content provider based on the positive/negative sentiment of the review before submission to Google." The issue is that we need to vet the reviews to remove profanity, yet that may be triggering for Google. Any thoughts?
Reviews and Ratings | | brettmandoes
Source: https://developers.google.com/search/docs/data-types/reviews1 -
Google crawling 200 page site thousands of times/day. Why?
Hello all, I'm looking at something a bit wonky for one of the websites I manage. It's similar enough to other websites I manage (built on a template) that I'm surprised to see this issue occurring. The xml sitemap submitted shows Google there are 229 pages on the site. Starting in the beginning of December Google really ramped up their intensity in crawling the site. At its high point Google crawled 13,359 pages in a single day. I mentioned I manage other similar sites - this is a very unusual spike. There are no resources like infinite scroll that auto generates content and would cause Google some grief. So follow up questions to my "why?" is "how is this affecting my SEO efforts?" and "what do I do about it?". I've never encountered this before, but I think limiting my crawl budget would be treating the symptom instead of finding the cure. Any advice is appreciated. Thanks! *edited for grammar.
Intermediate & Advanced SEO | | brettmandoes0