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I have a question about local SEO. I do the marketing for a multi-location medical facility. When I search the facility on Google, the website appears on the left and the Google My Business information for the nearest facility to me appears on the right. However, I would like to see a map-pack of all facilities appear under the website information as well. How can I make all locations appear in the map-pack form below my basic website information?

Hi,

I watch analytics on a website (for a friend's business) that is reasonably stagnant, which just experienced a massive spike in search traffic for no explainable reason. The organic search engine traffic had always been steady, but about two months ago, organic search traffic started rising slowly.

I checked OSE & a few other tools, but couldn't find any massive source of gained links or other explanations - just the usual occasional blog post about the company. I got in touch with my friend to see if maybe they'd gone with a competitor or something else, but he also had no idea (and even if he wasn't being honest with me, we still should've been able to spot links or social metrics or something!)

Then, yesterday, their organic search traffic just tripled. The crazy thing is, it's not from one keyword: Every search term, and (not provided) essentially went up 200-400%. And I have no freaking idea why. No large gain of links. No website editing. The only possible explanation I thought up is maybe one of their competitors got knocked out, but I doubt that would cause such a stratospheric rise.

So figured I'd turn to y'all. Any ideas on what might be causing such wonderful results? Anyone have any good tips on figuring out why a website could all of a sudden be doing incredibly? Analytics chart is below for the curious, and thanks in advance for any ideas / tips!

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Thanks! We were of course definitely going to fix it - I was just wondering if anyone had ever tested out a quantifiable answer for how much it would help. But as you pointed out, it's usually just one small change among many, so it's slightly hard to tell exactly. Much appreciate your thorough explanation!

We're preparing a report for a potential client, and are trying to figure out a way to estimate rankings gains. One of the major issues is a lack of a 301 redirect for non-www. domains to www. domains.

We checked and there's no canonicalization, so it's a clear issue. According to Google, the non-www. links from 8 different domains. The www. version of the website has links from 248 different domains. Nearly all anchor text is branded, as they've never had any SEO work done before.

Does anyone have a suggestion for approximating benefits of setting up their .htaccess file correctly? Would the benefits even be that great? We're of course advising additional things, but we just want to be more certain about this step's SEO-boost.