Questions created by JaredBroussard
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Google Image Search - Is there a way to influence the related icons at the top of the image search results?
Google recently added related icons at the top of the image search results page. Some of the icons may be unrelated to the search. Are there any best practices to influence what is positioned in the related image icons section? Thank you.
Intermediate & Advanced SEO | | JaredBroussard1 -
Moz Local and Apple Maps: How does the listing update work?
Hello, how are apple maps updated via Moz Local? We have a client who changed their business name within the last six months. We noticed one of the few items that has not changed to date within their Moz dashboard is the name of the business on Apple Maps. In the Accuracy grid, the only item not checked within the Apple Maps column is the business name. Does anyone know how this process works within the Moz Local portal? Is there something we can do to advance the name change on our end? Thank you.
Moz Local | | JaredBroussard1 -
We have a client moving office locations in a month. When should we submit new address in Moz Local to the data providers?
It's the fine line of don't submit too early, but don't submit too late. When is the right time to submit the new address. This client will be working at current address until Christmas Eve. The day after Christmas, they move into their brand new building and address.
Moz Local | | JaredBroussard0 -
Incorrect Youtube metadescription in Google SERP
One of our client's Youtube video is showing a competitor's meta data on the Google search results page? It looks like it is pulling from videos in the right-hand rail of the Youtube page. Is there any way this can be controlled/changed? If so, how? The client is Deep South Crane. When you perform a search for "Deep South Heavy Hitters", the correct video appears in the search results. However, the meta-description is pulling from a competitor's Youtube. Any insight as to why this is happening and how I can change it would be greatly appreciated. Thank you.
Technical SEO | | JaredBroussard0 -
Negative SEO with Google Images
We have a client in the heavy equipment industry that is trying to "push down" images in a Google image search that are associated with an accident over ten years ago. This client has launched a new website, and we have applied the best practices of on-page SEO (page titles, unique meta-descriptions, alt-image tags, focused keyword targeting, etc.). The challenge we have is with Google Image results. It seems the image results shown in the Google Image search rankings are often not inline with how images have been labeled in the alt-tag section. I have checked these images with the Moz Chrome extension, and I have often found the way the image is labeled in the alt-tag is not related to the search query made within the Google image search bar. I certainly may not be factoring in other weighted items when it comes to how images are ranked. Are there other ranking factors associated with Google Image results outside of the Alt-Image Tag? If so, what are those factors? Our ultimate goal is to provide a strategy that would allow us to tag images within this specific sector that are relevant to this specific heavy equipment product, and at the same time, "push down" the rankings of the images that have a negative association to them. We certainly want to take the right approach here, and want to earn these rankings. However, the way Google ranks images seems to be a mystery of sorts. Is there a specific strategy relevant to Google Image rankings that would fall inline with the challenge listed above? I appreciate any advice on this topic. Thank you.
Image & Video Optimization | | JaredBroussard0