I'm dipping my toes into infographic design. On of my desired outcomes is to gain links by having other sites embed my graphic. I'm considering using Tableau's interactive data visualization software to do so; thus creating a widget, embedding it on my blog, and including the embed code for others to post. Is it possible to include a juice passing link in such an infographic?  I know its possible to include links inside the tableau graphic but not sure if they have straight SEO value. If these links are not juice passing would it be better to go with a simple image link that passes value?

I noticed one of the negatively correlated ranking factors was length of URL.  I'm building a page from scratch, we are trying to rank for 'Minneapolis Fitness' and 'Minneapolis Massage'. Is www.minnnepolismassageandfitness.com  just ridiculously long?  Or does the exact match outweigh the penalty for URL length?