Seiyav-

If you are looking for a simple and easy solution to start taking advantage of AB testing and getting landing pages created quickly without waiting for a developer, it is a very cost effective model. You can generate landing pages quickly and easily without developers.....you can set up testing easily and the system will provide you metrics to measure the results without a lot of in-depth thought.

There really are no downsides other than the cost.....

We have found with larger clients as they generate some expertise and some clarity regarding which landing pages are working better, then they start to bring it inside to generate more control, save money and become more knowledgable about AB testing and development of landing pages.  But unbounce is a great step in that process.

Good luck. Hope it helps..

Mark

Ask the thousands of sites that were content aggregating that got hammered with Pandas content updates. Aggregated content is duplicate content inherently . It isn't unique and original and creates a negative impact to a sites SEO. Now if the value is to not generate SEO but generate traffic that can be monetized in another way, go for it........but if you want to create solid SEO, STAY AWAY.

Hope this helps.

Mark

Not sure if you are missing the point but I think its worth revisiting the basics related to keyword research and what is important to understand.

First, when you talk about the Google Panda "abyss", I dont think that is the issue. The issue is kayak fishing is a highly competitive keyword ranked at 52% (using the keyword difficulty tool on seomoz). So you are competing with alot of other people to rank with that keyword. When I am building a basic keyword strategy for a company that is trying to generate some momentum, with a limited budget, then the first thing I do is focus on battles that we can win. Battles you can win are typically related to lower traffic and lower competitive keywords. Once you identify thos keywords you can rank them based on the value of traffic coming from those keyword searches and the competitive ranking (lowest is better than highest), then you start to build solid content around those keywords that will increase your keyword relevance and ranking.

I would guess that you would be analyzing 500-1000 keywords to come up with your master list. A couple of tools you might use are googles keyword tool...but instead of just entering a few of your primary words, take a different approach and find some sites that you think are doing a great job of seo for kayak and kayak fishing and enter their url in the keyword tool and see what types of keywords come up. Pull all of these words out into excel and rank them by level of competitiveness (lowest to highest ) and then go through and lookmat the corresponding search volume. Byu focusing on 20 keywords that have 50-100 monthly search volume, but are low competitive , where you can be ranked top 3 in all of them, will be easier than going after kayak fishing with 8,100 exact match traffic and a highly competitive 52% difficulty.

Finally, I would tell you to make sure you measure everyhting. "What you cant measure you cant manage."  SEOMOZ is a perfect tool to track weekly activity on your keyword rankings. As you publish new content, focus on one keyword and see what type of effect a couple of posts, blogs or articles have on your ranking.

Good luck. Hope this helps.

Mark