Hi Lou,

I can't make this answer any longer: Your answer could be found within this help article of Google Analytics. To make this a bit more efficient: "If your site uses redirects, the redirecting page becomes the landing page's referrer."

So according to this, this is not causing the increase of your direct traffic.

Hope this helps!

Moz has its own ways of determining if a link/site might be potential spam. As they don't know the disavow data of websites that is something that is not taken into account when calculating Domain Authority. I do believe they take their own measures and calculate that against the Domain Authority/Page Authority metrics.

Also, at some point you need a higher quantity of links, building 10 links over a period of months usually isn't a great signal to search engines that your site needs a boost. If it's just for a specific page, then ignore my comment on it. But usually, I notice that sites need more attention than just building links.

I don't see any issues with using multiple organization schemas on one page. Mostly because you're listing multiple organizations on the page you'll also tell Google they're multiple by adding the Schema to them. I would even say this is a positive signal to Google because you've used the resources to mark them like that.

Oh sorry, I didn't check any of the other pages. I would always create a unique H1 for every page. So not use the same H1 on every page as you want all of your pages to be as unique as possible.

Can't agree more, don't even start this process if you don't think you can provide a more unique experience for every city. If you can't, you're likely exposing yourself more to risk than any potential benefits over time.

Hi Meaghan,

What you could do is use a rank tracker and add your 50 keywords to it. If you're able to export them it could tell you what kind of pages are already ranking for the right search terms. In the old days I would have used Bradleys option and have gone with Google Analytics. But as it won't tell you the keywords anymore it's really hard to make a good decision based on that lack of data.

Hi,

Actually, there is an easy solution for this within Google Analytics. I would suggest creating a new profile for this subfolder. When you do, you're able to add a new filter like this. This will only include traffic to this particular subfolder. To me this looks like what you've been looking for.

Hope this helps!

I agree what is answered above, I doubt that the keywords people will search for include both numbers so then it would be up to you to decide what you're gonna focus on.

Hi,

H1 should be the most important title on your page. What you most times see is that you're using H2 and H3 for listings or other headings on the rest of the page.

Martijn.

I think the biggest difference is in the match type of the keywords. In the end they're used broad in this case which would make sense that the singular and plural could be the same. Usually when you would have an exact match you're going to see a difference in volume.