Welcome to the Q&A Forum

There is some confusion and want to clear it up.

For URL structure, do you recommend [domain].com/[country]/[state]? Is there a better format to use? For example, [domain].com/[2 letter language code]-[2 letter country code]/[state]

For the above State page, what should I put re: "href...." if any?

Where do I insert rel canonical? On every page, including the homepage? ONLY on duplicate pages?

If I have a non-English page, is there an advantage of having the meta data in that language vs. English?

I'm looking for an example. Assume domain name is boattests101.com

Hello,

I am creating a website (or websites if best format) that will have state-specific boating license courses for every state in the US, Canada and Australia. I would like the content to be available on the website in English, French and Spanish. I want to be the global leader in providing boat test courses.

For the (1) homepage, (2) country pages, and (3) state pages, what is best SEO format I should use for:
(a) URL structure
(b) "href lang" code
(c) rel canonical code
(d) will meta content with non-English pages need to also be in the non-English language of that page?

Also, what server company do you recommend I host my website with?

I am a non-programmer and learning SEO, so any and all help will be greatly appreciated!

Thank you very much in advance!!!

Your DA fluctuates over time and you may have gotten hit by Google's "Hummingbird" search engine update.

For links, I'd recommend

1. Posting on forums with your website in the signature line and legitimately respond to questions with good answers, as opposed to spam responses

2. Post new website content to social media with links

3. Take a look at where your competitors are getting links and trying getting a link from the same source

4. Write content for other websites via being a guest host and put a link to your website on the article

Your DA fluctuates over time and you may have gotten hit by Google's "Hummingbird" search engine update.

For links, I'd recommend

1. Posting on forums with your website in the signature line and legitimately respond to questions with good answers, as opposed to spam responses

2. Post new website content to social media with links

3. Take a look at where your competitors are getting links and trying getting a link from the same source

4. Write content for other websites via being a guest host and put a link to your website on the article