First off, I would imagine you need your wordpress installation to be inside a /blog/ directory on your server, unless you can do some fancy redirect.

Secondly, in order to change the URL structure from post id / post name. You can do this in your wordpress settings.

Go to -> Settings -> Permalinks.

You will need to select a custom structure, something like
/%postname%/

or if you wish to keep hold of the ID 
/%postname%-%post_id%/

Then save your settings.

Hopefully that does the trick.

Cheers

Tim

Try this for a complete site wide redirect to HTTPS://

RewriteEngine On
RewriteCond %{HTTPS} off
RewriteRule ^(.*)$ https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301]

I have also updated all my exiting 301 redirect to point to the new location. All older pages should be caught under this rule.

Also remember to update your Search Console profiles, sitemap, robots etc

I would also update all internal links to point to https:// rather than relying purely on the redirect.

I believe what you are doing for your Alt text is great - make it describe each image individually.

As for title I would use it to further describe each individual image rather than duplicate for all in the blog post imagery. This is mainly used for further improving UX on each image.

Alt text is the most important from an crawling/seo perspective as is often used in collaboration with the surrounding text to determine context. Be wary of keyword stuffing in your alt tags.

Hope that helps.

Hey Lee,

I work in the insurance sector and pretty much all serp listing lost their aggregate rating stars here in the UK in the Sept update you mentioned (many other niches also affected).

I have managed to keep our Stars going a little longer by switching from aggregate reviews to individual product review ratings within the product scope. You will lose the total review counter, but atleast you get a genuine review and still some stars to aid click through.

I cannot be certain you Shopify plugin will still perform with aggregate reviews, you may need to hard coded until it is updated - do they have a support section for the plugin?

I don't think Aggregate review ratings will be returning in the near future.

Cheers

Tim

Without your URL it is pretty hard to diagnose the issue, it could be multiple problems.

I use the following redirect in my .htaccess file....

RewriteEngine On
RewriteCond %{HTTPS} off
RewriteRule ^(.)$ https://%{HTTP_HOST}%{REQUEST_URI} [L,R=301]
RewriteCond %{HTTP_HOST} !^www.domain.co.uk [NC]
RewriteCond %{HTTP_HOST} !^$
RewriteRule ^(.) https://www.domain.co.uk/$1 [L,R,NE]

--
I also enable HSTS on my server to perform the same thing and force to run via https://

I would also suggest checking that your SSL certificate parts are installed correctly on your server.

Hope that helps a bit.

Hey there,

I am not entirely surely this is 100% the case, but quickly looking over a couple of articles it sounds like CloudFlare may share  IP's with some questionable sites that may be on a watch list. Getting static IP's and CDN SSL's may help.

Using a CDN for the reasons above is a good move, could you try switching to another provider to see if any impact is seen.

Cheers

Tim