Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How long does it take for rank to return after 301?
-
Hello all -- just looking for those who have implemented site-wide 301 redirects due to a domain change. I am about 2 weeks into mine and am seeing minimum 5, maximum 21 spot drops in many of my targeted terms. My pages have strong GPR, with most being 3 or higher.
Anyone out there been able to track a ballpark of when rank will return? The 301 redirects were implemented correctly, with 1 to 1 setups in most cases. Google has updated the listings with the new domain name, but I'm taking a huge rank hit.
Any experience on how long I can expect (I know it's different for every situation) would be great!
Thanks.
-
Hi Robert -
Yes we did it on the URL level, but the client is using IIS as opposed to Apache, so we had to figure out a way to use a global 301 that trickled down to the page level. Each page is redirecting to it's new home on the server side (www.oldsite-innerpage.com to www.newsite-innerpage.com). We actually ended up with a global re-write rule that still allowed it to be a page-level redirect. Eventually we will be going into IIS and writing in server-side 301's for each individual page. It's been 2 weeks so I'm hoping to see return of rank here in 2 weeks time or so. Thanks for your input.
-
Bandicoot,
From what you have written I am assuming your "Site-wide 301 redirects" means you did it from url to url and not from home page to home page or root to root, etc.
We made the mistake of assuming on a site a few months ago and could not understand what happened. Mozzers pointed out we did not go url to url and we made the change. Most were cautious suggesting it would take 4 to 6 weeks, but we actually saw about 90% within 3 weeks of the change. This was a change from NamedLawfirm.com to City-Bankruptcy-Attorneys.com so I was impressed with the rapidity.Good luck
-
I think that was a very general comment, as some pages are crawled very rarly, as for passing pr and signals, it has been confirmed by Matt Cutts that 301's leak goodness
http://www.stonetemple.com/articles/interview-matt-cutts-012510.shtml
-
http://www.seroundtable.com/archives/012409.html --"From Google: 301s pass PR and related signals appropriately. Usually takes a couple of weeks for things to smooth out, though."
-
i would give it another 2 weeks at least, but as i suggested, it may not get back to where it was as a 301 is not as fgood as a direct link
-
Hi Adrian - thanks for your reply. for client privacy purposes I cannot reveal the site.
-
I'd have to say that when we went through our domain change, we forgot to initialize the 301 redirect so we got penalized for 6 weeks until we caught it; however, it's not like we had some big stuff between newglobalventures.com and www.newglobalventures.com.
Just out of curiousity which is the site that you're experiencing loss on?
-Adrian
-
no, the old site is not showing on the SERP anymore, and no, there were no 301's to the old site
-
Yes i have done this a few times, and i suggest at least a month or more. 301's do not pass all goodness to the new page they leak a little each time. If you had 301's on the old site already you may of lost them or they maybe double hoping.
Is the old domain name still in search resulst?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the difference between 301 redirects and backlinks?
i have seen some 301 redirects on my site billsonline, can anyone please explain the difference between backlinks and 301 redirects, i have read some articles where the writer was stating that 301 are not good for website.
Technical SEO | | aliho0 -
Redirect and ranking issue
Hi there - was wondering whether someone might be able to help. For a period of a day and a half, all the traffic to our website's blog articles were mistakenly being redirected to our homepage. A number of these articles ranked in the top 5 in Google worldwide for their targeted keywords, so this was a considerable amount of organic traffic that was instantly being redirected. It was a strange site glitch and our web team rectified the error, but now all these articles have disappeared from Google rankings (not visible anywhere in the first five pages). I'm presuming this must be linked to this redirect issue - we've been advised to wait and see whether Google restores these rankings, but I'm still concerned as to whether this represents a more serious problem? We have re-indexed the pages we are most concerned about, but am not sure whether there is anything else obvious we should think to do. If anyone has any thoughts, I'd be happy to hear them!
Technical SEO | | rwat0 -
How long does it take for canonical tags to work
How long on average does it take for a canonical tag to work? Understand that canonicals are just a suggestion, but after adding a canonical tag and submitting the page via Google fetch, assuming Google follows the canonical, would you expect it to work after a day or two or does it take longer? We added canonicals to old PPC landing pages that are ranking organically, though our new landing pages (which we want to rank organically) are not identical and have a bit more content/features. They are similar though. Canonicals were added to the old pages (pointing to new pages) and requested indexing via search console. Old pages are still ranking and new pages not so much. FYI we are unable to 301 old PPC pages due to other non negotiable reasons unfortunately. Thanks.
Technical SEO | | SoulSurfer80 -
Redirect URLS with 301 twice
Hello, I had asked my client to ask her web developer to move to a more simplified URL structure. There was a folder called "home" after the root which served no purpose. I asked for the URLs to be redirected using 301 to the new URLs which did not have this structure. However, the web developer didn't agree and decided to just rename the "home" folder "p". I don't know why he did this. We argued the case and he then created the URL structure we wanted. Initially he had 301 redirected the old URLS (the one with "Home") to his new version (the one with the "p"). When we asked for the more simplified URL after arguing, he just redirected all the "p" URLS to the PAGE NOT FOUND. However, remember, all the original URLs are now being redirected to the PAGE NOT FOUND as a result. The problems I see are these unless he redirects again: The new simplified URLS have to start from scratch to rank 2)We have duplicated content - two URLs with the same content Customers clicking products in the SERPs will currently find that they are being redirect to the 404 page. I understand that redirection has to occur but my questions are these: Is it ok to redirect twice with 301 - so old URL to the "p" version then to final simplified version. Will link juice be lost doing this twice? If he redirects from the original URLS to the final version missing out the "p" version, what should happen to the "p" version - they are currently indexed. Any help would be appreciated. Thanks
Technical SEO | | AL123al0 -
301 Redirects in subfolders
Hi, we're making our site into a static site but I would like to transfer the Google juice. Most of the links and database exist on subfolders though. Could I simply do 301 redirects on the subfolders and retain the value or does it have to be on the full domain?
Technical SEO | | Therealmattyd0 -
301 redirect from Blogger
Hello, I have a client with a Wordpress network of blogs, each blog is owned by a different blogger. Many of them were migrated time ago from Blogger. I have seen that the way used to redirect them is a meta refresh, so no authority is being passed. I cannot find any reliable way of making a 301 from Blogger, There are some plugins, but I'm afraid of using them. Any of you have experience with this situation please? I have even thought about placing a global rel canonical before the meta refresh, but I think that here the problem is the meta refresh itself.... Thank you in advance
Technical SEO | | Juandbbam0 -
302 or 301 redirect to https ?
I am redirecting whole site to https. Is there a difference between 302 or 301 redirect for seo? Site never been indexed. Planning to do that with .htaccess command RewriteCond %{HTTPS} !=on
Technical SEO | | Kotkov
RewriteRule ^(.*) https://%{SERVER_NAME}/$1 [R,L] There are plenty of ways http://www.askapache.com/htaccess/ssl-example-usage-in-htaccess.html Which way would be the best? Thanks is advance0 -
301 Redirect & Cloaking
HEllo~~~~ People. I have a question regarding on cloaking. I will be really greatful if you can help me with question. I have a site www.example.com and it is targeting for multi countries. So I use sub directories for targeting multi countries. e.g. www.example.com/us/ www.example.com/de/ www.example.com/hk/ ....... so on and on. Therefore, when people type www.example.com, I use IP delivery to send users to each coutries. Here is my question. I use 301 redirect for IP delivery, which means when user enter www.example.com, my site read user's IP and send them to right country site by 301 redirect. In this case, is there any possibility that Google considers it as cloaking? Please people.... share me some ideas and thoughs.
Technical SEO | | Artience0