Interesting keyword ranking issue
-
Hello Everybody,
Thanks for taking the time to read this post.
Without further ado, I'll jump straight to it:
http://www.dataclinic.co.uk is the web site of a UK based data recovery company. Historically the site has always ranked well for popular data recovery keywords in the UK, with page 1 rankings for most things data recovery related. However, lately things seem to have changed for our most important phrase "data recovery".
We noticed several months ago that Google had started to favour the page http://www.dataclinic.co.uk/data-recovery.htm instead of http://www.dataclinic.co.uk/ when a search for "data recovery" (and similar) was performed.
This didn't concern us that much as our rankings remained good. However now, neither of these pages seems to be ranking well when a search for "data recovery" is performed (I gave up at Page 5 - who looks past there when searching?).
I would appreciate your input on this please - especially about the following points:
1. Why have these two pages now seemingly disappeared from SERPS when a search for "data recovery" is performed ?
2. Why has Google chosen http://www.dataclinic.co.uk/data-recovery.htm rather than http://www.dataclinic.co.uk ?
3. Is this just something to do with UK results ?
4. Other sites I would expect NOT to see in the top results have started appearing - despite their link profiles etc remaining poor - perhaps Google is doing a bit of reorganisation with SERPS related to data recovery at the moment ?
5. And perhaps, most importantly - do you think we need to do anything about our current lack of visibility ?? As I mentioned, we've always ranked well, so these results are puzzling... Should search results revert "back to normal" in a day or so, or am I missing something and need to take action ??
Thanks for any input on this - we would be very grateful indeed for you help !
Kind Regards,
Sue
-
Hi Heather,
Thanks for the reply. The page you mention (<cite>www.dataclinic.co.uk/hard-disk-raid-recovery.htm) has had a decent ranking for a while but it is specific & meant to appeal to a certain subset of data recovery traffic, rather than the whole lot. I think I'll just wait for a couple of days and see if there is any change... and perhaps there may be some more input into this discussion too !</cite>
Thanks for your time
Sue
-
I'm in the UK and see the site at position 11 on Google.co.uk with this page <cite>www.dataclinic.co.uk/hard-disk-raid-recovery.htm</cite>
Results change all the time, have you tried different machines, logging in and out of Google, disabling Web History etc?
-
Actually, I don't think so. I mean that my SERP is that different.
Why I think so? I just checked with an independent tool (searchmetrics) which has the rankings of up to 16th of October. So as of October 16th, you're ranked 11, losing 6.
Have you installed unpersonalized SERP for Firefox/Chrome? Maybe it has something to do with that. Even though it doesn't really make sense that personalization filters out your own project.
Even though you certainly know it: Sites that you "traded" places with are datlabs, unirecovery and mjmdatarecovery (new)
-
Hi - Thanks for the input... To reply to your points
1. Hmmm, it seems you are getting different results in Germany... the data-recovery.htm page is not appearing on the UK results....
2. Yes, point taken - would that be the main reason though do you think?
3. It's ok - it seems your results are different to mine, which sort of answers the question
4. Specifically, http://tierradatarecovery.co.uk - in UK results they are featuring very highly on a lot of top keywords - previously they were virtually no where
5. Yes - that's all being done anyway... I think it's probably important not to act in haste only to regret it later.
Thanks again
Sue
-
For me, it is ranked 16 for "data recovery" and it is the page "www.dataclinic.co.uk/data-recovery.htm"
-
Taking this into consideration, disappeared does not apply, even though 16 is really not intriguing
-
Just a hint: document name "data-recovery.htm" as well as 65 keyword mentions as opposed to 23 on starting page
-
I don't understand that one
-
which websites are you talking about? I see strong competition as big names like chip appear, but I guess that's due to me being from Germany.
-
Nobody can really answer that one regarding changing back to what you judge normal. Observe it for a week, then take action. I mean, establishing good back links, optimizing on-page is never wrong - so also not now.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
List all keywords from a website per page in a table??
Hi all, Very basic question I know but strangely cannot find a solution to it? (its 20:40 on a Fri-night! 😉 ) I am working on a website that has over 100 pages and would like to see all the keywords associated with each page maybe in a table report of some kind? Is this at all possible? Heres an example URL KEYWORDS /index.html Moz, Moz local, London /aboutmoz.html Moz. Moz SEO, London and so on....
Search Behavior | | darrenbooy0 -
How & What is the best advice on Keyword Cannibalization & get onpage optimized perfectly?
Hi all mozzers, I am having confusion to understand the fact and importance to target a single or related grouped keywords which is quite broader in terms of relevancy being found within our business. Let's explain more in detail:
Search Behavior | | KammySEO
Suppose we have a website: abc.com deal businesses in "Party Supplies, Party Decorations" Where the term "Party Supplies" being used exact or randomly many places, please see below finalized Titles respective to each landing page: abc.com/birthday/
title - Birthday Party Supplies - Kids Birthday Party Decorations Ideas abc.com/wedding/
title - Wedding Favors - Wedding Party Decorations & Centerpieces abc.com/baking/
title - Buy Baking Supplies - Cupcake & Cake Decorating Supplies abc.com/occasions/
title - Special Occasions Parties Supplies & Events - Party Time My main concern is, do our keyword party supplies gets stuck with "Keyword Cannibalization" ? If yes then what is the best advice you folks like to input here in order to safeguard and optimize best our landing pages for the such broader related search terms within the businesses. I am looking for best answer here0 -
Google ranks our competitor above us on 1000's of branded queires!!!
Hi all, I have noticed a very bizarre phenomenon in Google SERPs. When I search for a branded keyworks [Product + our brand].
Search Behavior | | ref.price
Amazon.fr appear above us on thousands of results. Google even ranks Amazon above us for queries like [ PriceMinister google plus]. I have tried to ask Google about it but I can’t seem to get an answer. Here is the topic I posted on Google’s forum: http://productforums.google.com/forum/#!category-topic/webmasters/crawling-indexing--ranking/DFvTPr14o_o This seems like a mistake on Google’s side, some kind of semantic association with our two brands! Basically they are sending our customers to our main competitor even though they specifically searched for our brand (PriceMinister). I find the phenomenon quite interesting for the SEO community and frustrating for our company. Does anyone have ideas on this one? Do you think it's a bug from Google? Cheers Oliver0 -
Why is my client ranking no.3 for a competitive keyword?
Hey guys, I'm doing a bit of detective work and I'm trying to understand why my client is ranking no.3 for the keyword "office desks" on google.ie. https://www.google.ie/search?q=office+desks&aq=f&oq=office+desks&aqs=chrome.0.59j60l2j62l3.10127j0&sourceid=chrome&ie=UTF-8 The strange thing about this is that 'office desks' is not in the 1. title tag 2. url 3. h1 tag 4. anchor text of the internal links 5. anchor text of the external links 'Office furniture' however is the optimised keyword here however this appearing no. 35 in SERPs for the same url. Any ideas what this might be? Regards Rob
Search Behavior | | daracreative0 -
Noticed Bing UK and Yahoo UK are almost exactly the same ranking results?
I've run a few keyword ranking updates today and I've noticed that Bing UK and Yahoo UK results are almost exactly the same? This is unusual, the results for these two engines rarely tally with one another. Is anyone seeing the same?
Search Behavior | | MiroAsh0 -
Rankings like this mean what?
I have just redirected our old domain to our new domain using a sitewide 301 redirect. That was on Dec 6. Since none of the pages are showing in the serps unless you search specifically for a paragraph in quotes. But I am also very concerned because scraper sites are coming up before my site. Here are a few examples: https://www.google.com/search?hl=en&tbo=d&rlz=1T4GGLL_enUS398US398&biw=1223&bih=799&sclient=psy-ab&q="The+decision+to+choose+between+duplication+and+replication+depends+upon+the+circumstances+of+each+individual+project.+Since+the+creation+processes+for+replication+and+duplication+are+so+different%2C+the+final+products+are+also+very+different."&btnG=&pbx=1 and here is one I just took off the site and put somewhere else: https://www.google.com/search?q="Blu-Ray+players+have+really+come+in+to+their+own+in+the+past+few+years.+Blu-Ray+technology+provides+the+best+sound+and+picture+quality+of+any+media+format+on+the+market.+In+spite+of+the+great+leap+forward+that+Blu-Ray+represents,+there+are+still+a+good+number+of+people+who+haven’t+made+the+transition+from+traditional+DVD+players+to+the+Blu-Ray+format."&hl=en&tbo=d&rlz=1T4GGLL_enUS398US398&ei=Gk7nUN2oMYrA8AT74IEo&start=10&sa=N&filter=0&biw=1223&bih=799 and yet another: https://www.google.com/search?hl=en&tbo=d&rls=com.microsoft%3Aen-us%3AIE-Address&rlz=1I7GGLL_en&sclient=psy-ab&q="At+the+Windows+8+BUILD+conference+we+learned+that+Windows+8+will+allow+you+to+mount+ISO+and+VHD+files+natively.+++So+no+longer+is+there+a+need+for+a+3rd+party+ISO+file+software+such+as+Daemon+Tools+however+if+you+have+copy+protected+DVD+or+games+you+will+still"&btnG=&pbx=1 Notice the pattern, all of the results have my site (the originator of the content) at the bottom. I am very concerned with this as I'm sure this means Penalty up the ..... something. What is my best move at this point? Is there any chance of getting out of this? Just be thankful you are not in this position, it sucks. But I'm still positive I can do something with this site. Thanks Rob
Search Behavior | | robdawg0 -
Local vs Global Search Results Yield Very Different Rankings Lately
When I monitor my website's rankings, I always do it from Canada (direct connection) and from the USA (using a VPN in Arizona). I've been monitoring rankings this way for the last 3 years. Most of the time, I got similar results (-5 / +5) from both location. My website is a ".com" and targets an international audience. Lately (is it since Panda 22?), I've seen dramatic differences in rankings from both locations. Some keywords will rank in the top 10 on Google.com (from the USA) while they will appear on page 3, 4, 5 and even lower on Google.ca (from Canada). The thing is, the top 10 results on Google.ca are not even from canadian websites. Fact of the matter, there are even some results from India websites (.in) in the top 10! I understand that Google.ca will give advantage to websites from Canada (or targeting the canadian market / .ca domain name) over international / US websites but there's never been such a huge difference in rankings until lately. Has anybody else experienced this? What are your thoughts?
Search Behavior | | sbrault740 -
How is this Dr. Getting a Ranking on a National Site in a Local Listing?
Please follow the link for a visual. Any help would be appreciated. The query I used was "phoenix plastic surgeons". I have never seen a large national site like PlasticSurgery.org Rank in local for a specific Dr. Thoughts? Thanks! 7O1oK
Search Behavior | | Red_Spot_Interactive0