Business Listings
-
So,
There are no stupid questions right?
I am thinking about adding my website to a number of business directories and websites.
I have added it to several sites which do not charge a listing fee.
There are several sites out there which charge anywhere from 10 dollars to hundreds of dollars.
My question is:
Is there a way to figure out ahead of time the cost/benefit relationship between the price paid for several listings....... and the likely increase in page rank due to the increase of links to the website.
Or what number and quality of links I may need to aquire in order to increase my page rank?
I appreciate all the help this community has provided in the past. While my website is not ranking the best......... its a solid contender!
Thanks for your time and consideration in this matter.
-
Good times are on the way!!!!! Thx
-
They have mudrasslers in Bugtussle.
-
Mostly my goal is to increase the number of links, as well as to increase the websites overall online presence.
I agree its much better to get quality over quantity. With the niche I am working in, there are huge limits in terms of where to go for links. So, looking at some business listings and directories for ancillary link sources. Thanks for your help here!
-
Great response and funny too!
Thanks for your insight.
Seems to me like I may be in a situation where I may be driving through Bugtussle on my way to a wrestling match. Thanks!
-
Is there a way to figure out ahead of time the cost/benefit relationship between the price paid for several listings....... and the likely increase in page rank due to the increase of links to the website.
Not really.... however, the potential impact depends upon two things.... 1) how strong your site is currently and 2) the strength of the competition that you are attacking.
-
If you have a weak site and add a few directory links that is when you have the best chance of seeing some impact... but if you submit a PR7 site to a couple crappy directories that will be like spitting into the ocean.
-
Regarding the level of competition that you are attacking... if you are trying to rank for "auto repair in Bugtussle, West Virginia" a batch of directory links might push you up a couple of spots... but if you are trying to rank for "payday loans" a batch of directory links will be like attacking the United States Navy with a potato gun.
-
-
What is your goal with the business listings? To just be backlinks to your main site? Or to help boost your Google Places page with citations and possibly reviews being picked up?
Odds are your PR itself is not going to go up due to local business listings. But they can serve as some nice supplemental back links.
As for the number of links needed to increase your PR. That varies based on the quality of the links you are getting. 1 great link is better than 1000 spammy poor links. So it all depends.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Schema Mark up - Product Listing Pages
Hi I know you can add product schema to a product page, but can you add mark up to a product listing/category page? If so, which one would you use? I saw the item list mark up but didn't think this was relevant. Thank you
Algorithm Updates | | BeckyKey0 -
SEO - Google Local Listing & Same Day Delivery
Hi We are looking to offer same day delivery if you're in a 20 mile radius to us. I'm trying to do some research on how to optimise this for Google organic listings. Would this be the same as optimising for a local business listing? I'm not sure where to start. Thanks! Becky
Algorithm Updates | | BeckyKey0 -
Absolute Internal Links and their Affect on Rankings for Local Businesses
For many localized search terms (City + Profession), I'm noticing that OpenSiteExplorer is reporting high numbers of backlinks for anchortext from Absolute internal links from that same domain. Now, I'm familiar with the difference in relative and absolute internal links but am wondering if this type of linking may be carrying a lot of weight for rankings. It may be a correlation over causation situation if it's more that those companies that are including absolute internal links for terminology are just doing a better job (generally) with internal linking... but I feel like this may be something worth digging into. Everything I have read says that search engines view absolute and relative internal links essentially equally but does anybody have their own insight on the effectiveness for these two types of internal links in regards to small local businesses who otherwise are getting basically no links at all?
Algorithm Updates | | Kirch0 -
Domains dominating SERPs w/multiple listings
I know Cutts addressed this as a potential future update to the Google algo but it's driving me bonkers.. My primary targeted keyword has one of our competitors listed 4 times in a row on the top of page 2. Some of the pages have duplicate page titles and the content is relatively thin. The site has a PR of 2 and a DA of 35. Why on earth are they able to suck up a whole half of a results page?!?!?! I don't know that there's anything anyone can tell me that will help, but if there's something I missed about this update please let me know. 'snot fair. 😞
Algorithm Updates | | jesse-landry0 -
Organic Traffic dropped 50%. Anyone want to have a stab at why? (URL listed)
Just curious what the pro's on here think is the reason why our site got hammered recently. The URL is www.jobshadow.com. We've got gobs of quality content that had been ranking for quite a few keywords. Even one from Rand himself http://www.jobshadow.com/interview-with-seo-and-seomoz-founder-rand-fishkin/ Rankings for even the exact match domain keyword 'Job Shadow' have been pummeled. Anyway, we've got a pretty solid link profile I would think. We also have a very high user time on the site, thus suggesting the organic traffic was engaged when Google ranked us for those keywords. We have lots of unsolicited inbound links and even recent ones from PBS. I'm not really sure what it takes to please the "machine" at this point. Curious as to what everyone here thinks.
Algorithm Updates | | arkana0 -
Should I Wait Until the "Dust Settles" on the Algorithm Update or Get Busy Now?
We were hit hard on both of our sites yesterday and can't afford to wait for the dust to settle, as some folks are advising. We have been attempting to work off a penalty on one of our sites by undergoing a massive (and expensive) link removal project over the last four months. We are on our third reconsideration request and, hopefully, this last round of link removal will have done the job. I'm hesitant to go in and "de-optmize" the site by changing title tags and changing the anchor text until the penalty is removed, but I'm not sure if that's the right plan of action. I am, however, going to dig into the non-penalized site and change some title tags and anchor text. Any thoughts on this strategy would be greatly appreciated.
Algorithm Updates | | rdreich490 -
How did a competitor's brand name get in google's related search list?
When doing a google search for the term "ulster county real estate" the related search list at the bottom of the serp includes 7 obviously related search terms and 1 brand name of a competitor. (see attachment) The competitor doesn't rank for this term organically at all yet he enjoys a link on the first page with those of us that do by being in the related search list? I don't get it. Anyone know how something like this happens? Innhs.png
Algorithm Updates | | jhogan801 -
Is DMOZ listing important
I have heard a variety of thoughts on the importance of directories such as DMOZ. Any thoughts on this subject from the perspective of google search rankings?
Algorithm Updates | | casper4340