How to Calculate % improvement in Mozrank and Domain Authority
-
I understand the concept that mozrank and Domain Authority are measured on a logarithmic scale . http://www.seomoz.org/learn-seo/mozrank
I'm trying to determine the percentage improvement in the Logrithmic value. For example
Original Domain Authority 60
Original Mozrank 5
End Domain Authority 63
End Mozrank 6.
So 5% change in DA and 20% change in MozRank. How do we convert these numbers to the real logrithmic change?
-
He's giving you a nonsense number, because SEOMoz won't reveal the true scale, so use whatever logarithmic scale you want.
ie. an indeterminate amount
-
Super interesting question!
First, let me put out a disclaimer that metrics like Domain Authority are comparative metrics that change from index to index. This means that it's best to use these numbers to compare yourself to the competition, but not to your own previous metrics as the base calculations can change. DA measures relative strength - so it's completely possible to improve 10% by raw numbers, but if your competition improved 10% as well, your relative DA really didn't change. For this reason we caution against folks measuring DA over time, and instead using it as indicator of ranking potential in real time against other competitors.
With that out of the way, last time I checked, MozRank was calculated on an algorithmic base scale of around 8.5. (Sorry, I can't be more specific - but that's part of the secret sauce. Heck, I don't even know the exact numbers.
With this knowledge, you can use a typical base calculator to figure relative strength. For example, a Mozrank of 5 on an 8.5 log scale calculates to 44370.531 um... raw MozRank points. Using the same calculations we find a MozRank 6 equals 377149.516 raw points, or 8.5x the original.
You can do similar calculations to determine the logarithmic change of DA, but keep in mind the disclaimer above and remember that since we can't reveal the exact scale, your calculations will be estimations, at best.
Hope this helps!
-
Sorry can you elaborate?
-
Multiply the original MozRank by a buck two eighty.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Authority
Has there been an update re DA since there has been signifanct drops the lat 24 hours?
Moz Pro | | NineFiftyNine.net0 -
My localized domains are not getting any love or juice it seems?
Not sure what best practices are, but I have my main domain, a .com and my localized domains, .com.sg and .co.id. As you can see from the screenshot from opensite explorer, i am not getting any linkjuice from my .com domain to my other local domains - what am i doing wrong here? j3LWnOJ
Moz Pro | | venkatraman0 -
No link data for my domains + still no adwords data
All 3 sites In my campaign have no link data analysis done. 5 to 6 months after you said you were working on it Adwords data is still not available in Keyword analysis Partial service is understandable for a few days but not for months. Beyond the nice screens, what data & services do you exactly provide and what are we paying for?
Moz Pro | | ResourceLab0 -
Why can't I change the domain being tracked in my campaign?
Apologies if this has already been answered a million times and/or if I'm posting this in the wrong place... I did look, but couldn't find the answer anywhere... I just realized that all this time I have been tracking www.mydomain.com in my campaign for a long time now, while I should probably have been tracking *.mydomain.com. I wanted to change this, but it looks like I can't. If I have to set up a whole new campaign, with all of the same keywords, competitive sites to track, etc., that will take forever. Why can't I just change it so that my campaign starts tracking *.mydomain.com instead of www.mydomain.com from now on? Thank you!
Moz Pro | | ScottShrum0 -
Does the page authority data also considers the on page factors like the presence of keyword in the title,meta text, and keyword frequency ??
The moz difficulty score considers four factors for the top websites. are the on page factors included in the page authority data ?
Moz Pro | | iQuanti0 -
Best way to improve your SEOMOZ avatar status ?
Whats the best way to improve your SEOMOZ avatar status and gain SEOMOZ brownie points? I notice some people have amazing status level such as Guru how is this possible? Surely That becomes a full time job in itself?
Moz Pro | | Bristolweb0 -
Why are my sub-domains ranking higher than my Root Domains?
I have just noticed that my sub-domains are ranking higher in Mozrank and Moztrust than the root domain - that seems nuts. Am I doing something wrong?
Moz Pro | | simonberenyi0 -
In OSE is there a way to see the total number or links coming from each domain?
Open site explorer will only show up to to 25 links per domain but in order to fully understand the link profile for the site I'm working on, I need to know how many links are coming from each domain - when I download the linking domains report, it doesn't contain this information. Is there a way to access it?
Moz Pro | | jabbate0