SEOmoz v's Google Webmaster Keyword Ranking
-
Hi, how accurate is SEOmoz keyword ranking v's Google Webmaster?
Some Keywords in SEOmoz say I'm in position 3 in Ireland for some Keywords and in Google Webmaster they are figures like 16.
I understand in Google Webmaster that the keyword position is an Average
What should I be going by and what is the credibility of both ranking estimators?
-
This is a really interesting question, because Google webmaster doesn't actually display rankings, but "average position."
For example, let's say you rank #1 for a keyword phrase, but another URL on your same site ranks #50. In this case Google will report your average position as 25! Now this is an extreme example, but "average position" in Google Webmaster tools is almost always lower than your actual ranking.
Or consider the example below. SEOmoz ranks #1 for "seomoz" but Google Webmaster reports the average position as 4. It doesn't really make any sense.
-
The problem with rank tracking is that it depends very much on where you are, what data-center you are actually accessing, cache, social interactions, etc.
I have a similar problem with SEOmoz rank tracker it tells me I'm on #19 when searching google with personalization OFF shows me #36.
I think you should look at this tracker as an Average as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which is the better keyword strategy? Specifying page or seeing what ranks?
I recently began using another third-party tool that requires a list of keywords and the URLs I want those keywords to rank on (for example, "vegetarian recipes" on www.123.com/vegetarian-recipes). Is this a better strategy than using the Moz ranking tool to see which pages on my domain my target keywords are already ranking for? I can see how the former might mean we miss opportunities but the latter doesn't necessarily show how my priority pages are doing for specific keywords.
Moz Pro | | RikkiAyers1 -
Can someone kindly explain what 'Crawl Issue Found: No rel="canonical" Tags' means? Is this a critical error and how can it be rectified?
Can someone kindly explain what 'Crawl Issue Found: No rel="canonical" Tags' means? Is this a critical error and how can it be rectified?
Moz Pro | | JoshMcLean0 -
Why are my keyword rankings dramatically changing week to week?
I have a site (actual several) that has been up for many years now. Content is changed monthly - regularly. It would always rank in the top 5 positions for 5 or 6 keywords. Now all of a sudden (without any dramatic changes to the website) my ranking results from my weekly Moz reports are dramatically different from week to week - every week. One Keyword will be #1, then the next week it will drop 49 positions, the 3rd week it might be #5, then Not in the Top 50, then #1 again, and so and so on. This happens to all my keywords on my site. I was waiting for Google to finish it's changes to it's algorithms but it's now been long enough and I can't get a handle on what's happening, why it's happening, and what to do about it, and what direction to take with my SEO. My Traffic has actually improved over last year by approx. 25%, but I have also started a PPC campaign for this client. Any suggestions would be great.
Moz Pro | | SummitCom0 -
Can I specify a url for a keyword in the rank checker tool?
Hello! I'm new to seomoz and excited to learn the system. I created a campaign and added keywords but I'm not clear how the seomoz campaign rankings tool works. As an example, one of my keywords 'cigar cutters' is reporting at position 20 for url http://www.cheaphumidors.com/c_guillotine-cutters.html. However, I think it would be better target to focus that keyword on http://www.cheaphumidors.com/c_cutters.html. as a search for 'cigar cutters' could encompass either a guillotine cutter, punch cutter or cigar scissors. Is there any way to assign http://www.cheaphumidors.com/c_cutters.html to the term 'cigar cutters' in the campaign ranking report? Brian
Moz Pro | | davesabot0 -
Where do these URL's come from?! (Indexation issues)
We have an international webshop with languages in the URLs. Our URLs are now set up as follows: http://thermalunderwear.eu/eng/category/product Now, we know that there's some kind of strange redirect problem causing problems with our indexation, this is a technical issue that should be fixed soon. But whether this is the cause of some other strange problems, I do not know. I'd be happy with any help/advice/tips. 1. The SEOmoz site crawler starts at http://thermalunderwear.eu. This currently does not yet redirect to http://thermalunderwear.eu/eng like we want it to, but all the links on the page do include the default language code. So all links on the page are http://thermalunderwear.eu/eng/category etc. However, apart from those URLs, the site crawler finds many URLs in the form http://thermalunderwear.eu/category/product etc., so not including the language variable. Where it gets these I do not know, and since these URLs dont exist and the webshop simply shows the homepage, these URLs all have 50+ duplicate titles/content. Why oh why? 2. If I do a Google search for indexed URL's with English as language, I get many results formatted like this: Coldpruf Enthusiast mens thermal shirt - Thermal wear for men ...
Moz Pro | | DocdataCommerce
thermalunderwear.eu/eng/men/coldpruf-enthusiast-mens-thermal-shirt 170+ items – Fine-ribbed longsleeve thermal shirt men from Enthusiast ... {$SCRIPT_NAME} eng/men/coldpruf-enthusiast-mens-the {$ajax_url} http://thermalunderwear.eu/ajax What are those variables doing there? It looks like it's taking something from our Smarty debug console, which is hidden but still active in the source code, but also the ajax URL which is in a completely different location. What is Google trying to show here?0 -
Campaign Manager Keyword Rankings all messed up???
My campaign in SEO Moz Campaign Manager has just ran it's weekly crawl, and all my keyword rankings are messed up. 18 keywords have apparently dropped by massive amounts, but when I do a physical search, they haven't moved. Also Keyword Tracker agrees with the physical search, so why is the Campaign Manager showing the wrong rankings all of a sudden??
Moz Pro | | gdavies090319770 -
Keyword tracking
I'm tracking keywords. In the past past i used Rank checker. I have compared Rank checker and Rank tracker of SEOmoz and they give different results. Which one is more accurate?
Moz Pro | | PlusPort0 -
A tool for seeing all the keywords a website ranks for
As title, is there a tool out there that will allow you to see all the keywords a website ranks for in the first few pages of a particlur search engine? I would be particularly interested for keywords in the first 10 pages of Google. Thanks
Moz Pro | | blagger0