Too many external links vs linking root domains - good or bad?
-
Hi guys,
After the latest Linkscape update, we noticed that our website have 424,671 external links with 4,395 linking root domains, so roughly 100 links/domain.
Does Google consider this to be a negative thing or we do not need to worry about it.
Many thanks.
David
-
Our landing page www.domain.com/abc/ got about 90% of links containing 2 main keywords "abc" and "def"we target on that page.
That is a concern. It is highly unnatural. It sends a strong indicator that you are in control of those links which may lead Google to discount their value.
-
Thanks Ryan,
We also noticed a potential issue: the majority of the external links are keyword rich, e.g.
Our landing page www.domain.com/abc/ got about 90% of links containing 2 main keywords "abc" and "def"we target on that page.
We have heard websites could be penalysed for over-optimised, unnarual link profile, should we be concerned about the above?
-
These metrics are shared for informational purposes and for the most part you do not need to worry about it. If you look at SEOmoz, they also have a 100:1 ratio.
The information in and of itself offers almost no value. You could have 4,394 sites with 1 link from each and then 1 site with 420k links.
The data is mainly shared to help you better compare backlink profiles between sites.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Automatic links from other domains when we create a new landing page - Is this a spammy technique?
Hi everyone, Recently we've discovered 2-3 sites (which we own the domains names) and these sites seem to automatically create links to our new landing pages on our main site. Those sites also can't be accessed in your browser as it redirects straight to our main website. So, for example, we create a new landing page on our main site, and then Moz has been picking up links to this page from these other domains with text such as "Book now". I think historically someone in the company set up loads of sites with redirects and there must be something automatically happening. Is this likely to be a spammy technique? Ie we seem to be getting "follow" links from other domains every time we create a new page." Also as this could be quite a negative thing we've discovered I can't really give our out business links, but really appreciate your tips and advice. I'm trying to work out what to do if this is a spammy technique and also affecting our trust scores etc and what we should do about it. Thanks for your help and input. 🙂Mike
Link Building | | Ski-Online-Marketing-Team0 -
Community Consensus: Are These Good Links?
I recently used a firm to do 2 months of outreach as a test for quality of work. Their reporting process is monthly, which seems fair, but after the first month's report I was sorely disappointed with the targeted domains for links. Apparently, the firm decided to condense the two months of outreach in to 4 days, so by the time I was finally able to see the work, the "job is done." Again, extremely disappointed. The original SOW was to target set posts for outreach in month 1, review/adjust and move in to month 2. No dice. So, here I am now left with a list of sites that have been targeted for outreach, being told "they are quality sites." What do you think, am I missing something and these are truly good links? Below are just a very, very small sample of the outreach completed: http://www.vrml.k12.la.us/7th/homework/ss/student/addtional.htm http://healthyfoodsandmore.com/useful-links.php http://antique.vccc.com/links.htm http://cyberflapr.tripod.com/links.htm
Link Building | | The_Cheat_Sheet0 -
Root-Domain vs Subdomain Linkbuilding
Hello Mozzers! Couple of days ago I received a request to start optimizing a wordpress website, the domain itself has been around for around 10-12 years so it's it can be considered as one that has real history behind it. The page has been moved from HTML/FLASH to wordpress about 3 - 4 years ago and hasn't been any SEO maintenance on it. The site used to rank for first position with several keywords, but now understandably, it has greatly decreased. My main question would be, that when I've checked the root domain's and the subdomain's metrics with MOZ Open Site Explorer, the sub domain (with "www.") showed a PA 40 and 90 external links while the root domain (without "www.") only has 27 PA and 6 External links. I know that the 301 or server redirects only transfers about 90% of the link juice to the targeted URL but the difference between the 2 results seem way too big for me. What do you think? Is this normal?
Link Building | | adamdankhazi
During future link building is it more beneficial to target the root domain so the page won't lose that "10%" by redirecting the new link from sub-domain to root domain?
Is it possible to get more juice transferred? Thank you very much,
Adam0 -
Good or Bad Backlinks
Hi All We are trying to go through all of our backlinks to see which links are good and which are bad. We are using two paid for tools to find our backlinks and sort them out, either good or bad. I have found that both tools have returned links as being good even though the links are not indexed by Google and have no page rank. Also we have found that both tools returns some links as good even though the links are pointing to a 404 page. Any advice on how to proceed would be appreciated.
Link Building | | Palmbourne0 -
How do we optimise links from a parent company to a subsidiary on different domains
So we are the agent for an industrial company. They don't have a great website (well its pretty but doesn't rank) and have 5 product pages with a variety of products on each. We've taken those products and turned them into 50 pages with good on page optimisation. Now they've just agreed to give us a link on each page and I'm trying to figure out what the best text and link will be. As far as I can see there are three options Visit our agent for X region - sending to the home page If you are from X region you can request a sample of product group from our agent - sending to home page and product category page on our site If you are looking for X, Y, Z or P, Q, R in this region contact our agent there. - sending to home page and individual product pages The aim of this is to boost my page authority as 98% of the top 10 in SERPS have pages with zero authority and rely on the on page optimization and DA. Is this the best approach or are there other better ways of approaching the problem. It's worth noting that there is a total separation of control and ownership of the websites. I'm also starting to work with them to improve their on page optimisation and get links from their parent company to increase link juice
Link Building | | Zippy-Bungle0 -
Too many links from one site?
In webmaster tools in 'links to your site' I have a totla of 819 links but 580 have appeared from one site. Is this bad for SEO?
Link Building | | SamCUK0 -
Multiple Links from High Ranking Site Vs. Links from Multiple Domains - What's More Important?
I understand it is important to get links from many quality domains. Currently, I do have links from top domains (PR, Trust) and it I can get more from (high rank) pages on these same domains. Would it be better to focus on expanding my reach (find additional domains to link from) or to continue to build links from the current domains I have a connection with? What is weighted more? I realize doing both is important, but trying to figure out how to best use my time. Thanks! David
Link Building | | DWill0 -
Breadcrumbs - Good Internal Link Structure
Hello SEO Experts, I've been puting some thught into my internal link structure, and looking at breadcrumbs, as it has recently occured to me that most of the pages on my site link to Home | Contact Us | and paes and anchor text like that. Don't get me wrong my home page is really important, but anchor text of home I'm assuming is doing me no good at all? Anyway, here is my site home page And three other pages that are included within the site >> Pg1 | Pg2 | Pg3 So the four pages are targeting differnt keywords What I was planing on foing for Pg2 was having a breadcrumb trail that read like so site home page > Pg1 > Pg2 And then have the detail pages link from that with breadcrumbs like site home page > Pg1 > Pg2 > detail page with the home page link anchor text being 'jobs in (site area)' which would be followed by 'jobs in city' and then followed by 'sector jobs in city' So the breadcrumb trail would read - 'jobs in (site area)' > 'jobs in city' > 'sector jobs in city' So my question is, is this the best way of doing this, or would this be spammy? Ultimately it would mean 500+ internal links pointing at my homepage with the desired keywords in the anchor text?? Thanks for your thoughts 🙂
Link Building | | TwoPints0