Does Server Speed Effect SEO Rankings?
-
I was told by a website developer that Google ranks sites higher if they are hosted on faster servers. Is this true? For example my site is currently limited because it is a Quick Shopping Cart site hosted by Godaddy. He said that if I hosted my research chemical site with a different company with faster servers I could get better ranking immediately. I linked to my site. I think it loads ok. However Godaddy probably isn't the fastest service around.
-
Godaddy is touting their new 4gh servers and also a premium dns that guarantees 99.9 percent up time. Have you tested these?
-
Thanks for that site link... It says I have a B for page load speed but a D for Yslow grade? I am not sure what the difference between Yslow and page load are?
-
is this thread spam?
-
slow websites are rubbish.. even if it's not a ranking factor its pretty boring waiting for stuff to load!
without moving server you can still improve the code to make it faster:
http://gtmetrix.com/reports/www.buy-research-chemicals.com/sOqqeQx0
-
Thank you for the smushit site... I am using it right now...
-
Hi Chronicle,
You might also investigate other ways to speed up your site, such as making sure your images are optimized. Your home page images are all identical, and the file size could easily be cut in half with http://www.smushit.com/ysmush.it/.
Honestly, I would worry less about your server at this point, and more about other things that might send off some spammy signals to Google. The text of your website claims that it is just for research purposes, but the links coming to the site that show in Open Site Explorer have a lot of "buy viagra" anchor text coming from .edu pages that have been heavily spammed. The image that's often repeated on the home page has the filename of buy-sildenafil-citrate_00.jpg. The alt text for the free shipping image is "buy research chemicals", etc.
-
I think the key with having a quick running site is more a usability one, if the site runs slow especially e-commerce users will bounce to other websites and competitors.
Site speed has been noted as a small factor to ranking yet their are 100s of ranking factors.
Godaddy servers are not the best at all from my experience, I have tested a few servers their a while ago, depends on what type of server you are after too - dedicated server, shared host ect.
Also up time of the server is another important factor, geo location of the sever i.e is it close to your main user base is also important with e-commerce.
-
Hi Chronicle,
I would say your first statement is false to some extent. Although website and hosting speeds play a role in ranking as stated in a blog post by Google, it is very minor... less then 1%, so I highly doubt that moving to a "faster" server will yield "higher rankings immediately".
As long as your code is written correctly, images are optimized for web and you maybe even have compression on the server side for your site, you should be in pretty good condition.
Hope this helps!
Here is another Google Post on this topic.
-
See this article:
http://searchengineland.com/google-now-counts-site-speed-as-ranking-factor-39708
Key takeaway: speed is a ranking factor, but it's a very, very minor one. Definitely does not carry enough weight to justify moving servers.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is The Moz Community Rankings broken?
Not as active as I would have liked recently but still visit and login, answering a question now and again, yet I can see my profile is still listed as unranked. until recently I was somewhere around 45-49 and have been for many years - the criteria appears to be what it has for the last ten years or so. I see people with lower moz points outranking members with far more points. I can even see one with 0 points now appearing in the top 50 so my question is - is the moz community rankings broken or have I missed something? I know once before I pointed it out and it had to be fixed...input from all welcome 🙂
SEO Learn Center | | Matt-Williamson2 -
Trying to rank my personal business website
Hi, Guys I run a small company in england. I've been constantly ripped off by other seo companies. Im have my 1st child and really cannot afford the cost of a company to do this. I have just joined SEO mom look like a really great platform. Is there any advice on how i can rank my website. I am willing to put the time in myself and can devote late nights to try and succeed. Any advice on where to start links etc would be really greatly received. Thank you all.
SEO Learn Center | | letsrent0 -
Basic skills for correcting and tweaking SEO issues
Is there an online resource that has good video tutorials for the basic skills someone would need to make code corrections for SEO related tasks? We would like to make use of some of our internal resources in slogging through some of the tasks of making the corrections. Is there a good training resource online to achieve this?
SEO Learn Center | | rhgraves651 -
Off Page SEO Topic
Hi, I want to know a list of off page SEO topics (panda and penguin friendly) what will drive traffic. Can you help me? Al
SEO Learn Center | | bayezid0 -
Market Motive - Take their SEO Course?
Hi there, I'm considering taking Market Motive's online SEO course for $3,500. It's a steep price for me so I wanted to ask you guys if this is a wise choice. The course would grant me certification and is around 90 days to complete. Has anyone had any experience with this course? It seems a little old, but Market Motive claims they update their videos.
SEO Learn Center | | StephBertha0 -
.ca and international SEO
So we are building out on some of our Ecommerce sites, and expanding and adding .ca domains to our already established .com. What techniques have you used to generate success in similar launches to this one. I will reply to each response with thoughts and questions 🙂 Enjoy the discussion 🙂
SEO Learn Center | | Blargh1230 -
Seo book(s) recommend or advise me
Hi i would like to buy book about seo but i dont know which is good or not maybe you may recommend me some seo book special about google caffeine i found this to books on amazon, http://www.amazon.com/Search-Engine-Optimization-Secrets-2011/dp/1452885443/ref=sr_1_1?ie=UTF8&s=books&qid=1299373573&sr=8-1 http://www.amazon.com/SEO-2011-Search-Optimization-Secrets/dp/1450727972/ref=sr_1_3?ie=UTF8&s=books&qid=1299373627&sr=8-3 Thank you Kerem
SEO Learn Center | | pentimento0