Title Tag Over Optimization
-
Hey,
I've read that adding the company name to the title tag was a waste of space since the more words the less weight each one has, with all this over optimization preventive measures, should I rewrite the title tags format with company names? and if so should it be
- (company name): (naturally organized keywords)
- (naturally organized keyword) | (Company name).
- or can I keep it just naturally organized keywords
Also I used to do (keyphrase) - (keyphrase) instead of commas, should I fix this?
I asked this question on Randy's post http://www.seomoz.org/blog/6-changes-every-seo-should-make-before-the-over-optimization-penalty-hits-whiteboard-friday but didn't really get an answer.
Thanks!
-
Yes, no one is going to search for the part number, you will rank for the part number anyhow, so why use the very best place in the site for a term you are going to rabnk for anyhow.
Plastics bins is the term you need to compete for, put that right at the begining of your title.
-
But i have 4000 products similar to that one (just diff models)...
You're saying to start everyone of their page titles with the word "Plastic Bins" instead of the part number?
-
i would start with Plastic bings as you are bount to rank for QUS220 anyhow,
i would go with Plastic Bins Black 7x4x3
And put the rest in the description.
I would only put the black and 7x4x3 in to make it unique.
-
Alan,
For my site, which do you think is the better title for part number QUS220? :
A) QUS220 - Plastic Bins
or
B) QUS220 Plastic Bins - Stackable - 7x4x3 - Black
Thanks
-
try this link
http://www.seomoz.org/q/title-elements-too-long-good-for-seo
The reason this is so, is to combat keyword stuffing
-
In response to this latest answer, please see : http://www.seomoz.org/q/optimize-page-title-advice <---- post i created last week about optimizing page titles.
I was told, in that post that adding more content to the title will not dilute the keyword i'm trying to rank for.... so, which is it?
thanks
-
Having too many words in your title just dilutes them, keep it short but natural, always start with your keyword as the first word hold the most power and so on.
See
http://thatsit.com.au/seo/reports/article/creating-a-good-title-tag
-
I think the middle option is the way to go. Both people and search engines love brands, and option number three doesn't give your brand much exposure.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website Titles in Google
I currently have a Wordpress platform website and previously I noticed that when I optimized my pages, if I indicated what I wanted my page names to be (through an application like SEO Yoast) that most times, the keyword would show up exactly how I had it typed in. Recently I have noticed that the title of my website is showing in my page titles too. So for example: Before: Shoe Stores Windsor - XYZ Company Now: XYZ Company | Shoe Stores Windsor - XYZ Company In SEO practices, I know it's most often best to have the keyword you would like as close to the front of your title tag, but now this recent search adds my website title first. Plus this also seems to be making my titles longer. I know Google ultimately has the 'final say' in a page title and I have ensured that I have the "rewrite titles/descriptions option" check in Wordpress to allow me to overwrite titles, but I am hoping someone can possibly provide me with a tip or trick to avoid this in search rankings. I think it's important to have the name of my site entered through Wordpress so that any pages that I have no optimized default to the page name and site name, but the ones I have optimized seem to be showing differently all of a sudden. Any help is greatly appreciated! Thanks!
On-Page Optimization | | MainstreamMktg0 -
SEO Optimization for Sales Page
Hi, I am new to eCommerce. Traditionally I have run a couple of semi-successful websites relying largely on Adsense revenue and affiliate income. So I have a bit of experience with on page and off page SEO. This time around I am creating a membership site and also sell eBooks as bundles that non members can buy. My question is, should I SEO optimize the sales page for my eBook or use another content page that links to the sales page. For example, if I am selling an ebook on Dog Training and targeting the main KW "Dog Training Tips", should my sales page be optimized for "Dog Training Tips"? The reason I ask is because typically Sales pages do not provide a lot of useful information but are more geared around selling the product. The other option would be to create a helpful information page targeted for "Dog Training Tips" and lead users to my sales page through contextual links, banners, popups (I hate popups), etc. This would be the approach for the other LSI keywords anyways. Any thought would be appreciated.
On-Page Optimization | | dwautism0 -
Title Tags not Displaying in SERPs Correctly
We have two websites that are very similar. One is .co.nz and the other is a .com.au. I've noticed some of our page titles are displaying differently in SERPs even though the title tags are formatted the same:e.g. The title: "PC Games | at Mighty Ape Australia" shows as: "PC Games | at Mighty Ape Australia - MightyApe.com.au"It's showing with extra text "- MightyApe.com.au". Whereas the NZ result for the title "PC Games | at Mighty Ape NZ" is fine i.e. displays as: "PC Games | at Mighty Ape NZ"Does anyone who why this might be happening?P.S. It's odd that in the Australian results the site links don't show up even though the sites are structured the same.
On-Page Optimization | | kevinliao0 -
Which title tag would you choose?
Target terms: Flower Pots, Plastic Flower Pots (in order of importance) Title tags: 1. Flower Pots - Plastic Flower Pots for Gardening with Free Delivery
On-Page Optimization | | Bondara
2. Flower Pots - Plastic Flower Pots with Free Delivery
3. Flower Pots - Plastic Flower Pots from [Brand] Which one would you choose and why? If you want to produce another type please do but explain why you think yours is better than the above. Thanks0 -
Does the title tag on the home page affect sub-pages?
Hello. I am thinking of changing our home page title tag to include our two most valuable keywords from two of our sub-pages. Would this help the rankings of those two sub-pages? Thank you!
On-Page Optimization | | nyc-seo0 -
Site Wide Title Tag Discussion
Do you think it's good to have an instance of your primary keyword occur on most of your site's title tags throughout your site? Or do you think having the keyword occur in most title tags throughout the site will dilute the ranking ability for the home page? I haven't read much about this in "best practices" for title tags. hmmmm...
On-Page Optimization | | Joes_Ideas0 -
Which SEOmoz tool for Optimization Advice?
Which SEOmoz tool can analyse our home page and offer optimization advice and compare with competitors?
On-Page Optimization | | lbohen0 -
Title tag best practices when domain and brand are the same
I know the old standard for title tag optimization is to use your brand name in the title for a multitude of reasons, all of which are indisputable The most important reason being any strength and awareness can aid in click-thru. But does this hold true for exact match domains? Considering the way a search result is displayed, any awareness and strength derived from using the brand in the title is automatically included in the search result of an exact match domain without having to sacrifice valuable characters in the title. The organic value (or value beyond simply seeing the brand displayed and nothing else) can't have that much of an impact, can it? For Example, given the result attached, is it worth it to repeat dog.com in the title if it is already showing in the result? dog.png
On-Page Optimization | | NextGenEDU0