Home Page Rankings Drop
-
Hi all
we have being working with a small local client in the last few weeks getting good rankings using onsite op, and business listings
we have been getting good ranking ie top 15
then today we drop right out the top 50, after completing manual checks i see the keywords as all related
| glasgow catering | Not in Top 50 | > 42 | |
| catering glasgow | Not in Top 50 | > 41 | |
| glasgow caterers | Not in Top 50 | > 39 | |
| caterers in glasgow | Not in Top 50 | > 37 | |
| caterers glasgow | Not in Top 50 | > 32 |Also when completing manual checks on the above keywords, the home page is not ranking what so ever, infact its missing i went 300 results deep and cant find it, other inner pages rank but not the home.
The only other recent change is that we now have a listing under the Google maps section of the homepage on page 1
any advice
-
yea this is what i was thinking to, but how big a slap are we getting,
as its knocked us 100-200 places off
I saw rads video the other day ago and made some extra changes, lighten the load on over optimisation.
I have just removed one of the catering terms from the title, but this looks a bit excessive for over optimisation.
-
yea this is what i was thinking to, but how big a slap are we getting,
as its knocked us 100-200 places off
I saw rads video the other day ago and made some extra changes, lighten the load on over optimisation.
I have just removed one of the catering terms from the title, but this looks a bit excessive for over optimisation.
-
When you say business listings do you mean link directories? If so do you mix it up a little? One day on link directories, next onsite content, next guest post, next link directories etc
I maybe wrong but im guessing you optimised onsite and just submitted to 100's of link directories in a short period of time targeting a select few keywords.
-
You link profile contains alot of 'Catering Glasgow' anchor text also your homepage title , perhaps you have received a slap for 'over optimisation'.
-
Maybe this can help you: http://www.seomoz.org/blog/how-to-check-which-links-can-harm-your-sites-rankings
-
yea i just checked nothing there,
its odd that the map listing is working fine tho they are ranked 4th
all other keywords are fine, just the keywords involving "catering glasgow"
it looks like the home page has been excluded from ranking under this term
it was fine yesterday
-
Have you checked your Webmaster Tools?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can someone help me understand why this page is ranking so well?
Hi everyone, EDIT: I'm going to link to the actual page, please remove if there are any issues with confidentiality. Here is the page: https://www.legalzoom.com/knowledge/llc/topic/advantages-and-disadvantages-overview It's ranking #2 on Google for "LLC" This page is a couple months old and is substantially heavy in content, but not much more so than all the dozens of other pages online that are competing with it. This is a highly competitive industry and this particular domain is an extremely huge player in this industry. This new page is suddenly ranking #2 for an extremely competitive head term, arguably the most important/high volume keyword being targeted by the entire site. The page is outranking the home page, as well as the service page that exactly targets the query - the one that you would think would be the ranking page for this head term. However, this new page is somewhat of a spin-off with some additional related content about the subject, some videos, resources, a lot of internal links, etc. The first word of the title tag exactly matches the head term. I did observe that almost no other pages on the site have the exact keyword as the first word of the title tag, but that couldn't be sufficient to bring it up so high in the ranks, could it? Another bizarre thing that is happening is that Google is ignoring the Title Tag in the actual HTML (which is a specific question that is accurate to the content on the page), and re-assigning a title tag that basically looks like this: "Head Term | Brand." Why would it do this on this page? Doesn't it usually prefer more descriptive title tags? There are no external links coming up on Moz or Majestic pointing to this page. It has just a couple social shares. It's not being linked to from the home page or top nav bar on the main site. Can anyone explain how this particular page would outrank the main service page targeting this keyword, as well as other highly authoritative, older pages online targeting the same keyword? Thanks for your help!
Intermediate & Advanced SEO | | FPD_NYC1 -
Keyword Rankings: One keyword dropped, dragging other rankings down. Possible or not?
Hey moz fans, So these week I noticed significant drop in rankings... But what caught my attention is that one specific keyword dropped 18 positions, and all the other just 1-3. Print screen: http://prntscr.com/7fb4g4 Do you think it's possible that the drop of that page, that went 18 positions down, brought the whole domain down? Or is it another cause?
Intermediate & Advanced SEO | | Kokolo0 -
Wrong page ranking for keyword - should I move the better content over?
We have a page which is outranking another page for a keyword that is very important. The page that is lower in the rankings has far better content. I think this is happening due to links as well as the url structure. domain.com/ranking/notranking Here is the page we want to rank: http://bit.ly/1vqhSoZ Here is the page that is higher in rankings: http://bit.ly/1vA1wXQ So I think I should just move the content over from /notranking, to /ranking. The content is clearly better on the lower ranking page but I think due to links the /ranking page is higher in SERPS. So I guess my question is, would it be wise to move all that content over, and then 301 redirect the old page? Or leave the way it is and hopefully Google will get it right over time?
Intermediate & Advanced SEO | | DemiGR1 -
Using Canonical on home page
Our home page has the canonical tag pointing to itself (something from wordpress i understand). Is there any positive or negative affect that anyone is aware of from having pages canonical'ed to themselves?
Intermediate & Advanced SEO | | halloranc0 -
How many links home on a page?
We are planning on a mega menu which will have around 300 links and a mega slider which will have around 175 links if our developer has their way. In all I could be looking at over 500 links from the home page. The Mega Menu will flatten the site link structure out but I am worried this slider on the home page which is our 4th most visited page behind our 3 core category pages. What are your thoughts?
Intermediate & Advanced SEO | | robertrRSwalters0 -
Webmaster Index Page significant drop
Has anyone noticed a significant drop in indexed pages within their Google Webmaster Tools sitemap area? We went from 1300 to 83 from Friday June 23 to today June 25, 2012 and no errors are showing or warnings. Please let me know if anyone else is experiencing this and suggestions to fix this?
Intermediate & Advanced SEO | | datadirect0 -
Local Search Results Tanked My 1st Page Ranking
My site was routinely ranking in the top 2-3 in Google for my relevant search terms. Then I started working on my local SEO. Now I'm in the map list at 1-2, but my site no longer shows up with the rest of the search results. I've heard that this has been happening to other local businesses with a big Google presence. I'm thinking that I should create some micro sites for each location listing that gives a location specific intro and then links to my main site. Then I can sever my main site from Google places. Here are my two questions: 1) Is this going to kill my placement in the map results; and, How long will it take for my main site to get back to its 2-3 spot rankings in Google's regular results?
Intermediate & Advanced SEO | | ToughTimesLawyer0 -
Best ways to build up Page Rank (PR)
What are your sure fire ways to build up page rank, quickly and effectively for long term gains. Do you have a check list?
Intermediate & Advanced SEO | | therealmarkhall0