Position of elements in the product page
-
Hello.
As I am a SEO Beginner I wonder if the elements of the page will make a better or worse ranking.
I ask this because my boss asked to change the order of the elements.
He wants to put first the section of Supplies and Accesories, and then additional information.
http://www.theprinterdepo.com/hp-9500mfp-refurbished-printer
Does it affect my seo for worse or for better?
-
As a general rule of thumb the more higher your content is placed in the page source, the more accessible it is for search engines. This ensure they correctly pull the right page info and meta data.
Taking a quick glance of your source code, I definantly think your externalise all JS in a single file to remove the amount of bloated code which currently exists.
Also two more things:
(1) Further optimise your page. More people would search for multi color function printer than a refurbished printer. Make sure you conduct keyword research for all product pages.
(2) Even though this is not as important, none the less reduce the number of h2 & h3 heading tags you are using, particularly the links with the headings in the "supplies and accessories" section as it is not necessary.
Hope this helps,
Vahe
-
Hi,
I'm not sure that position of elements within the source code influence rankings. Therefore fill free to make things as you want.
In my experience, the most important think about content in product page is the "short description" what you've called "quick overview" on your website.
In this section i always try to put relevant keywords to help google and users, and for the moment it works well.
So my advice is to focus on on-page optimization rather than elements positions.
Here is a link to a recent post by google about page layout
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is my inner pages ranking higher than main page?
Hi everyone, for some reason lately i have discovered that Google is ranking my inner pages higher than the main subfolder page. www.domain.com/subfolder --> Target page to be ranked
Technical SEO | | davidboh
www.domain.com/subfolder/aboutus ---> page that is currently ranking Also in the SERP most of the time, it is showing both links in this manner. www.domain.com/subfolder/aboutus
-----------www.domain.com/subfolder Thanks in advance.1 -
Page content not being recognised?
I moved my website from Wix to Wordpress in May 2018. Since then, it's disappeared from Google searches. The site and pages are indexed, but no longer ranking. I've just started a Moz campaign, and most pages are being flagged as having "thin content" (50 words or less), when I know that there are 300+ words on most of the pages. Looking at the page source I find this bit of code: page contents Does this mean that Google is finding this and thinks that I have only two words (page contents) on the page? Or is this code to grab the page contents from somewhere else in the code? I'm completely lost with this and would appreciate any insight.
Technical SEO | | Photowife1 -
Is there a way to index important pages manually or to make sure a certain page will get indexed in a short period of time??
Hi There! The problem I'm having is that certain pages are waiting already three months to be indexed. They even have several backlinks. Is it normal to have to wait more than three months before these pages get an indexation? Is there anything i can do to make sure these page will get an indexation soon? Greetings Bob
Technical SEO | | rijwielcashencarry0400 -
Drupal duplicate pages
Anyone else encountered massive numbers of duplicate pages being reported on SEO Moz crawls for Drupal based sites? I assumed it was b/c there was no redirect on the print format pages, so I fixed that with a cannonical tag. But still seeing 2 or 3 duplicate pages reported for many pages. Any experience fixing this would be awesome to hear about. Thanks, Kevin
Technical SEO | | kevgrand0 -
Testimonial pages
Is it better to have one long testimonial page on your site, or break it down into several smaller pages with testimonials? First time I've posted on the forum. But I'm excited! Ron
Technical SEO | | yatesandcojewelers0 -
Splitting Page Authority with two URLs for the same page.
Hello guys, My website is currently holding two different URLs for the same page and I am under the impression such set up is dividing my Page Authority and Link Juice. We currently have the following page with both URLs below: www.wbresearch.com/soldiertechnologyusa/home.aspx
Technical SEO | | JoaoPdaCosta-WBR
www.wbresearch.com/soldiertechnologyusa/ Analysing the page authority and backlinks I identified that we are splitting the amount of backlinks (links from sites, social media and therefore authority). "/home.aspx"
PA: 67
Linking Root Domains: 52
Total Links: 272 "/"
PA: 64
Linking Root Domains: 29
Total Links: 128 I am under the impression that if the URLs were the same we would maximise our backlinks and therefore page authority. My Question: How can I fix this? Should I have a 301 redirect from the page "/" to the "/home.aspx" therefore passing the authority and link juice of “/” directly to “/homes.aspx”? Trying to gather thoughts and ideas on this, suggestions are much appreciated? Thanks!0 -
Have a client that migrated their site; went live with noindex/nofollow and for last two SEOMoz crawls only getting one page crawled. In contrast, G.A. is crawling all pages. Just wait?
Client site is 15 + pages. New site had noindex/nofollow removed prior to last two crawls.
Technical SEO | | alankoen1230 -
I have 15,000 pages. How do I have the Google bot crawl all the pages?
I have 15,000 pages. How do I have the Google bot crawl all the pages? My site is 7 years old. But there are only about 3,500 pages being crawled.
Technical SEO | | Ishimoto0