Approximate linking root domains we need based on these metrics
-
Our top 4 competitors for a single term we're targeting has the following metrics:
-
PA 45, DA 89, 6 linking root domains to page, 40,000 linking root domains to domain
-
PA 53, DA 100, 3 linking root domains to page, 1.6 million to domain
-
PA 32 DA 37, 4 linking root domains to page, 200 to domain
-
PA 55 DA 66, 6 linking root domains to page, 3300 to domain
All other optimization is about the same, except in (2) they have half of the keyword phrase in the domain and the whole keyword phrase in the URL. Also everybody else has title and meta description with the plural form, and the singular is what I typed in.
We have the whole keyword phrase in the domain. The above 4 sites were internal pages, ours is a home page rank.
Our metrics: PA 33, DA 22, 30 linking root domains to page, 43 linking root domains to site
How tough will it be for us to compete? How many strong linking root domains will it take?
-
-
Hi Nakul,
We're trying to determine if this is a huge undertaking or a possibility to compete. We don't want to waist our time.
Do you need any more information?
Thank you.
-
Also:
- Where are you ranking currently compared to your competition?
We're on the 5th page or so
- How many common keywords to you see ranking between your website and the competition?
just a few
- How large is your website compared to the competition ?
Ours is a little smaller - 2000 pages, their is around 3000
-
Hi Nakul,
Thanks for the good reply.
We are thinking about working to rank higher in our niche site as explained above, but we need to know if it's going to take a lot of backlinks or just a few. We don't use general directories except strong ones like DMOZ, and we only aquire strong links.
Any ideas as to how hard this is going to be?
-
- Where are you ranking currently compared to your competition?
- How many common keywords to you see ranking between your website and the competition?
- How large is your website compared to the competition ?
Looking at the metrics, I think the fact that you are competing with internal pages and yours is a homepage, makes it easier. Are you sort of a niche site ?
It's more of quality and then relatedness of the links, then just pure quantity. I would continue to build brand links to homepage, inner pages and adding more content to strengthen my presence in the niche.
I hope that helps stay on track. You are definitely on the right track in terms of what to look at. Just don't get distracted in the number of root domain links / domain authority.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does redirecting from a "bad" domain "infect" the new domain?
Hi all, So a complicated question that requires a little background. I bought unseenjapan.com to serve as a legitimate news site about a year ago. Social media and content growth has been good. Unfortunately, one thing I didn't realize when I bought this domain was that it used to be a porn site. I've managed to muck out some of the damage already - primarily, I got major vendors like Macafee and OpenDNS to remove the "porn" categorization, which has unblocked the site at most schools & locations w/ public wifi. The sticky bit, however, is Google. Google has the domain filtered under SafeSearch, which means we're losing - and will continue to lose - a ton of organic traffic. I'm trying to figure out how to deal with this, and appeal the decision. Unfortunately, Google's Reconsideration Request form currently doesn't work unless your site has an existing manual action against it (mine does not). I've also heard such requests, even if I did figure out how to make them, often just get ignored for months on end. Now, I have a back up plan. I've registered unseen-japan.com, and I could just move my domain over to the new domain if I can't get this issue resolved. It would allow me to be on a domain with a clean history while not having to change my brand. But if I do that, and I set up 301 redirects from the former domain, will it simply cause the new domain to be perceived as an "adult" domain by Google? I.e., will the former URL's bad reputation carry over to the new one? I haven't made a decision one way or the other yet, so any insights are appreciated.
Intermediate & Advanced SEO | | gaiaslastlaugh0 -
Need to update Google Search Console profile for http to https change. Will a "change of address" option suffice or do we need to create a new GSC profile?
In the past I have seen most clients create new Google Search Profile when they update to a https URL. However a colleague of mine asked if just updating the change of address option will suffice https://support.google.com/webmasters/answer/83106. Would it be best to just update the change of address for the Google Search Console profile to keep the data seamless? Thanks
Intermediate & Advanced SEO | | RosemaryB0 -
Links: Links come from bizzare pages
Hi all, My question is related to links that I saw in Google Search Console. While looking at who is linking to my site, I saw that GSC has some links that are coming from third party websites but these third party webpages are not indexed and not even put up by their owners. It looks like the owner never created these pages, these pages are not indexed (when you do a site: search in Google) but the URL of these pages loads content in the browser. Example - www.samplesite1.com/fakefolder/fakeurl what exactly is this thing? To mention more details, the third party website in question is a Wordpress website and I guess is probably hijacked. But how does one even get these types pages/URLs up and running on someone else's website and then link out to other websites. I am concerned as the content that I am getting link from is adult content and I will have to do some link cleansing soon.
Intermediate & Advanced SEO | | Malika10 -
High Quality Domains and what to do with them
Hi, I rus a travel photography business. The primary function of the website is to sell prints, though I blog about my travels on the same domain name as well as a few pieces of content that are helpful to users interested in some of the places I travel to. I do okay with it, but obviously, I am always looking for a way to increase visibility and sales of prints. I own a couple of high quality keyword domain names, that I've been trying to figure out what to do with. One of which is for a city that my prints of my photography are probably best known for. The domains I'm really trying to decide what to do with are basically a www.citystatephotography.com and www.citystatephotos.com, where the city and state are the ones I'm targeting. The question is, what do I do with it? I've seen various ideas from other photographers that have various levels of success. Here are the options I'm considering: Just redirect it to the photo gallery of photos that I'm trying to rank highly for. From what I read on various blogs, this doesn't really do much of anything, but maybe I've read wrong? Create a website or microsite with some quality content related to the city that also links back to my photography website on various places and possibly once in the navigation. I do have quality content I could put up that would be helpful to people from the city besides just trying to get sales. But there's always a chance this will cannibalize my original domain without helping sales, I assume? Spam my photo galleries across two domains. Most of my photography galleries would stay on my main domain that I already run, but the photo galleries that are key to that city would be hosted on that citystatephotography.com domain name. I've seen a photographer from Colorado do quite well with this method. (www.imagesofrmnp.com and www.morninglight.us) He's heavily known for his images of Rocky Mountain National Park and that seems to be his main brand, but all of his non-RMNP travel photography goes on the other site. The two sites look almost identical, though they link back and forth fairly extensively. There doesn't seem to be much in the way of duplicate content either. I've considered this method, but I'm nervous I'll kill what I've already built up if this were to fail. Do nothing with the domains. Seems wasteful, as these domains, particularly the citystatephotography.com domain seems useful in some way. Any thoughts? Thanks in advance!
Intermediate & Advanced SEO | | shannmg10 -
Lower quality new domain link vs higher quality repeat domain link
First time poster here with a dilemma that head scratching and spreadsheets can't solve! I'm trying to work out whether to focus on getting links from new domains or to nurture relationships with the bigger sites in our business and get more links. Of the two links below which does the community here think would be more valuable a signal to Google? Both would be links from within relevant text/post copy. Link 1. Site DA 30. No links currently from this domain. Link 2. Site DA 60. Many links over last 12 months already from this domain. I suspect link 1 but given the enormous disparity in ranking power am I correct?! Thanks for any considered opinions out there! Matthew
Intermediate & Advanced SEO | | mat20150 -
Domain Choise
Hello, Im working a e-commerce shop, and my question is about choosing the domain. Presently the website is not performing good with the domain www.casaobjecto.com, that is the brand name of the shop. Now I have made my analysis about keywords and conclude that it would be very interesting to have a domain name with the main keyword that im targeting. The domain is available. If I choose the maintain the www.casaobjecto.com as main domain and the other keyword domain pointing to that site, whats the influence that can take in the keyword im looking for? Or should I replace the target keyword domain (becomes the main domain) by the brand domain name? Whats the best choice? Tks in advance, Pedro M Pereira
Intermediate & Advanced SEO | | PedroM0 -
My site links have gone from a mega site links to several small links under my SERP results in Google. Any ideas why?
A site I have currently had the mega site links on the SERP results. Recently they have updated the mega links to the smaller 4 inline links under my SERP result. Any idea what happened or how do I correct this?
Intermediate & Advanced SEO | | POSSIBLE0 -
Sitewide blog link and Article links
Hi Guys I just wanted to give you all a heads up on something I adjusted recently that worked really well and wanted to ask for your own experiences on this. 1. We have a blog that adds regular content and within the blog we link from the keyword we are targeting. Standard stuff right ! We were struggling for movement on a keyword so I removed the links from the articles and added a link on the site wide blogroll. The link on the blogroll included the keyword but was a longer descriptive link. Low and behold we got a first page listing when the changed it.The change in ranking was made a few days later. I have always been given the impression that site wide isn't that great ? So explain this one . Of course there are many other factors etc 🙂 What are your experiences and thoughts on what happened here ?
Intermediate & Advanced SEO | | onlinemediadirect0