Analytics discrepancies
-
Hi Guys
There appears to be a discrepancy between our website’s on site analytics and google anayltics. For the period from the 16th of April 2012 April to the 16th of May 2012 ,our onsite anaytics shows a total of 5036 visitors, whereas Google is showing a slightly lower amount at 4759 visitors. Both figures include unique and returning visitors. Does any body have any ideas as to why there maybe a discrepancy?
Analytic discrepancies
-
thanks John that's good to know
-
every analytics program uses its own method of evaluating real vs. bot based visits. Further, Google even states GA is not based on complete data but instead, is a snapshot. Which is their way of saying "we know our data methods may be flawed, like if someone doesn't have JavaScript enabled, we can't count them, but instead of just saying that, we give this fancy disclaimer buried away so most people will assume it's complete and accurate".
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
GSC Performance completely dropped off, but Google Analytics is steady. Why can't GSC track my site anymore?
Hey everyone! I'm having a weird issue that I've never experienced before. For one of my clients, GSC has a complete drop-off in the Performance section. All of the data shows that everything fell flat, or almost completely flat. But in Google Analytics, we have steady results. No huge drop-off in traffic, etc. Do any of you know why GSC would all of a sudden be unable to crawl our site? Or track this data? Let me know what you think!
Algorithm Updates | | TaylorAtVelox
Thanks!2 -
What we can understand from decrease in % of New Sessions year to year in Google analytics.
Hi, As per Google analytics, we are loosing around 15% of new sessions every year comparing to the previous. But the sessions are increasing. Good that sessions increased; but new sessions are getting reduced. What exactly we can understand from this scenario? Thanks
Algorithm Updates | | vtmoz0 -
Google Search Analytics desktop site to losing page position compared to the mobile version of the site
Looking at Google Search Analytics page position by device. The desktop version has seen a dramatic drop in the last 60 days compared to the mobile site. Could this be caused by mobile first indexing? Has Google had any releases that might have caused this?
Algorithm Updates | | merch_zzounds0 -
Google search analytics position - how is it worked out
In our Google search analytic s graphs total clicks and impressions appear as a sold line on the graph(ie showing a result for each day) Position only shows as an occasional dot or line - not a continuous result for each day) sometimes there are days with no result for position. How do google get these results
Algorithm Updates | | CostumeD0 -
Increase in impressions reported by Google Analytics
Because Universal Analytics (and Google Webmaster) only stores SEO data for 3 months, I've been downloading SEO data (from the Acquisition tab of Analytics) to get a record of how impressions, clicks, CTR etc are changing in the long term (our business is seasonal, so these long-term patterns are important). Today, I downloaded data for September, and found a very large increase in the number of impressions compared to previous months. I looked back at the data for August, which I've already downloaded, and found that Analytics is now reporting much higher numbers of impressions than I have in my downloaded data. The total number of impressions has roughly doubled, and the increase for individual URLs varies, with some increasing by a factor of 10. The number of clicks has also increased, by about 15% in total. Because of the 3 month cut-off, I could only look back as far as the 11th of July, but the impressions for the end of July are also much higher than in my downloaded data. I've noticed that Analytics has changed some other details in its reporting of SEO data. For example, the impressions and clicks data is no longer rounded. Could this increase in impressions be a result of those changes? Has anyone else experienced something similar? We can go ahead and use the new data but it will throw our analysis off for past months (which have the lower numbers). If others have experienced something similar it would be good to know, so that we can adjust our historical numbers accordingly.
Algorithm Updates | | MargotLoco20 -
Does anyone have an idea of the benefits of Google Analytics Premium?
We've been having a discussion about the GA Premium service here in our office, trying to weigh up the pro's and con's... For the majority all it seems you gain access to is more support from google. We're trying to find out if that is the case or if you gain extra information, such as and insight into the search terms who must not be named. Of course i'm talking about the (Not Set) data... This section of data is ever increasing, yes i know we can access certain terms through webmasters but it was so much easier (in the good ol' days) when all the data was under one roof! Any thought opinions or even more questions would be greatly appreciated, i look forward to your responses. Anthony
Algorithm Updates | | Kal-SEO0 -
You folks see the Google Analytics Real Time View (Beta)
I was pretty impressed by the amount of data they can present to you and how quickly the site gets it to you. Hit your GA account click the Home tab then click the Real Time (Beta) link in the navigation. It is pretty impressive. GoogleAnalytics.jpg
Algorithm Updates | | donford0 -
Effect of new Google SSL policy on our Analytics - AACK!
So I went to look at our keyword reports in GA today and our most popular keyword was "(not provided)". It now accounts for 10% of our referred visits. Unfortunately, it also has a 125% avg order value compared to the rest of our site. This is a really annoying policy that Google has implemented and will clearly have an effect on our ability to effectively market our site.
Algorithm Updates | | IanTheScot0