Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is it damaging to have TOO long a title tag these days? i.e. well over character limit
-
Is it damaging to have TOO long a title tag these days? i.e. well over character limit. I learned that title tags should be around 70 characters. I am new at this, but have a client that has three times that, with the same three keyword phrases repeating 3-4 times. And then NO h1's or h2's in the text......advice? Rookie here
-
Basically the same as above; the description has almost no SEO effect apparently any more, but does have a measurable human effect since it will usually be displayed under your title in a search result. I've seen what you describe on my own pages, where Google will sometimes select part of the body instead of the Metatag, but I'm not sure if that's because they found an 'exact match' in the body text, they think it's better, or what.
-
How about TOO long a meta description tag? The Meta is way too long. Google isn't even pulling it on some pages, just skipping over the meta that is called out in code, and using the first line or 2 of the body text. I can see the google meta tag when I search, then I view the source code and the meta is different. They don't match!
I have read that maybe google is doing this because the meta doesn't match the rest of the page? So they decide which meta to use? Ever heard of such a thing. And yes, I see no H1 or H2 in the content....going to fix that too.....
-
I would agree, but not necessarily from an SEO/'Google will downgrade you' perspective. It's not exactly clear what effect the title has, though it very obviously does have an effect. However the title is often the first thing a searcher sees when they are presented with your link as a search result, which means to me that making them as 'human' readable friendly is as important as having keyword prominence. Mind you I'm coming from an ecommerce angle, where information about the product has to be communicated clearly in those 70 characters, it may be different in other categories.
As for the keyword stuffing and H1, yes those are definitely onpage elements that you should get sorted out.
-
Sounds like your client clearly needs the SEO / Webmaster Best Practices cleared out and taken care of. Help the Search Engines Rank your website. Provide them enough information that they can rank you. Too little or Too much, both can lead to "no benefits".
So yes, I would optimize those page titles to both SEO and User Friendly. If nobody is able to see those 210 characters, why have them. Also work on a SEO and User Friendly Description as well as H tags if and as needed.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Affect of ™ and ® in title for SEO
I am looking at adding the trademark and rights reserved symbols to some of my titles. I think this might help with click through rate. From what I have found, this shouldn't have an affect on SEO unless it makes the title too long. Is this correct? Stephen
On-Page Optimization | | stephen.volker1 -
Thoughts on adding "near me" to title tag for local SEO?
I want to lean out my title tags and will most likely be doing an A/B test. They currently have the "Near Me" modifier in there, which I believe Google can distinguish local SEO without it. Thoughts?
On-Page Optimization | | imjonny1230 -
Duplicate H3, H4 or H5 Tags
I know that duplicate H1 and H2 tags are a red flag for Google, but does the same apply for H3, H4 and H5 tags? A lot of my products have the same H5 tags and I'm wondering whether or not that is pulling down my keyword rank.
On-Page Optimization | | moon-boots0 -
Canonical tags in the body?
Hi there, Does anyone know if placing canonical tags in the body instead of the header of a page will still "take"? The system we are on means that making an editable header is no easy business and I was just wondering how big of a difference it makes to have it in a different area. Thank you in advance.
On-Page Optimization | | Whittie0 -
Google Indexing Wrong Title
Hey guys ! I have a wordpress website and also yoast seo plugin . I've set up a meta title which is :Â TV Online | Assistir Filmes| NotĂcias | Futebol |GogsTV . (I checked on some free tools to see , and they also show up this) but .... google is showing this :Â GogsTV: TV Online | Assistir Filmes| NotĂcias | Futebol . Seems they are trying to show my brand name first instead of my main keyword . I'm not sure why it doesnt indexes as i want ... Does anybody know how can i fix this . Thanks
On-Page Optimization | | tiagosimk0 -
Prices in title tag
At our ecommerce site adwords ads generally perform a lot better when the product price is included in the ad title. Does anyone here have any experience and data on CTR with including product prices in title tags of product / category pages?
On-Page Optimization | | ese0 -
Image titles and alt tags for multiple images
I'm hoping some of you may be able to help me understand the best way to optimize my image titles and alt tags for a specific situation. I'm working on an interior design website and they have hundreds of pictures. each of their projects has about 10 pictures. Is it best for me to us the key phrase in each title and tag? or is that to repetitive? here is what I mean: A project called "urban interior design" all images are of urban interior design, just different angles and features, so my initial idea is to just have each image title like this: Title: "urban interior design dinning area" Alt: "urban interior design dinning area view" Title: "urban interior design living room" Alt:"urban interior design living room couch view" Is this the best way or will it actually hurt my ranking with too much exact keyword use? Thanks for your help!
On-Page Optimization | | TBSEO0 -
H1 tag in the footer?
Quick question: I have been scouring SEOMoz.org along with webmaster forums looking for an answer, but we have a person who insists that the H1 tag be located in the Footer. I feel that is is fundamentally wrong because it is not the intent of the H1 tag, and I do not believe it is a best practice. That being said would we see what little value the H1 tag has disappear if we put it in the footer, would we be penalized, or am I being too vanilla by wanting to keep it in the Title position?
On-Page Optimization | | travelclickseo0