'Pay With A Tweet' - Yay or Nay
-
Is this system a good way of creating social signals?
If you have something of value maybe a eBook, does using the 'Pay With A Tweet' system seem like a good one?
The only thing I can think of that would be negative is if they paid with a tweet and then after removed the tweet.
Cheers
-
There was a YouMoz post last year at http://www.seomoz.org/blog/how-to-win-tweets-and-influence-search-engines-with-paywithatweet that explored using PWAT.
-
I agree that you need to make sure there are other ways to get the ebook (or whatever you are giving away). It may be hard to believe, but not everyone has a Twitter and/or Facebook, or they may not be willing to use it and you don't want to send a potential customer away frustrated. But otherwise I think it is a great idea and is at least worth testing.
-
Paying with a social signal is a great idea, but only if you give alternative means of getting the product. Ask for a minimum donation price or the like/tweet/etc and visitors will think they are getting a bargain by helping out your social media campaign.
Obviously this doesn't work out too well if you aren't actually selling anything. In that case I'd argue against giving access to content for a social signal, as that is extremely annoying and many will stop visiting your site because of it.
So in short, make sure users will want to tweet/like in exchange.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My DA hasn't changed in over a year
My DA has been stuck at 32 for over a year, despite me producing lots of new, relevant content for my site and getting many high-quality backlinks from decent websites. Both my keywords and link profile have grown... but DA has not. I know these things take time, but I've watched competitors climb from low DA to now higher than me in a year, and I have no clue why I haven't grown too. I'm not entirely sure what to do next. Moz says I don't have any crawler issues, so I assume it's seeing my site ok. Any advice, clues, ideas very welcome. Thanks
Link Building | | WanderingBird0 -
What is the importance of root domains linking to your website in Google's rankings? I notice our competition has a much higher number on keywords I'm analyzing. Thank you!
I've noticed our competition has a much higher number of "root domains" linking to their page than we do. Is this simply a result of more websites linking to them? How long does it normally take to build up these numbers/rankings? (I'm assuming it's a concerted effort, which I'll be researching.) Thank you!
Link Building | | mjfinet0 -
I'm thinking about buying a competitor and 301 redirecting? How much SEO value?
I'm thinking about buying a competitor and 301 redirecting their site to mine. The high level stats are as follows. My site has a DA of 46 and the homepage has a PA of 55. 375 root domains, 170,000 links. The site sells millions of dollars worth of product each year. The competitor (who I had never heard of) has a DA of 58 and a homepage PA of 64. They have 634 root domains and 260,000 links. They aren't selling much of anything (less than 100,000 per year). We might be able to operate their site but I'm concerned about maintaining 2 platforms. My question is about the value of buying this site and 301 redirecting it to my site. Would this create long term SEO value or not? Any examples that have been documented are greatly appreciated.
Link Building | | bradwayland0 -
Should we use 'disavow' if we dramatically dropped serps after Oct 5th, but did not receive a warning?
We dramatically dropped serps after Oct 5th, but did not receive a warning about bad links on google webmasters. Is it a good idea to find and collect the worst links and disavow them? As there was no warning we can only guess links were the problem, but it seems likely. However we do not want to send any requests to google if no warning was sent. Can disavow be used in this way, or should we do more manually? (We are hoping remove links + increase very solid links + optimize for key words will help revive serps) Many thanks. James
Link Building | | Quime0 -
Why aren't links to my site from YouTube showing up in my link reports?
Our company is paying for a service to create hundreds of videos/month for us with links back to our primary domain. If I go to YouTube I see the videos with the links, but YouTube does not show in my link reports. Why not?
Link Building | | jtroia0 -
My Yahoo Directory listing isn't being indexed by Google - what do to?
I couldn't find this elsewhere in Q&A...so here goes. I recently (a couple of months back) shelled out $300 for a Yahoo Directory listing. My site got included, but my PageRank didn't budge. Figuring it may take a while, I kept on checking Google's index for the link - still nothing. Now it seems as if some Yahoo & other directory categories are excluded from the Google Index, rendering the links useless from a PR point of view. Anything I can do about this? I've heard of suggestions like linking to the specific page of the category where I'm listed, in the hope Google will crawl and re-index, but I don't know. Any thoughts / suggestions? BTW the directory category link is: http://dir.yahoo.com/Business_and_Economy/Business_to_Business/Communications_and_Networking/Telecommunications/Wireless/Software. Thanks in advance...
Link Building | | dusanb0 -
Quick Wins and 'Low Hanging Fruit' - how do I identify them?
Hello, I have fairly recently taken up a position as an in-house SEO, having previously had my own (not terribly successful) ecommerce venture, so my SEO experience is at beginner level. I have read a LOT in coming up with a strategy (Laura Lippay's 8 Step Strategy, amongst so much more on here, has been epic), and have come up with something fairly comprehensive. However, it's taken me months! This is partyly due to other non-SEO responsibilities, and partly due to finding my way around all the tools & resources available, how everything fits together and what should be prioritised over what. This is massively inefficient for future projects, or indeed if I ever got a job in agency, and so I need to get quicker/more productive. I keep reading about identifying and capitalising on 'low hanging fruit' - how does one go about this? Details would be hugely appreciated - starting from the bottom up, i.e. keyword research, competitive & backlink analysis, link building etc. For the record, I have zero coding capabilities (something I plan to rectify one day soon) and so my strategy revolves primarily around content and outreach, rather changing site architecture. In any case, our website seems well put together, since new content is indexed very quickly. Thanks so much in advance, Ali (UK)
Link Building | | AliClinks0 -
Ecommerce websites' SEO strategy
Hi, Can you please make a short list how to make ecommerce websites SEO strategy?
Link Building | | Netkreativ
I am working on ecommerce websites and I curiuos how You professional think this. Now I am: Optimizing the website Build few relavant links Regards, Misi0