Tried to find correlation between SEOMOZ statistic and google ranking.
-
I've made Google US search and than tried to compare SEOMOZ data for first few result. I've used Open Site Explorer and On-Page Report Card. On attached picture you can find this statistic. Pages are sorted in order as they appear in Google search.
For me is big question why position 2 and 4 is so hight and 6 is only 6. And what position 6 should do to go up.
Thank you.
-
One more question, Is this more question of on-page optimization, or amount and quality of link still can change rank position?
Thanks.
-
Thanks.
Actually, I've just checked Google search again and site#3 disappear from top20 for the same key word.
I've tried to compare pages #1 and #6 by content, for me they have the same level of content - just category page from eCommerce site.
Any way thanks a lot. We will try to dig deeper.
-
Hi William,
I've put some thoughts on the on-page issues below, however I should say that I don't think you're going to find the answer to your question by lining up metrics.
If it was that simple, we call all reverse-engineer Google's algorithym and retire to the Bahalmas
Looking at metrics is a good starting point, however to really see why a search result is sorted in a particular order, you've got to look a little deeper and delve into the content.
Thanks
David
-
Sorry, I've not actively answered the question;
In theory, site 6 needs to become more relevant to the keyword. So start by looking at the usual on page factors (page title, H1 tags, alt image descriptions), and then move on to the page content itself. Ask yourself a few questions:
- What is the user looking for when they use the keyword, does my site provide the best answer?
- Can the content on the page be considered the definitive answer/guide/resource for that query?
- Would the grammar, style and format pass professional Editorial standards?
When site 6 could (honestly) answer yes to these three questions, they would see their ranking for this term improved.
Cheers
-
Thanks
At the and of my picture there are statistics from On-Page Report Card
http://pro.seomoz.org/tools/on-page-keyword-optimization
For the same keyword that was used for search.
2 and 4 do not look perfect there too.
Can we discuss this part?
-
Hi William,
The issue here is that these metrics only take into account a sites authority, they do not look at how relevent the page is to the users query.
So for example; if the user searches 'where is the best place to eat in Seattle?', the results in 2 and 4 might not be particularly powerful domains, but they may have pages containing great articles on the best restaurants in Seattle. On the other hand, site 6 might be a page on a powerful and well known domain, however the page may only have a loose reference to dining in Seattle.
Google wants to answer the users query in the best way possible, and sometimes the best answers come from pages and sites that haven't been around long or haven't done any active link building.
Building up trust and authority through links is only half of the battle, if your page isn't relevant for the search query it will struggle to break the top spots.
Thanks,
DAvid
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My website was at the top of Google search for some years... suddenly I almost can't reach first page! Moz ranks my website better than the competitors... what might be going one? Could anybody help me out? Thanks!
Hello Guys! My website was at the top of Google search for some years... suddenly I almost can't reach first page! Moz ranks my website better than the competitors... what might be going one? Could anybody help me out? Moz rank us grade A... the competitors B or C .. I think we have better back links than they do... Would you need any kind of data or report to help me here? Thanks!
Moz Pro | | wesleyms0 -
Using seomoz.
Hi, I'm scouring the web for new links, and am taking a closer look at OSE; I'm trying to gauge whether the PA & DA rating(s) in the results page for a domain search takes into account any penalty signals the site may be showing, and whether there is a 'real' way to identify how much value links from the source will give you (if for example, there's already x10 other links away from that page or x100 links away from that domain). Basically - what else needs to be taken into account when using this app to identify link sources, etc. Thanks, David
Moz Pro | | newstd1000 -
Is it me or is SEOMOZ Q&A slow
I try and answer many questions here on SEOMoz Q&A, but the page load speed seems so slow I think my browser is going to time out. I don't remember it being this slow. Anybody else noticing slow loading (especially when asking, answering, or replying to questions)?
Moz Pro | | Francisco_Meza1 -
What value am I getting from SEOmoz?
Okay, I've been using the trial version of SEOmoz for almost a week, but, I'm just not sure what to do with it to be honest. I'm not an SEO expert, so, a lot of the terminology and reports are confusing. So far the only thing I've found useful are the domain and page duplication errors, but, I can get the same info from Google Webmaster Tools. Am I missing something? We have a very simple site for a small business, not sure I can justify $99 per month for a service I don't really understand. Is this service more for SEO professionals than business owners? -Tom
Moz Pro | | TomHu0 -
FF SEOMoz toolbar issue
I sent the email below to help@seomoz.org on the 12th April and haven't heard anything back so thought I'd fire it up here in case someone has a solution for me... "For the past month or so I've had an issue in Firefox where my SEOmoz toolbar appears to not sign me in, or allow me to sign in. All metrics are 0 for all websites/pages and if I click the login button, nothing happens at all. If I click the Quick Links button the drop down menu appears but whichever option from the drop down I choose, nothing happens. I'm funning Firefox 11.0 and have attached a screen grab of the bar as it appears no matter where I browse.
Moz Pro | | DWJames
Do you have any suggestions how I can get it working again? It works fine in Chrome but I primarily use Firefox..." UNRMw.jpg0 -
An error in the SeoMoz On page note?
Hello folks, Whenever I go the OnPage link in SeoMoz some of my links show a F ranking note. And when I click in one of them to see the detail of the page rank, it shows me as an A ranking note. Do you have seen the same problem? Which note shall I rely on? Thanks!!
Moz Pro | | jgomes0 -
Site rank checking tool
Is there a tool where I can enter a URL and it will tell me all the terms a site ranks for? Basically I recently put up a new website and I want to know what terms I rank in the top 50 for in Google
Moz Pro | | KevinPatrick0