What's the best SEO practice for having dynamic content on the same URL?
-
Let's use this example...
www.miniclip.com and there's a function to log in...
If you're logged in and a cookie checks that you're logged in and you're on page, let's say, www.miniclip.com/racing-games however the banners being displayed would have more call to action and offers on the page when a user is not logged in to entice them to sign up but the URL would still be www.miniclip.com/racing-games if and if not logged in, what would be the best URL practice for this? just do it?
-
Had a lot of experience with this... What you need to know here is:
A. ) Remember that Google will always see/cache the page as seen by user without any cookie.
B. ) This is an acceptable method of doing thing (personalization is allowed) but I wouldn't create 2 totally different content pages here. Small changes are fine but anything major can be considered as "hidden content".
C.) As a rule, using different URLs is better for SEO (but maybe not for conversion) For example, I had a site that used cookie for language setting - simply spreading the whole content over unique URL improved organic traffic by+100% (and we are talking many thousands here). Not saying this is you case, because your description sound more like a landing-page optimization, but wanted to mention this for any future thread readers.
GL
-
Hello,
This is what one of my developers actioned to combat the same problem, I'll post what he sent me see if it makes sense to you. You might need a more thorough explanation, let me know and I'll have him respond to yo when he wakes up!!
"My approach to this was writing what is called an .htaccess file that asks the server to transform or (more appropriately) rewrite the URL http://www.fenwaymedia.co.uk/design so that scripts can access http://www.fenwaymedia.co.uk/index.php?page=design. In addition to this, changes were made to the code itself so that links on my site use the cleaner URLs."
Let me know if this makes sense.
Craig
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facets Being Indexed - What's the Impact?
Hi Our facets are from what I can see crawled by search engines, I think they use javascript - see here http://www.key.co.uk/en/key/lockers I want to get this fixed for SEO with an ajax solution - I'm not sure how big this job is for developers, but they will want to know the positive impact this could have & whether it's worth doing. Does anyone have any opinions on this? I haven't encountered this before so any help is welcome 🙂
Intermediate & Advanced SEO | | BeckyKey0 -
Static looking URL - Best practices?
We are about to modify the structure of our dynamic URLs and I wonder what the latest and greatest is in terms of SEO-friendly dynamic URLs. Our thinking so far is to do something like: www.domain.com/products/state/city/first-search-parameter+second-parameter+third-parameter+any-additional-keywords that is, using + to separate search parameters and hyphens to separate words An example might be www.homes.com/listings/ca/san-francisco/single-family-home+3-bedrooms+2-bathrooms+swimming-pool-garden-wood-exterior I'm not an SEO expert so any help would be appreciated Thanks
Intermediate & Advanced SEO | | lln220 -
WIX? How to change URLS and is it any good for SEO
I have Wix website and want to change its url structure, but not able to do so, any one know how to do so?. Does below URLs work for SEO? And Is Wix is good for SEO or not? abc.com/#!how-it-works/c46c abc.com/#!party-event/c1lzb
Intermediate & Advanced SEO | | Dan_Brown10 -
What to do when you buy a Website without it's content which has a few thousand pages indexed?
I am currently considering buying a Website because I would like to use the domain name to build my project on. Currently that domain is in use and that site has a few thousand pages indexed and around 30 Root domains linking to it (mostly to the home page). The topic of the site is not related to what I am planing to use it for. If there is no other way, I can live with losing the link juice that the site is getting at the moment, however, I want to prevent Google from thinking that I am trying to use the power for another, non related topic and therefore run the risk of getting penalized. Are there any Google guidelines or best practices for such a case?
Intermediate & Advanced SEO | | MikeAir0 -
Why my site it's not being indexed?
Hello.... I got to tell that I feel like a newbie (I am, but know I feel like it)... We were working with a client until january this year, they kept going on their own until september that they contacted us again... Someone on the team that handled things while we were gone, updated it´s robots.txt file to Disallow everything... for maybe 3 weeks before we were back in.... Additionally they were working on a different subdomain, the new version of the site and of course the didn't block the robots on that one. So now the whole site it's been duplicated, even it´s content, the exact same pages exist on the suddomain that was public the same time the other one was blocked. We came in changes the robots.txt file on both server, resend all the sitemaps, sent our URL on google+... everything the book says... but the site it´s not getting indexed. It's been 5 weeks now and no response what so ever. We were highly positioned on several important keywords and now it's gone. I now you guys can help, any advice will be highly appreciated. thanks Dan
Intermediate & Advanced SEO | | daniel.alvarez0 -
Best url structure
I am making a new site for a company that services many cities. I was thinking a url structure like this, website.com/keyword1-keyword2-keyword3/cityname1-cityname2-cityname3-cityname4-cityname5. Will this be the best approach to optimize the site for the keyword plus 5 different cities ? as long as I keep the total url characters under the SeoMoz reccomended 115 characters ? Or would it be better to build separate pages for each city, trying to reword the main services to try to avoid dulpicate content.
Intermediate & Advanced SEO | | jlane90 -
From an SEO Standpoint, which is better for my product category URLs?
With our e-commerce store, we can customize the URL for the product categories, so we could have: http://www.storename.com/product-category-keywords/ or http://www.storename.com/product-category-keywords.html From an SEO standpoint (or even from a "trying to get links" standpoint), which would be better to have? I feel like having a *.html category page would be easier for link building, but that's just my personal feelings. Side Note: Our product pages are: http://www.storename.com/product-name.html Thanks in advance
Intermediate & Advanced SEO | | fenderseo0 -
Best practice to redirects based on visitors' detected language
One of our websites has two languages, English and Italian. The English pages are available at the root level:
Intermediate & Advanced SEO | | Damiano
www.site.com/ English homepage www.site.com/page1
www.site.com/page2 The Italian pages are available under the /it/ level:
www.site.com/it Italian homepage www.site.com/it/pagina1
www.site.com/it/pagina2 When an Italian visitor first visits www.mysit.com we'd like to redirect it to www.site.com/it but we don't know if that would impact search engine spiders (eg GoogleBot) in any way... It would be better to do a Javascript redirect? Or an http 3xx redirect? If so, which of the 3xx redirect should we use? Thank you0