Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What is the best way to include video transcripts on your pages?
-
I just posted a question as a comment on this blog post (http://www.audiotranscription.org/6-reasons-you-need-to-have-your-sites-videos-transcribed/comment-page-1/#comment-4311) and realized I probably should have asked the question here because it is really SEO-related.
We are in the process of transcribing all of our videos. Can you someone recommend how best to post the transcript file on our product pages? For example, here's a product page that has a video review on it: http://www.ccisolutions.com/StoreFront/product/behringer-x32-digital-mixing-system. Would it be best to post a link to the transcript file or insert the iframe transcript file from DotSub.com (in that case wouldn't DotSub.com be getting credit for our original content?) or, should we just let our captions on the YouTube stream from there (which is what's happening right now)? Will Google still crawl the transcript if the only place it's available is on YouTube? If so, doesn't YouTube get credited for that content, and not our site? Even if we do post a trascript on the page, if it appeared at YouTube first, wouldn't YouTube get credit for the original version?
We want credit for that content...just not sure how to get it?
I understand that moving to Wistia.com would probably solve most of these issues. What I'm trying to figure out is how best to handle new transcripts for existing videos over at YouTube?
-
Trying to get to a good solution for what I was wanting has inspired me to write a complete blog post on everything we are working to accomplish with our Video SEO. After search high and low, I did find exactly what I was looking for. It is a tool called "CaptionBox." There is a WordPress plug-in available. Information on the page explains that it's a legacy product, but we are going to install it anyway. For more information on SpeakerText's answer to my question as to whether or not we could still use their product despite not being an Enterprise customer, stay tuned for a blog post within the next 3-4 days.
-
I don't think you would get credit for your content if it was within an iframe and hosted on a different site like DotSub or YouTube. If you Google "HTML scroll box" you can find some good tutorials on adding an HTML scroll box. This should make it easy for Google to crawl and index the text content as part of your page but not take up too much space for human visitors.
If you also post the transcript on YouTube then I think this would be considered duplicate content by search engines. After the Panda update I would be cautious about having tons of duplicate content on your site.
-
Thanks Donnie. I watched an read both of these, which were quite good, but still, neither one addressed where is best to post the video transcript. I noticed that SEOMoz actually puts the entire video transcript right on their page. However, for us, posting an entire transcript on a product page just isn't probably the best idea, particuarly for long videos.
I did surmise that using the <iframe>transcript that DotSub.com provides is fairly useless because Google won't crawl the iframe, consequently not crawling the transcript.</p> <p>Ideally, it would be great to include an interactive transcript on the page via a scrolling text box so it doesn't dominate the entire product page. Has anyone done or tried this?</p> <p>*Update - As I was poking around and reading Donnie's recommendations, which were excellent I also found Sean Lind's tool that will automatically build YouTube embed code that contains a link back to your site (instead of YouTube). It was so cool I thought I'd better include it here: <a href="http://www.seanlind.com/poker-blog/geek/youtube-video-backlink-embedding-tool/">http://www.seanlind.com/poker-blog/geek/youtube-video-backlink-embedding-tool/</a></p> <p>I still haven't got any specific recommendations on where is the best place to post a trascript on a product page....all suggestions welcome!</p></iframe>
-
Oh yes and this SEOmoz article really breaks it down: http://www.seomoz.org/blog/building-links-with-video-content
-
There was a WBF on transcripts for videos a while back: http://www.seomoz.org/blog/video-seo-basics-whiteboard-friday-11080
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Autoplay video effect SEO?
I'm trying to find out if autoplay videos (muted) on the homepage effect seo in anyway? Currently our site ranks around position four on the first page, but we have noticed one competitor we monitor have long auto playing videos on their sites and were wondering if they are a good or bad factor? Any info you would like to share would be great. Thanks
Image & Video Optimization | | 5TW0 -
Can you get rich snippets for Youtube hosted videos?
My website has several videos, mostly product reviews and tutorials. I'd like for these videos to show in the SERPs with rich snippets, but I am hosting them through Youtube. What is your experience with Youtube hosted videos? Do they generate rich snippets? Or will Google always rank the Youtube video over your web page?
Image & Video Optimization | | TMI.com1 -
Switching from ranked PDF to normal page ...
Hi folks, I have a project which is ranking well for specific product-keywords. The problem is, that the ranking pages are PDF files of those products (datasheets). But i do have a normal (html) pages for each product as well. Each of these pages has grade a for the specific keyword and is well crawled, etc. How can I urge Google to "switch" from these PDF files to the specific html pages. I was trying this by testing it robots.txt to disallow to index the PDF file (I tested it with one for first). I would add rel=nofollow to the link to the PDF on the specifi product html page (?) ... Any ideas? Seb
Image & Video Optimization | | TheHecksler0 -
YouTube Video Transcript misinterpreting audio as a swear word and putting in transcript
Hi I've just noticed a video uploaded to a clients youtube channel is misinterpreting a spoken word as a swear word, the F word :), will this have negative connotations ? could it result in video being considered 'adult content' ?? Any idea how to get this changed, should i report/flag it or will that likely make matters worse ? Or YT tech support email (chance would be a fine thing) ? Also how do you set a video as the channel trailer ? (i cant find any option to do this) Cheers Dan
Image & Video Optimization | | Dan-Lawrence0 -
Vimeo Pro, video SEO and rich snippets
Hi All, we are producing product demonstration videos. One major aim with these videos is to help our rankings for these specific product pages and associated keywords... and to get rich snippets displayed on Google results pages against our listing. We have used schema.org markup in the product pages body code along with / next to the embed vimeo video code on the product page in order to hopefully get us rich snippet listing... we used schema.org markup as this seems to be the main current markup for rich snippets we have hosted the video via Vimeo Pro so that it is served quickly and not affected by speed of our hosting server or any possible bandwidth issues on our hosting server and ensure sthat the traffic comes to our site pages rather then Youtube or similar Vimeo Privacy settings for the video have been set so that we have not allowed it to be embed anywhere except for our own domain and the video is not displayed on Vimeo.com to ensure that the video is not duplicated anywhere else... so that this is unique content on our own site for maximum value for our domain We have used the "old code" from Vimeo Pro for embedding the video on our product page rather than the current iframe code as from what i understand Google cant follow very well and doesn't necessarily trust content displayed in iframes. Video and schema.org markup code used is on product page is: <div itemprop="<a class="attribute-value">video</a>" itemscope itemtype="<a class="attribute-value">http://schema.org/VideoObject</a>"> <p ><strong>Watch our <span itemprop="<a class="attribute-value">name</a>">Click 7 Lite Duo demonstrationspan>:strong>p> <meta itemprop="<a class="attribute-value">thumbnailURL</a>" content="<a class="attribute-value">http://www.3wisemonkeys.co.uk/img/products/nextbase-click-7-lite-duo-thumb.jpg</a>" /> <meta itemprop="<a class="attribute-value">duration</a>" content="<a class="attribute-value">T2M23S</a>" /> <span itemprop="<a class="attribute-value">description</a>">A product demonstration showing what's included in the box when you buy a Click 7 Lite Duospan>...:<br /> <p align="<a class="attribute-value">center</a>"> p> <p align="<a class="attribute-value">center</a>"><object width="<a class="attribute-value">500</a>" height="<a class="attribute-value">281</a>"><param name="<a class="attribute-value">allowfullscreen</a>" value="<a class="attribute-value">true</a>" /><param name="<a class="attribute-value">allowscriptaccess</a>" value="<a class="attribute-value">always</a>" /><param name="<a class="attribute-value">movie</a>" value="<a class="attribute-value">http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0</a>" /><embed src="[http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0](view-source:http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0)" type="<a class="attribute-value">application/x-shockwave-flash</a>" allowfullscreen="<a class="attribute-value">true</a>" allowscriptaccess="<a class="attribute-value">always</a>" width="<a class="attribute-value">500</a>" height="<a class="attribute-value">281</a>">embed>object> p> div> Page this code is used on: http://www.3wisemonkeys.co.uk/proddet.jsp?id=2016&cat=1 Could anyone confirm whether the above seems to be what we need to do / should be doing to get the most value from these videos for helping our web site rank better with Google / search engine results pages as well as getting rich snippets displayed? Lastly does the above code seem correct and include all the necessaries for rich snippets? Thanks for any pointers.
Image & Video Optimization | | jasef0 -
Best Video Sitemap plugin for wordpress? And do I need both a video sitemap and a normal one?
Hi all, I currently use the Google XML Sitemaps plugin on my wordpress site. But we've recently began adding (self-hosted) videos that we've been careful to markup with the relevant schema. However, there's a couple of things I don't understand and am hoping someone could help: Do we need a separate video sitemap that either works alongside Google XML Sitemaps or replaces it? If we do need a video sitemap, what's the best video site map to get? (we are using the Thesis theme so can't use the Yoast one unfortunately as they don't play nice together...) Thanks for your help! Andrew
Image & Video Optimization | | seowhiskey0 -
Are multiple embeds of the same video considered content duplication?
We are considering using Wistia to host our “new” video content on our website. Currently we use YouTube and find many people watch our technical videos (Eg. Fitting videos have10k + views, which is very high for our niche industry) We currently have “the same” YouTube videos embedded on several different blog posts on our website, as the video is still relevant to what the post talks about Question: Since Wistia updates our video Robot.Txt file, would multiple embeds of the “same video” be seen as content duplication on google & “be harmful” as a result? Thanks
Image & Video Optimization | | Ray_UK0 -
What is the best way to push your video in Youtube?
I would like that my videos rank better in Youtube. How to do that?
Image & Video Optimization | | MichaelJanik0