Meta Keywords ... Client request
-
I have a client who would like to include Meta Keywords in their site as they have seen competitors with it, we haven't used Meta Keywords tag before as doesn't impact ranking as we all know - however if I am to put them in - is there a limit - would 200 + negatively impact the site?
Thanks
-
I would use no more than seven remember Google stopped valuing the keyword tags because people were stuffing them.
30 keywords is stuffing, and could possibly send spam signals.
-
It's also worth bearing in mind that while some search engines no longer use meta keywords others continue to do so, so you could negatively impact on the long tail of your search engine traffic from some of the smaller search engines.
-
Thanks for that Shaun - I've settled for about 30 then will work more into the text etc. I thought Yahoo & Bing didn't use the tag either anymore? Maybe I'm mistaken?
Thanks again!
-
I would be cautious about of putting a volume of 200+ keywords as this could be interpreted as a spam signal. It might be wise to take search market share stats (G v B v Y) back to the client and put forward for and against arguments to the client.
-
They won't negatively impact your rating. The only problem with using them is that your competitors will be able to view what keywords you are trying to rank for, whereas you currently have the upper hand on all your competitors. They are still used in Bing and Yahoo I believe though, so if you are focusing SEO efforts on these search engines then they will be beneficial.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I am wondering if there is a right answer for keywords with alternate spelling.
I work in insurance, specifically CoOp Insurance. I researched on Google trend the 3 different spellings (Co Op, Co-Op and CoOp) and there is search volume for all 3 but no big trends. Moz shows optimization for all 3. Is there a right one to go after? Is the correct spelling the correct one to target, even if it doesn't have the highest search volume? Does going after the misspellings dilute branding, or enhance search visibility?
Algorithm Updates | | Trent.Warner1 -
Keyword cannibalization or linking structure?
Hi all, Recently I got an answer from this community about "why our login page is ranking but not my homepage for primary keyword"? Possibilities are keyword cannibalization or linking structure. In our case, our homepage is not ranking for "primary keyword" but ranking for other keywords. If it is linking structure, what might be wrong? Like do we need to unlink login page from many internal links? Thanks
Algorithm Updates | | vtmoz0 -
Primary keyword in every page title of website
Hi all, We can see many website page titles are filled with "brand name & primary keyword" at suffix. Just wondering how much this gonna help. Or can we remove "primary keyword" from other non-relevant pages and limit the same to important pages to rank well? Thanks
Algorithm Updates | | vtmoz0 -
How to determine the best keyword strategy/purpose for a blog in 2014?
Currently our blog has been used to add content to our site targeting desired keywords (fairly top-level). For example, if we wanted organic traffic for "Some City Contractors" (by no means a longtail), we would write a blog using this key term in the Title, url, a sub heading perhaps and a couple variations of the term throughout any subheadings or body copy. I think the idea was that since there was so much work to be done to get the static site pages optimized (rewriting that copy), we just decided to crank out fresh content targeting these high level KWs, assuming a search engine result is a result and as long as we got real estate there, a click and there was a link to the relevant site page in that article, we were golden (well, maybe not golden, but good). We are now building a new, responsive site and taking care to make sure that the site's relevant pages are nicely optimized. Higher level page are optimized for high-level KWs and sub pages target longer tail KWs identified in KW research. Along the way an SEO said it was bad that so many of our blogs were better optimized for key terms than the actual site pages (i.e. service pages, things you would find in the main nav.) This does make some sense to me so... So what is the new purpose for our blogs in this new age of Google and ever-increasing social influence? Should we forget about focusing on KWs already addressed within the site's core? Focus more on interesting, super long-tails that maybe don't have a ton of traffic, but are relevant (and oh by they way, something like 3 million terms are searched for the first time each day, right?)? Or forget the keywords, as long as the topic is relevant and interesting the real pay-off is in social interactions. I'm really interested to see if this results in clear-cut answer or more of a lengthy discussion...
Algorithm Updates | | vernonmack1 -
How can I submit a reconsideration request while not having any manual action?
Hello, My URL is: www.BannerBuzz.com and it has been penalized by google algorithm and my all ranking are getting down so i have found some links and disavowed them in google webmaster tool and now I want to submit a reconsideration request with google but I am not able to do the same. When I Click on "Request reconsideration of your site." it takes me to Check any manual action against my website. After Checking the manual action it says "No manual web spam actions found." and After that No Option to Submit My Request! Can we submit a request while not having any manual action against the site? Thanks
Algorithm Updates | | CommercePundit0 -
Troubleshooting Decline of Branded Keyword Searches
Hi, Over the past year, I have seen a huge change in the distribution of our organic keyword traffic. I'm trying to research why our branded keywords have gone down. Google analytics only shows me impressions for the past three months. Does anyone have ideas on how to explain this change in traffic? Please see the attached chart. Thanks! branded-v-nonbranded-organic-search.jpg
Algorithm Updates | | netdiva_amy0 -
Keyword search results
Is there any tools that provide information on how many results there are for a given keyword? Also, would this be a good way to do research for which keyword I should optimize my page for google SERP, basically to find a less competitive keyword. My thinking was that if the search results were lower it would be easier to rank for that keyword with SEO.
Algorithm Updates | | bilsonx0