Keyword Cannibalization/stuffing on an ecommerce category page
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Hi,
Whats the best way to tackle e-commerce category pages?
If you have, say, a category showing 30 pairs of socks, and each of the sock products in the lists has a 'view more' link, a link from the product name and a link from the thumbnail. Naturally each of those links should be the product name - sprinkled with a slight variation, a preceding 'View more on [product name]' or superseded with the shop name, so you dont end up with complete duplicate link titles, you get the idea.
But you suddenly end up with 90 instances of links with title tags containing 'socks', which ultimately lead to keyword stuffing/cannibalization - especially as you then move to another category with, say, sports socks showing 40 products and therefore 120 link titles also with the word 'socks'
Thought on a postcard please?
Thanks
Tom
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Whether you were talking about the anchor text or titles it is the same principal. If you are worried about over-doing titles don't use them on all the links. I'm actually not a heavy user of them at all myself - only using them when they are needed rather than when there might be some seo benefit.
Can't help you with the schema question I am afraid. I'm lucky enough to have someone who deals with that for me. I'd put it up as a separate question.
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thanks for the repsonse Mat. I think you've missed the point though - I'm talking about all the key words in the link (<a href="" )="" titles,="" not="" visible="" text="" on="" the="" page. <="" p=""></a>
<a href="" )="" titles,="" not="" visible="" text="" on="" the="" page. <="" p="">I was reading up yesterday about schema.org and formatting my product listings with these identifiers - has anyone else had experience of this? </a>
<a href="" )="" titles,="" not="" visible="" text="" on="" the="" page. <="" p="">And can the itemscope be applied to a
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tag?
ie:
- itemtype="http://schema.org/Product"></a>
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If you were worried about keyword stuffing you could always use images. However if those are logical, natural links I don't think it really causes much of an issue. This is fairly normal behaviour in a website.
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