Timeline For Local Prospect
-
Hi Mozzers, I need a judgement. I've been approached by a deck building company whose business is local. They do have an existing web site, but almost no content or indexed content. Their visibility online is very close to zero.
They are also a seasonal business, with people getting interested in decks from April through June by which time they would be expecting a result. There is one very large competitor and many smaller ones.
This gives me 6 months, starting from very close to scratch.
Would you take it on?
Discussion and debate welcome.
-
Yes, and I'd ask:
What do they do on the off months? You can help them on the one months, but what are they doing to diversify their income?
Help them with both and you'll have a client for a long time
-
Without looking at keywords or competitors, typically 6 months is a perfect amount of time to get noticeable results on a local campaign. You can most likely rank for local deck building keywords with on-site SEO and good content.
Personally, I would take it on. I would say it depends on your SEO capabilities and track record on weither you want to take the project on. Definitely do not take on any project that you are not comfortable with, those never end well for anyone...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I'm not ranking locally.....
Hello, We own the business BIM Fitness and Performance in Fort Myers, FL. However, when we do a search near us, we are down at the very bottom of the page. Can anyone provide some insight as to why this may be? I know SEO is the long game but is there anyway we can at least appear higher up locally?
Image & Video Optimization | | ash.gray0 -
Right hand side Google Local profile image pulling from 3rd party site
Hello! When googling our company's name, the Google Local profile comes up on the right hand side with the reviews, address, phone number, etc. Those are all fine but the main photo being used is not the one specified in the Google My Business profile but it seems to be pulling from a 3rd party site that recently added a link and an image to our website. Why is this happening and can we specify the image that shows up? Your help will be very much appreciated!!!
Image & Video Optimization | | uniseo10 -
Is getting listed on local directories useful for an online web site?
I recently came across Yext. Seems like a convenient service to get listed on local directories. Why I thought this would be useful are the backlinks, not necessary local searches. Are link juice good enough to justify spending the time to get listed? And what about getting listed on BBB.org?
Image & Video Optimization | | huisjames0 -
Local Citation NAP: Comma difference
Hello, Is there a difference between: 111 Streetname #L, City, CA, 84111 and then on facebook it's 111 Streetname #L City, CA 84111 on two different lines? Note on the first one, there is a comma after #L and on the two line facebook page citation, there's no comma after #L. Should I add a comma on facebook after the #L? Thanks!
Image & Video Optimization | | BobGW1 -
Google+ Local Listing - No Physical Address
Hi everyone, I have a client who won't be renewing his lease for where he conducts his business. Instead he will be working from home. That being said, he does not wish to have his personal address details showing within his local listing. Is there any other way to still show for Google Local without a personal or business address? Is a PO box possible, other there any other alternatives? Thanks in advance. Leo
Image & Video Optimization | | nimbleo0 -
Practice Name vs. Dr. Name in Local Search
I wanted to get some opinions on an interesting situation for local search. Many doctors and dentists are found in one of two ways online: Their name and title, e.g. Dr. James A. Smith, MD Their practice name, e.g Smith Plastic Surgery, P.C Often sites like Healthgrades are providing data on the doctor him or herself, and the information can be tough to switch out. At the same time, there's a tendancy on the Dr's part to want to be listed as their practice name. Their site is often set up that way. How are you handling this kind of setup? Have you found a way to reliably associate (and format) a practice and doctor's name in a listing, in such a way that doesn't violate Google's quality guidelines? I know the drill for handling a doctor within a hospital, but this is a slightly different situation...
Image & Video Optimization | | BedeFahey0 -
Local SEO Agency Recomendations
Hi Mozzers, I'm looking for recommendations for well known, reputable agencies, who have a strong background in Local SEO. I have a US based client I want to refer.
Image & Video Optimization | | PerchDigital0 -
What's the deal with this local business directory? (http://www.camerchants.com/)
They have a couple listings of us with screwy info but i can't actually use their website, all the buttons that say "join" or "write a review" "uplaod an image" etc, are just an href="#" and don't actually do anything??? I figured maybe they have some broken javascript so i tried using different browsers (firefox & chrome in mac, and IE in windows.) Here's our listings in there: http://www.camerchants.com/Business/Storage+-+Self+Service/Storwell.Self.Storage/MTAyODAzNQ# http://www.camerchants.com/Business/Movers/Storwell.Self.Storage/MTEwMjMyOQ
Image & Video Optimization | | adriandg
http://www.camerchants.com/Business/Movers/Storwell.Self.Storage/MTEwMjMyOA
http://www.camerchants.com/Business/Recreational+Vehicles+Storage/Storwell.Self.Storage/MTAyODU4OQ# Are you able to click anything on this website and it actually functions as advertised? am i just using the wrong browser, or is this some kind of tool competitors use to blackhat our local listings into oblivion?0