Competitor Traffic
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Is there any way to know what a competitors traffic is? My website seems to be continuously falling despite attempts to fix and just curious if it's us or an industry issue?
Thanks in advance
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Maybe the keywords bringing you traffic aren't what you expected? It seems that you might have some alternate keywords that are helping you out-perform your competitor. Also, keep in mind you are only looking at one month. Watch it for a couple of months to see if things flip flop.
I say this because one site I do SEO for is a very tight niche business, with a lot of competition. One thing I learned from SEMRush and Google Analytics was that the industry term that everyone was (and still is) targeting online, is not what customers tend to call the product. I started going after these alternate terms, and the results are pretty astonishing.
It sounds like perhaps you have a better assortment of effective keywords ranking in the top 20 of Google. But again, it's only one month and it's estimated. That's why I would suggest watching for several months to see if the trend stays the same.
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We don't do PPC, tried it before & no ROI
Pretty sure competitor doesn't either - Have yet to see them in that position
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William, the SE traffic includes both SEO and PPC. Do you and the competition both do Paid Search ?
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Wow! That seems to confuse me even more! My site says SE Traffic 42, competitor site SE Traffic 34.
This competitor has kicked me out of top slots within the last two years. They currently take up the top 3 listings on most of our desired keywords. So, this should mean that they rank better than us therefore more traffic than us?
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You're welcome William. Cool on the Canada thing. I didn't know SEMRush could do that. SE Traffic is the number of visitors coming to the site from keywords ranking in the top 20 of Google's SERPs (per month). SEMRush updates once a month. You can view when the latest update took place down in the lower right hand corner of the site footer. It looks like their last update was September 3rd. Hope that helps!
Dana
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Great! Thanks! The semrush seems helpful because I am in Canada and I can switch within Canada & the USA.
Now, I am such a newbie I'm not sure I understand all the info it's giving me: SE Traffic is 34.
What does this 34 represent?
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Although it's not real time, you might find SEMRush helpful. There is a free and a paid level. The paid version allows you to see even more about competitors and what their approximate SE traffic is. Also try Quantcast. Again, not 100% accurate, but you should be able to determine if there's an industry trend happening. Hope that helps!
Dana
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You can do a comparative analysis using tools like www.semrush.com
I hope that helps.
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