Are mutiple parts (volumes) of an article bad for SEO?
-
If i have a lengthy article which I decide to split into two separate articles E.g part 1 and part 2 but I target the same keyword in both articles, is this bad from an SEO point of view?
For example, if I publish an article about 'healthy snacks ideas' and call the first article 'Healthy snack ideas part 1' and the second article 'Healthy snacks ideas part 2' in order to differentiate between them, would these two articles effectively just compete against one another? Is using part 1 and part 2 in article titles bad practice?
Essentially what I am wondering is should you never ever have more than one article that is targetting the same keywords or should I just target slightly different keywords for each article even if they are very closely related?
-
Personally, I don't like long pages of endless text, tend to be over-faced and move on. I much prefer something broken into bite-size chunks.
However, you can't argue with the masses - I can't imagine reading a camera review on DP Review that is 14 pages long, but then all on one page!
There should be no SEO downside whichever way you go, as long as the article is good.
-
I would look at going for one long page if I were you, that way you are not in danger of competing with yourself to rank for keywords. From my own experience I have seen users prefer one long article. I have also found that as one article is more content rich so it has generated more long tail traffic, partly due to the page becoming stronger, as all links that it has gained point at one page rather than being spread between two - making them stronger in the eyes of the search engines (higher Page Authority for one page article).
Also I have seen where multi-page articles have been put into practice and the second part of the article has been the one that has ranked the highest, not ideal in my opinion.
Here is a recent Q&A that will give you more input as to whether to split your page or not - http://www.seomoz.org/q/determining-when-to-break-a-page-into-multiple-pages
-
I haven't come across it but I don't see why it would be bad for SEO, if anything you should be rewarded because you are making things easy for the user.
Just as long as you follow the usual SEO techniques, i.e. no duplicate content I think you should be fine.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
U.S. Vs. Canada search volume
How does Moz differentiate Canadian data vs. U.S. data? I'm particularly interested in search volume. Why is there such a big difference in volume (much less in Canada)? Is this due to population differences or are there other factors? For example, see the monthly volume for the keyword "Business resilience": U.S. = 360
Keyword Research | | BDOCanada
Canada = 6 This seems like a huge difference!0 -
Supplementing Moz's Keyword Explorer When Volume Has "No Data?"
Many of the keywords for which I'm trying to find volume information in Moz's Keyword Explorer have "no data." This makes it difficult to determine the value of the keyword compared to other options. What tools / techniques do you use as a stand-in for this data?
Keyword Research | | Kevin_P0 -
How Do You Find the Total Search Volume for an Industry?
Currently my company is working on trying to find the total search volume (read: search potential) for our industry, but aren't sure how best to go about it. Obviously GWT data and Keyword Planner data came to mind, but those are not all encompassing (at least we don't think they are) -- GWT only has data for terms you rank for and the Keyword Planner only gives you volume if you already know the queries. Is there some quick and easy way to go about finding this that we haven't thought of? One thing to note is that our business is nationwide, meaning that all our terms will have a geo-identifier associated with them for each location i.e. [city] + search term -- this just makes things even more complicated. Any advice on to approach would be much appreciated!
Keyword Research | | sparefoot0 -
To switch high-ranking keyword for one with higher volume?
I have a client who already ranks very well for the keyword "odor removal service" (#3 average rank). I'd like to use this as my primary keyword phrase, but the search volume is not very high (avg. monthly search of 90). A similar keyword phrase like "odor eliminator" has a search vol. of 4400 and the same competitiveness. Even its long-tail derivatives like "natural odor eliminator" still have a much higher volume (360) and would be a more accurate description of the service. In cases like this where you are already ranking well for a relevant keyword (but are still not generating much traffic), is it worth losing that keyword ranking in the hopes of ranking better for a keyword with higher volumes. Just to be clear, I'm not referring to a secondary keyword, but to the main keyword phrase around which we'll be building primary and secondary related keywords. Thanks for any feedback.
Keyword Research | | Mike_E0 -
What tools do you use to find phrase keyword search volume?
I used to use Google Adwords to find broad, phrase and exact search volumes, but now Google only provides exact. Does anyone have any tools or other ways to find phrase search volume?
Keyword Research | | Scratch_MM0 -
Keyword Planner - search volume for keywords seems to be off. Anyone else experiencing this problem?
Using Keyword planner, I am seeing search volume results which to me look somewhat odd. Anyone else experiencing this? How is this different to the keyword tool used before?
Keyword Research | | seo12120 -
E-Commerce SEO: Where to start with 4,000+ products?
Hey everyone! Complete SEO novice here. I work as the sole content person for an ecommere website with 4,000+ products. I've been trying for months to come up with some sort of SEO strategy, but I'm drowning. Completely drowning. I've been trying to use on-page analytics here at Moz for certain products that get a lot of margin for us. This worked great for awhile, but I haven't seen much progress. And then I jumped to link building and then I jumped to blogging and social, and now I don't know where to focus. I know each and every one of these is important, but I feel like I'm only giving 10% to each instead of 100%. I'm not getting anywhere. I'm just doggy paddling. I am in desperate need of a starting point. And yes, I've read Moz's beginner guide to SEO. I've researched for hours, but nobody seems to have a good starting point for someone trying to optimize a site with 4,000+ products. WHERE DO I START? Category pages? Low-hanging fruit? I feel like I've tried it all. I need some concrete ecommerce advice. Something that gives me a solid game plan as a one-woman show. Do I go brand by brand? Do I go with products with good margin? Do I stop focusing on individual products and go for category pages? I can't wrap my head around an SEO workflow. I'm really looking for ANY advice that can stop my head from spinning with ecommerce SEO. It's completely overwhelming! Thank you in advance!
Keyword Research | | ronyon0