How keywords per page to keep from being "spammy"?
-
Hi all,
I am currently doing a marketing internship for a B2B company that does all sorts of out-sourced recruiting work.
I have some experience with SEO, but not completely confident.
My first question is, I know Google sees websites that load up on keywords as "spammy", so what is the appropriate number of keywords per page?
Currently, I was thinking about this setup:
1 keyword for the URL
1 keyword per alt tag (1 per page, at most)
2 keywords per each title tag (approximately 4 pages that I am going to follow internally, not following the "about us" page). After that, I was thinking of adding 2-3 more keywords in each meta description and 2-3 in the body copy.
That would equate to 6-8 keywords on each page, is this too many and should keywords be repeated (on the same page or across multiple pages)?
Since this website is brand new (zero links), would it make sense to nofollow all of the internal links so that they homepage can gain ranking as quickly as possible within Google?
-
As this website is brand spanking new..should I just allow the homepage to follow the subsequent pages (each service's page) but on all of the services' actually pages "nofollow" each internal link?
The way I am thinking is...this will allow Google to crawl the 4-5 service pages from the homepage, but it will save me a little bit of link juice (when I start building) and allow the homepage to be more highly ranked.
-
I'd suggest using it in the body as appropriate. If it goes with the flow , use it. Dont try to add it in just for the sake of impacting keyword density. Same goes with the internal links. One internal link related to the keyword should be safe.
-
Should I nofollow all of the other internal inks? Also, do you mean to avoid using the keyword in the body if I use it in the alt and title tags?
-
You have to be very careful because Google has gotten very aggressive with the over optimization penalty off late. I would recommend sticking with just one keyword and the brand name in the title tag ( Keyword | Brand Name) , use the keyword only once in the meta description and 1 for the alt tag.
You can probably get away with 2 keywords however it's better to be safe than sorry and use just one keyword.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When rel canonical tag used, which page does Google considers for ranking and indexing? A/B test scenario!
Hi Moz community, We have redesigned our website and launched for A/B testing using canonical tags from old website to new website pages, so there will be no duplicate content issues and new website will be shown to the half of the website visitors successfully to calculate the metrics. However I wonder how actually Google considers it? Which pages Google will crawl and index to consider for ranking? Please share your views on this for better optimisation. Thanks
Web Design | | vtmoz0 -
CAPTCHA Alternatives to Improve Page Load Speed
Recently I had to install reCAPTCHA on my site. The site contains domain name generators and they were being misused, in the words of my host: _Addition of a Captcha will go one of two ways - hit the bruting on the head as intended - OR it will increase the load and the impact by rendering the Captcha's. _ Have noticed that reCAPTCHA adds a fair amount of code 32% of page size and 5 requests. I want to replace reCAPTCHA with an alternative, has anyone got any ideas? Cheers. Justin
Web Design | | GrouchyKids0 -
My news site not showing in "In the news" list on Google Web Search
I got a news website (www.tapscape.com) which is 6 years old and has been on Google News since 2012. However, whenever I publish a news article, it never shows up "In the news" list on Google Web Search. I have already added the schema.org/NewsArticle on the website and have checked it if it's working or not on Google structured data testing tool. I see everything shows on on the structured data testing tool. The site already has a news sitemap (http://www.tapscape.com/news-sitemap.xml) and has been added to Google webmaster tools. News articles show perfectly fine in the News tab, but why isn't the articles being shown on "In the news" list on the Google web search? My site has a strong backlink background already, so I don't think I need to work on the backlinks. Please let me know what I'm doing wrong, and how can I get it to the news articles on "In the news" list. Below is a screenshot that I have attached to this question to help you understand what I mean to say. 1qoArRs
Web Design | | hakhan2010 -
Why would a developer build all page content in php?
Picked up a new client. Site is built on Wordpress. Previous developer built nearly all page content in their custom theme's PHP files. In other words, the theme's "page.php" file contains virtually all the HTML for each of the site's pages. Each individual page's back-end page editor appears blank, except for some of the page text. No markup, no widgets, no custom fields. And no dedicated, page-specific php files either. Pages are differentiated within page.php using: elseif (is_page("27") Has anyone ever come across this approach before? Why might someone do this?
Web Design | | mphdavidson0 -
Content Migration & cost of moving pages
Hope you are all having a great day! I am wondering if anyone would be able to provide general feedback. I work for a medium size company in Chicago. Currently our site is static html and we are seeking to migrate to Wordpress. After speaking with a number of website companies and receiving proposals, I am trying to understand if there is an approximate going rate or range for moving content from static html to a CMS like Wordpress? i.e. a cost per page? We don't have any dynamic content. Most of our pages are text and images. The site itself, including the blog is around 220 pages. Thanks in advance for any insight or resources!
Web Design | | SEOSponge0 -
New website put up and ALL my keywords fell a LOT!???
I helped a client redesign their new website and we just went live a couple weeks ago. This morning I checked his campaign and 53 keywords fell DRAMATICALLY. Like 35-50 places down in Google for dozens of keywords!? I haven't ever seen a drop that's so dramatic when putting up a new site. Have you ever seen this? Will they bounce back? This site isn't significantly different than the last one. We did forward two other domains to this new site but that wouldn't make a difference, would it? Any feedback would be greatly appreciated! Matthew
Web Design | | Mrupp440 -
Mobile Site Pages: Word Count Help
Hi there I am doing a mobile website for a client and they asked me what the dieal word count would be per page. They are SEO conciosu but we are not doing SEO on this site. I would just like to know a general rule of thumb. Regards Stef
Web Design | | stefanok0 -
How not to get penalized by having a Single Page Interface (SPI) ?
Guys, I run a real estate website where my clients pay me to advertise their properties. The thing is, from the beginning, I had this idea about a user interface that would remain entirely on the same page. On my site the user can filter the properties on the left panel, and the listings (4 properties at each time) are refreshed on the right side, where there is pagination. So when the user clicks on one property ad, the ad is loaded by ajax below the search panel in the same page .. there's a "back up" button that the user clicks to go back to the search panel and click on another property. People are loving our implementation and the user experience, so I simply can't let go of this UI "inovation" just for SEO, because it really is something that makes us stand out from our competitors. My question, then, is: how not to get penalized in SEO by having this Single Page Interface, because in the eyes of Google users might not be browsing my site deep enough ?
Web Design | | pqdbr0