Does PR/linkjuice get transfered from directory->subdirectory?
-
If website.com links to website.com/utilities
Does website.com/utilities/business.html pagerank get benefited from this?
The reason I ask is, I have the option to have:
1) website.com/utilities/business.html
or
2) website.com/utilities-business
My boss says would like to keep the first example and link directory to subdirectory --> File.
I prefer the second example because the potential traffic in it is a source of revenue and I want it to get linkpower from homepage directly.
So, unless linkjuice is transfered horizontally across subdirectories, 2) would be better SEO-wise, is this correct?
Thanks a lot.
-
Hi Jorge,
Good question! If I understand correctly, you have a choice between two file structures - is that right? Using option 1, is there anything that would actually live on website.com/utilities/, or is it simply a URL directory with no actual webpage?
If this is the case, both option 1 and 2 would pass the same amount of link juice, assuming you linked directly to each target. That said, it's usually desirable to have:
- A flat architecture - meaning you keep your structure as flat as possible using the fewest amount of directories as possible
- Shorter URLs are generally correlated to better rankings and click-through rates.
For this reason, if you are linking directly to each target, I would chose the second option if possible, although the difference it makes probably isn't that great.
Hope this helps! Best of luck with your SEOl
-
Hi Jorge,
Option 1 would be good if you have a lot of sub pages that can be classified under the "utilities" section. This would also help the search engines to index and classify your site pages better also benefitting you on the SEO side
Option 2 would be recommended if you don't have a lot of content that can be classified under "utilities"
Think about the user first and what would be benefit them. To directly answer your question, in my opinion , the closer the link to the home page the better it would be from an SEO perspective.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will I get penalised from an SEO perspective for having redirects.
So we are planning redirect all these https://blue-company.com.au/
Technical SEO | | RodrigoR777
https://www.blue-company.com.au/
http://blue-company.com.au/ to this https://www.bluecompany.com.au/ If we do this, will it have an negative impact on our SEO, is there any downside to this? or get penalised from Google etc?0 -
How long does Google/Bing take to index
Hello we have 2-3 new pages being submitted every night to google/bing via our sitemap. Two issues I am noticing. Wondering if anyone else has same issues. a) 22 URL submitted via sitemap but only 1 indexed in two weeks. there are no errors showing b) If i submit manually using "Fetch As Google" and request indexing - the page gets indexed right way but after a day it seems to be unindexed - it will show up when i search (site:domain.com) but then disappear from the results doing the same search a few days later. Is this normal or do i have a problem that needs addressing? thank you
Technical SEO | | sancarlos0 -
Inner pages of a directory site wont index
I have a business directory site thats been around a long time but has always been split into two parts, a subdomain and the main domain. The subdomain has been used for listings for years but just recently Ive opened up the main domain and started adding listings there. The problem is that none of the listing pages seem to be betting indexed in Google. The main domain is indexed as is the category page and all its pages below that eg /category/travel but the actual business listing pages below that will not index. I can however get them to index if I request Google to crawl them in search console. A few other things: I have nothing blocked in the robots.txt file The site has a DA over 50 and a decent amount of backlinks There is a sitemap setup also any ideas?
Technical SEO | | linklander0 -
Is there a way to get Google to index more of your pages for SEO ranking?
We have a 100 page website, but Google is only indexing a handful of pages for organic rankings. Is there a way to submit to have more pages considered? I have optimized meta data and get good Moz "on-page graders" or the pages & terms that I am trying to connect....but Google doesn't seem to pick them up for ranking. Any insight would be appreciated!
Technical SEO | | JulieALS0 -
Duplicate Content - Reverse Phone Directory
Hi, Until a few months ago, my client's site had about 600 pages. He decided to implement what is essentially a reverse phone directory/lookup tool. There are now about 10,000 reverse directory/lookup pages (.html), all with short and duplicate content except for the phone number and the caller name. Needless to say, I'm getting thousands of duplicate content errors. Are there tricks of the trade to deal with this? In nosing around, I've discovered that the pages are showing up in Google search results (when searching for a specific phone number), usually in the first or second position. Ideally, each page would have unique content, but that's next to impossible with 10,000 pages. One potential solution I've come up with is incorporating user-generated content into each page (maybe via Disqus?), which over time would make each page unique. I've also thought about suggesting that he move those pages onto a different domain. I'd appreciate any advice/suggestions, as well as any insights into the long-term repercussions of having so many dupes on the ranking of the 600 solidly unique pages on the site. Thanks in advance for your help!
Technical SEO | | sally580 -
/~username
Hello, The utility on this site that crawls your site and highlights what it sees as potential problems reported an issue with /~username access seeing it as duplicate content i.e. mydomain.com/file.htm is the same as mydomain.com~/username/file.htm so I went to my server hosts and they disabled it using mod_userdir but GWT now gives loads of 404 errors. Have I gone about this the wrong way or was it not really a problem in the first place or have I fixed something that wasn't broken and made things worse? Thanks, Ian
Technical SEO | | jwdl0 -
Home Page Indexing Question/Problem
Hello Everyone, Background: I recently decided to change the preferred domain settings in WM Tools from the non www version of my site to the www version. I did this because there is a redirect from the non www to the www and I've built all of my internal links with the www. Everything I read on SEO Moz seemed to indicate that this was a good move. Traffic has been down/volatile but I think it's attributable mostly to a recent site change/redesign. Having said that the preferred domain change did seem to drop traffic an additional notch. I made the move two weeks ago. Here is the question: When I google my site, the home page shows up as the site title without the custom title tags I've written. The page that displays in the SERP is still the non www version of the site. a site:www.mysite.com search shows an internal page first but doesn't return the home page as a result. All other pages pop up indexed with the www version of the page. a site:mysite.com (notice lack of www) search DOES SHOW my home page and my custom title tags but with a non www version of the page. All other pages pop up indexed with the www version of the page. Any one have thoughts on this? Is this a classic example of waiting on Google to catch up with the changes to my tiny little site?
Technical SEO | | JSOC0 -
Subdirectories vs subdomains
Hi SEO gurus 🙂 Anyone has input on what's better? blog.domain.com vs domain.com/blog store.domain.com vs domain.com/store etc I think the subdir (/xyz) will concentrate authority on the same subdomain so should be better? However sometimes it is tidier on the server to maintain online stores or blogs in a separate strucutre so subdomains work better in that sense. I just want to make sure that doesn't affect SEO? Cheers!
Technical SEO | | hectorpn0