Keyword tool for news?
-
Working on developing a news product and wondering if there are tools available to gauge search interest in a particular topic.
For those that work in news, what are your favorite SEO tools?
-
You could use Google's last 24 hours option or Blekko's 'search by date' (mainly US-based stuff, I think) and see what gets the most engagement. Google News, Twitter (see which hashtags are popular) and Reddit could be used too, and the 'most read' boxes on various sites like the BBC. It's not quite search interest like Google Trends, but I bet there's a correlation.
Trends and other websites (I can't think of others off the top of my head) often have a most searched for section too:
http://www.google.co.uk/trends/hottrends -
Have you tried Google trends?
You can set to limit for News Searches.
Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Penalty Checker Tool
What is the best tool to check for the google penalty, What penalty hit the website. ?
Intermediate & Advanced SEO | | Michael.Leonard0 -
Optimal image location in news stories?
We recently watched a video where a Google News developer advocated displaying large images near the top of articles. As a matter of practice, we tend to follow the below formats instead. Are we shooting ourselves in the foot? Use a gallery at the top: http://www.whatsonstage.com/west-end-theatre/news/07-2014/great-britain-billie-piper-west-end_34919.html Use a medium size square image on the right side: http://www.whatsonstage.com/london-theatre/news/07-2014/arts-council-funding-npo-orange-tree_34910.html Use a large image with a caption at the top: http://www.whatsonstage.com/london-theatre/news/07-2014/meera-syal-national-theatre_34913.html Also, do elements like a 'Buy ticket' console in the middle of article pages hurt us?: http://screencast.com/t/rqqMk2dATfmE
Intermediate & Advanced SEO | | TheaterMania0 -
One word Keywords
Hey as you know that as a seo we are, we always optimize keywords which are at least 2 words, and lets say I'm trying to optimize a page for terms like "man clothing, man london clothing, man great collection, man stylus collection" and as you can guess I optimize this pages for this keywords by inputting them into title heading tags and body.
Intermediate & Advanced SEO | | atakala
So my question is , what if google takes "man" phrase from my 2 words keywords, and pretend as a my keyword. (I mean what if google thinks my keywords is man because as you can see in all of the keywords "man" is in all of them.)
And what if Google thinks the density of "man" probably would be %20 which is astronomic number.? Sorry for my bad english.0 -
Am I turning a non geo-keyword into a geographic one?
Our client has a high powered site with tons of authority. They dominate in the eastern united states for multiple keyterms that relate to their service based company. However their closest competitor, a site with literally HALF of their authority, ranks ahead of them all over the world in markets outside of NYC. The client is using the terms "NYC and New York" all over their site, is it possible that they are giving themselves a local limitation by doing so when their competitors dont? The keyword itself doesn't necessarily lend itself to a local geo-based search result, but are we artificially CREATING that situation ourselves?
Intermediate & Advanced SEO | | Fueled0 -
Getting a Sitemap for a Subdomain into Webmaster Tools
We have a subdomain that is a Wordpress blog, and it takes days, sometimes weeks for most posts to be indexed. We are using the Yoast plugin for SEO, which creates the sitemap.xml file. The problem is that the sitemap.xml file is located at blog.gallerydirect.com/sitemap.xml, and Webmaster Tools will only allow the insertion of the sitemap as a directory under the gallerydirect.com account. Right now, we have the sitemap listed in the robots.txt file, but I really don't know if Google is finding and parsing the sitemap. As far as I can tell, I have three options, and I'd like to get thoughts on which of the three options is the best choice (that is, unless there's an option I haven't thought of): 1. Create a separate Webmaster Tools account for the blog 2. Copy the blog's sitemap.xml file from blog.gallerydirect.com/sitemap.xml to the main web server and list it as something like gallerydirect.com/blogsitemap.xml, then notify Webmaster Tools of the new sitemap on the galllerydirect.com account 3. Do an .htaccess redirect on the blog server, such as RewriteRule ^sitemap.xml http://gallerydirect.com/blogsitemap_index.xml Then notify Webmaster Tools of the new blog sitemap in the gallerydirect.com account. Suggestions on what would be the best approach to be sure that Google is finding and indexing the blog ASAP?
Intermediate & Advanced SEO | | sbaylor0 -
Best Keyword Taxonomy Discussion
Sorry to bring this up again but I think the title was very misleading resulting in helpful members ignoring the question/thread completely. Also, I believe this should be in the discussion section, but please correct me if I'm wrong? Hi All, This is my first post and hopefully a question that could help others in similar positions as I haven't been able to find a concrete answer on this anywhere. Say we are trying to rank for the keyword "security testing tools". Product name is "Sectest" and its a security testing tool. *We currently have an "SEO" section that is purely good content and the idea with this is to be able to rank for "security testing tools" talking about what to expect and look for in such tools and relevant content - Linking to our product page at the end of it. structure is brand.com/security-testing/tools and that would have a link to brank.com/products/sectest Obviously product pages would get their meta tags and content re-written so we don't compete for the same keywords. Is this approach optimal? or would google want us to link directly to the product page instead of "information" about security testing tools? Nobody in our sector is taking this approach and we have already started it, but I am starting to wonder if I am getting into big trouble further down the line. Thanks and best regards, 2 Responses<a class="image-button add-response-button"> </a><a name="post-131828"></a> | JorgeGarciaAspirant | about 22 hours ago |JorgeGarcia Just to make it clearer. Our competitors seem to be using "security testing tools" directly in their product pages. We would like to use "security testing tools" for a page with content on it and an introduction to our product and then link to our product page. | <a name="post-131872"></a> | SEO5Journeymen | SEO5Director - Marketing at SEO 5 Consulting Hi Jorge, How are your competitors ranking for their approach by using security testing tools directly. If they are doing well then i would adopt the same strategy and try to beat them with quality backlinks and good on site optimization. SEO is not the only thing you have to worry about , you also should keep conversion rates in mind. By first taking the visitors to a security tools page and then your product page you are increasing your conversion funnel and this might impact your conversion rates. At the end of the day , it's all about sales/revenue/leads/ROI so you dont want to do anything to jeopardize your conversions. That one extra step that the visitor has to take might result in fewer conversions. <a class="image-button add-response-button"> </a> | <a name="post-131946"></a> | JorgeGarcia |
Intermediate & Advanced SEO | | JorgeGarcia
JorgeGarcia Hi there, Although I do understand your reasoning, we have the resources and people quantity to focus on all things at once being a big a company. So at the present moment it wouldn't be a matter of prioritizing work - but rather - delivering the best future-proof strategy. I don't mind doing the same as our competitors, but sometimes stepping out of the sheep line is good. You do make a great and very valid point addressing that this is an extra step for the visitor and could lead to fewer conversions. This is holding me back a little bit. But, if properly implemented, wouldn't a content focused site rank way better than a product page would? I guess the real question is if prospects would really find value in the information about "security testing tools" or they would rather just get the product page instead. But just looking from Google eyes, what do you think of this approach? _After re-reading my post I realize I might sound as if all I want is you to agree with me and justify my approach, I don't really. I would really value any honest thoughts and reasoning 🙂 _ |0 -
Is Google Webmaster tools Accurate?
Is Google webmaster Tools data completely inaccurate, or am I just missing something? I noticed a recent surge in 404 errors detected 3 days ago (3/6/11) from pages that have not existed since November 2011. They are links to tag and author archives from pages initially indexed in August 2011. We switched to a new site in December 2011 and created 301 redirects from categories that no longer exist, to new categories. I am a little perplexed since the Google sitemap test shows no 404 errors, neither does SEO MOZ Crawl test, yet under GWT site diagnostics, these errors, all 125 of them, just showed up. Any thought/insights? We've worked hard to ensure a smooth site migration and now we are concerned. -Jason
Intermediate & Advanced SEO | | jimmyjohnson0 -
How to get a news article / post to show up in a google trend for your keyword?
Does anyone know how google selects the news articles it displays in google trends? EX: http://www.google.com/trends?q=glitch+hop%2C+dubstep&ctab=0&geo=all&date=all&sort=0 See how dubstep has a couple posts that show up when searched in google trends? these are different than regular SERPS as far as i can tell. Does anyone know how google selects them?
Intermediate & Advanced SEO | | adriandg0