No. No, NO, no, no, no, no, NOOOOOO, No, no!
Unless you want to get penalised, then, yes!
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Job Title: Digital Marketing Professional
Company: Polygon Digital Marketing
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David O'Donnell - Freelance Digital Marketing
No. No, NO, no, no, no, no, NOOOOOO, No, no!
Unless you want to get penalised, then, yes!
If possible add unique content to your category pages, and use unique post extracts. Then no need to block.
Don't block "read more" as these link to full posts.
These appear to be tools to check if the site has been black listed for email spam. While it's good to check for when buying a domain, it won't tell you if Google has penalised the site.
Is there a site on the domain at the moment, or has there been one recently?
If there is you could see how well indexed it is (site: command), see if it ranks for it's own brand terms, and even moderately competitive terms.
You can also run the site through opensiteexplorer and see how dodgy the external link profile is.
One of the most obvious ways is to compare organic search traffic to the dates new algorithms go live. Checkout the Google Algorithm Change History page. There is even a chrome plugin called Chartelligence that overlays the algorithm change dates over your traffic data.
Also checkout webmaster tools for messages for unnatural link warnings from Googs themselves.
Hope that helps!
Perhaps this will get your on the right track, from http://flintanalytics.com/how-to-determine-if-you-should-advertise-higher-priced-goods-to-mac-users/
Average Order Value Statistical Significance
To do this you need to download the transaction data for both variants, because you need to be able to determine the variance in order value. You can download this data by going to conversions > ecommerce > transactions in Google Analytics. Once there, Google only lets you export 500 rows of transactions at one time, so to keep it simple I ensured my date ranges were under 500 transactions.
Once you get the order values for each set of customers in Excel you need to perform a t-test so that you can compare the means of the two groups. This t-test will give you the p-value that you will use to determine if the difference in average order values between the groups is significant. Yout formula in excel should look like the following:
=t.test(array of group 1, array of group 2,two-tailed distribution, two-sample equal variance homoscedastic)
This plugin automatically 301 redirects image attachment pages to the parent post, simply install and activate, done:
http://wordpress.org/extend/plugins/attachment-pages-redirect/
Some sites serve different content to mobile devices, therefore require a seperate URL.
Google and Bing currently prefer responsive design because it allows the same URL to be displayed on desktop and mobile devices and requires less crawling ./ indexing on their behalf.
I've used this for a number of clients. It is useful in generating a list of potentially harmful links and classifying them. However, you still need to manually review the results as sometimes there are false negatives.
Sounds like a waste of money. Simply pinging search engines is not going to influence how likely they would be to index your content. It may help discovery, but you can use free tools to do that (pingoat, pingomatic), Wordpress has the function built in.
One of the most obvious ways is to compare organic search traffic to the dates new algorithms go live. Checkout the Google Algorithm Change History page. There is even a chrome plugin called Chartelligence that overlays the algorithm change dates over your traffic data.
Also checkout webmaster tools for messages for unnatural link warnings from Googs themselves.
Hope that helps!
I have a client who is currently ranking close to the top of the Google Places results for a handful of important local keywords.
They have a competitor who is pretty consistantly ranking in number #1 and #2 organic positions, above the Places results.
Does anyone know the average click through rates for results similar to these? Do the #1 and #2 organic positions still outperform the lower placed Google Places (with side map) results when the search intent is very local?
I just wonder if they are possibly in a better position as-is if people are more likely to use the map or places listings on the SERPs page, rather than click through to another site.
Thanks
Perhaps this will get your on the right track, from http://flintanalytics.com/how-to-determine-if-you-should-advertise-higher-priced-goods-to-mac-users/
Average Order Value Statistical Significance
To do this you need to download the transaction data for both variants, because you need to be able to determine the variance in order value. You can download this data by going to conversions > ecommerce > transactions in Google Analytics. Once there, Google only lets you export 500 rows of transactions at one time, so to keep it simple I ensured my date ranges were under 500 transactions.
Once you get the order values for each set of customers in Excel you need to perform a t-test so that you can compare the means of the two groups. This t-test will give you the p-value that you will use to determine if the difference in average order values between the groups is significant. Yout formula in excel should look like the following:
=t.test(array of group 1, array of group 2,two-tailed distribution, two-sample equal variance homoscedastic)
If possible add unique content to your category pages, and use unique post extracts. Then no need to block.
Don't block "read more" as these link to full posts.
Try adding &gl=(country code) to the URL at the end of the Google search query.
For example:
&gl=uk for United Kingdom
&gl=us for United States
&gl=au for Australia
Sounds like a waste of money. Simply pinging search engines is not going to influence how likely they would be to index your content. It may help discovery, but you can use free tools to do that (pingoat, pingomatic), Wordpress has the function built in.
Is there a site on the domain at the moment, or has there been one recently?
If there is you could see how well indexed it is (site: command), see if it ranks for it's own brand terms, and even moderately competitive terms.
You can also run the site through opensiteexplorer and see how dodgy the external link profile is.
Personally, I would omit the date. It unnecessarily lengthens / add folder structure to the URLs.
I also prefer removing the trailing slash at the end of the URL.
It's your call whether or not you change the existing URLs, be mindful to implement a 301 redirect if you go down that route.
These appear to be tools to check if the site has been black listed for email spam. While it's good to check for when buying a domain, it won't tell you if Google has penalised the site.
I thrive in the dynamic landscape of digital marketing. Over the past 10+ years, I've navigated agency-side, in-house, and freelance environments, honing my expertise to deliver measurable results across diverse industries.
My entrepreneurial spirit led me to launch Polygon Digital, a boutique agency committed to driving sustained ROI and growth for clients. My data-driven approach and leadership capabilities were instrumental in our success, culminating in a strategic acquisition by Equilibrium in 2016.
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