Amazon Store Name Change - Impact on Google Shopping
-
For a site ranking on page 1 in Google Shopping Results for multiple products, they're thinking of changing their store name to rebrand themselves and their website. They currently have items appearing on page 1 from their stores on ebay, Amazon, buy.com, sears, etc. Does anybody know if changing their brand name on these stores will impact their results on Google Shopping?
Thanks,
Mark
-
As answered in the other thread...
Here's what came back from Channel Advisor. They know about as much as anyone when it comes to Amazon and Ebay stores so I think this is about as good as we're going to get. I hope it helps!
Hi Everett--So we don't have any definite answer, but the consensus is that the name doesn't matter. We've put out feelers to eBay and Amazon and will let you know what we find out. **Person A:**My initial gut response is if they change their name on Amazon it should pass through to Google as is, but I don't know where Amazon is getting the name of the seller for their GPS feed. I'd have to investigate but again my gut says it is part of the name they pull from the listing itself which comes from the name the seller created.I'll see if I can get any more info from Amazon before we reply. I'd imagine the others operate the same way.Person A, email 2:
Okay, I haven't gotten any answers from Amazon or eBay but I've done some random google searches myself and I cannot find a single ad from one of those sites that references the name of a seller. The Amazon listing is the information from the product detail page with an amazon.com link, which when you click takes you to the direct page (with many sellers) on the page. The eBay ones sometimes have listings but I am not finding any names anywhere. I'm happy to keep investigating but am inclined to say this is a non-issue.
**Person B: **
I don't know the answer. I would be pretty surprised if (marketplace X individual seller X product listing duration) is more than a small component of the GPS algorithm though I don't know. The effect would decrease over time also. It wouldn't factor into my decision for rebranding my site.Best,Delisa
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google News Publisher Benefit?
I'm curious about the benefit of verifying your website in the Google News Publisher Center. Right now my website isn't showing up under "My Sites," and it recommends I submit the site to be reviewed for inclusion. However, when I go to news.google.com and search for news topics we cover, our site does show up sometimes. Will verifying the website in the Google News Publisher Center help to include it in News results more frequently? One thought I had is that perhaps Google will start to ONLY include sites in Google News that the webmaster has verified here. Any feedback would be greatly appreciated!
Image & Video Optimization | | davidkaralisjr0 -
Images not being indexed by Google
Greetings, we have an image heavy site (it's a fashion blog that is over 11 years old) and for some reason our images aren't being indexed by google. We've looked at the robot.txt, CDN (we're using cloudfont via Amazon), etc as well as searched google webmaster. We still can't figure it out. None of the images on our pages are being indexed. Any help you could provide would be GREATLY appreciated Site: http://www.thebudgetfashionista.com Sitemap: http://www.thebudgetfashionista.com/sitemap_index.xml Image sitemap: http://www.thebudgetfashionista.com/sitemap-image.xml
Image & Video Optimization | | digitalundivided0 -
What Google+ URL to Take?
I could go with my Domain Name (/+tallahasseedefense) for simplicity sake and ease of remembering. However, would there be any SEO benefit to using a Google+ with both "Attorney" and "Tallahassee" in the URL (/+Casey&TorresAttorneysatLawTallahassee)? cna4R08
Image & Video Optimization | | DrewR0 -
Google + local Multiple Locations
My client has three offices and I have created three separate Google + local listings for them - I have listed the specific locations page as the website address for each - Google specifies to add the coding to the homepage to link Google + however what do we do with the three different codes - does each one go on the home page or at the bottom of the specific landing page for that particular office?
Image & Video Optimization | | AllieMc0 -
Google Places Bulk Uploader
Hi we have 15 stores we want to transfer over to our main google places account. We can only claim them with google places bulk uploader. So from what i have read, i have to add each store to the spreadsheet then request bulk upload. Since these google places listings already exist, will the listings i create (via the spreadsheet) simply merge with the old ones? Or could there be a chance of the creation of duplicate listings (how can you avoid this). And is it necessary to add latitude and longitude points (because you don't have to add them)? The goal is to add the old listings into a our Google Places account, and can only use the bulk uploader. Thanks,
Image & Video Optimization | | Mattcarter08
George0 -
City names in URLs
Hey guys. When targeting a specific keyword that mentions a city (eg. Dover Used Cars) would it be a good practice to include that city in the URL when creating additional pages (eg. placethatsellsusedcars.com/dover-used-fords)? Thanks!
Image & Video Optimization | | Web3Marketing870 -
Google Local pulling incorrect business name
A client mistakenly put her business name in one of the directories with "In" after the name for" incorporated". She wants to remove the "In" because it just looks weird, but we cannot figure out how, its showing up in google local too now. She did update her infousa listing but that didn't help.
Image & Video Optimization | | handsun0 -
Multiple Businesses at the Same Address - Avoiding Google Places Trouble
I'm trying to avoid problems with Google Places; this is like "address confusion", but is rather "business confusion". We have a gym at a street address with a suite number, and a number of personal trainers who work out of the gym. Several of them have their own websites and their own Google Places pages. 1 trainer has a Yelp account that lists the gym's street address including the suite number, and a Places page with the gym's street address. 2 trainers have the gym's street address on their personal/individual business websites, 1 with and 1 without the suite number. Is any of this going reduce Google's confidence in the accuracy of which business is really at the street address and suite number? What should we tell/require of our trainers in relation to this, if anything? Is there a chance Google will merge the Places pages? Am I paranoid? (Google Places sometimes does at it wishes, to the dismay of several of my clients.....) I do know that there are often many businesses in a building, each with their own suite numbers, and nothing bad happens. But ours is a case of multiple personal training businesses (including the gym: a small personal training studio) all at the same address And suite number. Thanks for any insight or ideas!
Image & Video Optimization | | TheSEOWiz0