Which analytics tools do you use?
-
If you are interested in web analytics, could you tell me, which tools (software) do you use? No just Google Analytics, but also some other tools (e.x: for heatmaps, facebook, internal statistics, ... etc)
I´m interested also in testing (A/B, ..) - so, also these tools you can mention
thanks
-
I've only used Piwik a small amount, but in my experience, it cannot because the search query visibility issue isn't on the analytics package side. It's Google search. They mask the referring URL as soon as the searcher clicks to leave the SERP, I believe.
-
If you're already using Google Analytics, I'd definitely recommend Google Content Experiments for A/B testing. It's free, easy to setup, and works well.
I'd also recommend crazyegg.com for heatmaps. It's really an amazing tool. They have a free trial, but it is fairly expensive once you have to start paying (price depends on how much traffic you get).
If crazyegg.com is too expensive for heatmaps, the 'In Page Analytics' screen within Google Analytics was recently significantly improved to a degree where it's worthwhile to use it now.
-
Can Piwik see the search data that would be (not provided) on Google Analytics?
-
No analytics package is completely accurate and results on most (if not all) will vary. I'm not sure if Webtrends is server-based, but if so it will show more visits than Google Analytics. Amongst other reasons that avoid GA detection, some people have JavaScript disabled and sometimes the JavaScript for your page won't have loaded in time to be registered (especially if it's just before the tag.
-
I use Google Analytics and Web trends, I also have AWstats on some smaller wordpress sites
I have done some testing in the past and have run all 3 of these packages on the same site and compared the results.
Google analytics showed up to 50 fewer visitors than Webtrends - I never had the resources to set up a full blown test and work out why this would be, but I do know that Webtrends was also not showing all the visitors.
I know this because I was giving a presentation at a seminar and I went to demonstrate the Webtrends stats package, visited the stats then the site then back to the stats and there was no record of my visit.
I checked again after the presentation (an hour later) and still not recorded (the site was a demo site so no traffic)
I would be interested in reading a more detailed test if you conduct one
Sean
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which is the best tool to check number of css, js, images and it's size?
Hello Team, Can you please suggest which is the best tool to check number of css, js, images and it's size of my competitors? Also what if they are using CDN network and bundling? Will that tool consider that also? Thanks! Wrights
Competitive Research | | wright3350 -
Tool to scrape data from Homedepot,ebay,amazon.
Does anybody know about a tool that you can use to aggregate data about the best seller products in categories for major retailers in USA? I did find a couple not so good tools for amazon and even ebay but retailers like walmart and homedepot are left out.
Competitive Research | | Harveyspecter0 -
Website Neighborhood Tool
Hello,
Competitive Research | | Ric
Do you know a tool where you can find other websites with the same Adsense code or Analytics Code? Thanks, Eric0 -
Tools to search google for sites?
Hi, I am sure I read it on here. But is there a link to a resource whereby I can search Google for sites that accept things like guest bloggers, offer do follow links, do not no follow comments etc... It used things like "search term" blogs, eg "guest bloggers" websute Anyone help me out? Cheers Will
Competitive Research | | YNWA0 -
Tool to scan contents of a page and see it through Google's eyes?
Does anyone know of a tool that can be used to input a URL and have it spit out keywords of how Google could possible see what the contents of that page is about?
Competitive Research | | shawn810 -
What % is a GO when using the Keyword difficulty tool?
Hi, A lot of keywords I have looked into say 'moderately competitive' at around 35% - 45%. But what else would you look at in the table to decide whether or not the keyword term is achievable and how do you decide this maybe its the root domain backlinks and maybe you would only touch it if it had less then 30. Basically what other elements do you look at when deciding whether to pursue? This might also include some research in Google itself (although most the data you would want is in the tool, well I think anyway! Cheers
Competitive Research | | activitysuper0 -
Has anyone used this tool
Has anyone used this tool? http://uk.seoguardian.com/ Thoughts on accuracy etc Cheers
Competitive Research | | CraigAddyman0