To Follow or Not To Follow...... ?
-
So, Im working in house with a large company. They have a number of sites which are in need of content up dates etc. In looking around, I noticed
meta name = 'robots'content='noindex,nofollow'
The IT person here who has influence as to what is or is not done; says it should stay that way.
It is my understanding and please correct me if I am wrong..... we generally would like pages followed and indexed.
I'm pretty sure by optimizing on page and making this change it could help the site.....
Thanks for your consideration!!!!
-
I hear ya.
Thank you!
-
Its a simple fix, just have to go up the chain of command w/out ruffling feathers..... I am the new guy.
Thank you.
-
Well it's not really destroyed, that implies a penalty. This is completely reversible.
Just remove the roxots.txt and noindex blocks and the site will come back.
-
Congratulations.
You have a client who has successfully destroyed their own ranking in google.
Aleutianadventures.com - Index of
<cite>www.aleutianadventures.com/</cite>A description for this result is not available because of this site's robots.txt – learn more.
-
-
That means the site is entirely blocked. Are you sure the main pages are not being allowed to be indexed? Do a site: search in Google.com to see what is indexed.I would really be surprised if the entire site was intentionally blocked.
If there are main pages indexed he might have intentionally blocked out a large group of low content pages as a response to combating panda. But even in that case they should probably noindex,follow it.
Share the URL and we can take a look.
-
Thank you for the responses... kinda what I thought...
-
My thoughts exactly thank you sir!
-
Mike Davis's answer pretty much hits it on the head. If every page is marked NoIndex,NoFollow then no one will ever find your site unless you specifically direct them to it or they know it exists already... which means you're missing out on a large potential customer base from organic traffic that won't ever be able to find you.
Hell, even those content updates won't matter because the search engines aren't going to care about it (since you told them not to index it) and won't be able to see newer content deeper into the site (since you told it not to follow anything on the page).
-
It really depends on what they want. If your client does not want the search engines to index their site (for whatever reason) than that is correct. I am at a loss as to why they would do that. Tell the "IT" guy that no search engine will lists you guys with this tag on every page. I understand some pages should not be indexed, but an entire site seems counter intuitive. Why would someone want a website if they don't want to be found? It sounds like someone who thinks they know something when they obviously do not.
Tell them to switch all their tags to:
-
all pages
-
Just a bit of clarification needed... what pages are marked "noindex, nofollow"? Sometimes NoIndex,NoFollow or NoIndex,Follow can be useful for certain pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When using external links for onsite optimization, should they be follow or nofollow links?
I'm trying to optimize my home page and need to add external links. I'm planning to link to other authoritative sites. Should they be follow or no follow links?
On-Page Optimization | | ntaparia171 -
Next Steps: Following Fixed On-Page Efforts
A client of mine migrated their website from one platform to another. The site is primarily about lead generation. The individual managing the migration did most of the right things: They thinned out poor content, they set up the appropriate canonical tags and 301 re-directs, the did outreach to quality websites providing inbound links and were able to achieve a reasonable level of URL updates to new URL structure, they cleaned up most of the on-page user experience and on-page keyword items (title tags, meta descriptions, HTML/JS/CSS coding, usage of HTML5 structure for headers/body/footers, etc. During the transition, about a dozen primary keyword phrases lost impression and traffic volume - and most likely conversions. A simple analysis showed that the content and on-page elements in these cases were likely muddled with an unclear strategy. Too many different concepts were co-mingled and thus they lost rank on these relevant terms. Working with the client, we've created a few new pages to separate these important concepts, created nice new content and updated all the on-page elements. We've also altered the 301 redirects and canonicals to better associated backlinks to these divided pages. We've also updated the sitemap and submitted. Okay - all sounds good - now my question is: So what? What happens next? Should I request a fetch from Google? Should I run a campaign / article that discusses each of these concepts separately and then point the readers to these pages to drive some traffic to the new pages associated with those keywords? Is that even necessary? How do I get Google/Bing to recognize the client uncovered and repaired their previous error - and how long should this take? Days? Weeks? Months? Thanks
On-Page Optimization | | ExploreConsulting0 -
Rel=canonical vs noindex/follow - tabs with individual URLs
Hi everyone I've got a situation that I haven't seen in quite this way before. I would like some advice on whether I should be rel=canonicalzing of noindexing/following a range of pages on a clients website. I've just started working on a website that creates individual URLs for tabs within each page which has resulted in several URLs being created for each listing: Example URLs: hotel-downtown-calgary hotel-downtown-calgary/gallery?tab hotel-downtown-calgary?tab hotel-downtown-calgary/map?tab hotel-downtown-calgary/facilities?tab hotel-downtown-calgary/reviews?tab hotel-downtown-calgary/in-the-area?tab Google has indexed over 1500 pages with the "?tab" parameter (there are 4380 page indexed for the site in total), and also seems to be indexing some of these pages without the "?tab" parameter i.e. ("hotel-downtown-calgary/reviews" instead of "hotel-downtown-calgary/reviews?tab") so the amount of potential duplication could be more. These tabbed pages are getting minimal traffic from organic search, so I've got no issues with taking them out of the index - the question is how. There are the issues I see: Each tab has the same title as the other tabs for each location, so lots of title duplication. Each individual tab doesn't have much content (although the content each tab has is unique). I would usually expect the tabs to be distinguished by the parameters only, not have unique URLs - if that was the case we wouldn't have a duplication issue. So the question is: rel=canonical or noindex/follow? I can see benefits of both. Looking forward to your thoughts!
On-Page Optimization | | Digitator0 -
Does the follow link from the moz Profile really count after first with nofollow?
Hey all, I discovered that the link from the public profile might not count. To my knowledge Google "counts" the first link to another page on any given page. The public profile has a nofollow link before your follow link:
On-Page Optimization | | Sebes
linktodomain.tld linktodomain.tld Doesn't this invalidates all the public profile links? What is your stance on this? Regards Sebastian2 -
How to view all 'followed internal links' on a page
I am trying to view all the followed internal links on a few pages of my website. The MOZ toolbar just gives me the total number of internal followed links. What is the best way to actually see all the internal links that are followed by the google bot from any particular page? Thanks in advance.
On-Page Optimization | | rjchugh0 -
Does Google follow link path or url path when it comes to passing link juice
I noticed something with one of my sites and now I am thinking I made a boo boo (I think) here is what I have On my homepage I have 5 links Link1
On-Page Optimization | | cbielich
Link2
Link3
Link4
Link5 Links 1 - 4 go to a page and stops there. So my URL structure is www.mydomain.com/Link1
www.mydomain.com/Link2
www.mydomain.com/Link3
www.mydomain.com/Link4 So naturally my link juice passes down to these links evenly. Link5 also goes to another page, but on that page I have more links that go down further. www.mydomain.com/Link5 -> more links On page Link5 I have links that go to more pages, BUT my URL structure for these pages go like this Lets say on Link5 page I have another link that goes to AnotherLink1, AnotherLink2 and AnotherLink3 When you click on those links it takes you to those pages just fine, BUT my URL structure is like this www.mydomain.com/AnotherLink1
www.mydomain.com/AnotherLink2
www.mydomain.com/AnotherLink3 Basically I put all the "AnotherLink1-3" in the root directory as well. My question is concerning how Google passes the link Juice from my pages and if it is passing based on the path of the links and how they point to those pages, or do they pass link juice based on the URL structure. So since "AnotherLink1-3" is located in the root directory am I dividing my link juice from my home page to all the links as well based on the URL structure. For instance www.mydomain.com/Link1
www.mydomain.com/Link2
www.mydomain.com/Link3
www.mydomain.com/Link4
www.mydomain.com/Link5
www.mydomain.com/AnotherLink1
www.mydomain.com/AnotherLink2
www.mydomain.com/AnotherLink3 Do I need to change my path for Link5 page to www.mydomain.com/Link5/AnotherLink1
www.mydomain.com/Link5/AnotherLink2
www.mydomain.com/Link5/AnotherLink3 ?0 -
Internal Followed Links:
Ran Open site explorer on my site: www.psbsperakers.com It is saying that I only have "1" Internal followed link could somebody tell me what that means... and maybe take a look at my site and see it this is a quick fix?
On-Page Optimization | | kevin48030 -
Follow or no follow?
Should I add NOFOLLOW to the links in the footer of my site like "about us", "Contact us" etc because they are in the footer they are on every page so would this harm SEO in any way?
On-Page Optimization | | HarrisonLighting1