Do links from unrelated sites dilute your rankings for your key phrases?
-
do links from unrelated sites dilute your rankings for your key phrases? i've always heard don't get links from unrelated sites but if that mattered, then how would sites with totally diverse pages such as newspaper sites, sears, and other catalogue sites rank for these diverse subjects on their site? How does Facebook rank when it gets 100,000 links a day from sites that have nothing to do with a social media site? I'd love to hear everyone's opinion on this. Also, Do links from unrelated sites give less push than related links?
Take care,
Ron -
Thanks so much Ross!
-
IT won't hurt your site and will probably pass back some benefit but just how irrelevant is it? Back in the days of the Google wonder wheel, I was amazed to see how Google deemed certain topics semantically related.
The best thing to do is look at the domain authority in open site explorer. If it is above 30 you are probably on to a winner. If you were to write an article for SEO Moz that detailed how to do SEO as a musician, that would be a great link and a great article. IF you wrote an article for SEO Moz that explained tri tone substitution or chord progressions, that would be a bad article and a poorer quality link.
If the site is more than a year old i wouldn't be scared of throwing some less relevant links at it, as long as you don't nail the same anchor text and don't leave any footprints.
Hope that helps. .
-
Hey Ron,
That's a great idea. Google won't think you site is an employment site but it will think the page is related to employment in some way.
If you have a link that directs back to your brand promo page this will help it rank for the terms you want.
To make sure the promo page is coming up for the right terms, link to internally with the keyword (or a variation of) that you want to rank for. Also remember to make sure the keyword is in your meta title.
Another thing you might want to look into is getting a gig at the local student unions and making sure they link out to your band page with the official student union site. These types of links would also be valuable long term.
Hope that helps,
Ross.
-
For a good laugh, take a look at what Google's captioning system thinks Ross is saying. I don't think it handles non-American accents as well.
Ross, for the people who cannot view YouTube videos or have audio at their workplace, could you include at least a brief summary in your answer in this forum? Thanks so much!
-
One more question on relevance, is guest blogging for links worth the effort if it's an irrelevant blog but your post is very relevant to your site?
Will the promised "do follow" link you can earn from SEOMOZ hurt your rankings for your key phrases if your site is not an SEO site?
-
Hi Ross! I'm honored that you made a video response for my questions, thanks so much for the extra effort! You said i really needed to be more specific, so here's what actually coined my questions. I have a rock band site that i'm promoting and to get some high authority links, i was planning on creating a page that had lots of employment resources for music students and then email the music colleges in my state this information to get them to link to this employment resource page from their employment resources page and then funnel the page rank to my bands promo pages. Is this a good idea or will Google now think that my band site is an employment site? Thanks in advance for your input!
Take care,
Ron
-
Hey Ron,
Hope you are doing well. I put together a video answering you question for you
Hope you find it helpful.
Thanks,
Ross
-
Interesting question but got some easy answer for this!
Yes, links from unrelated sites are going to impact negatively on your website and possibility you will witness a dip in rankings from your desired key phrases. The reason why websites like newspapers and social media platforms like facebook are ranking when they are getting links from all Tom, Dick and harry websites is because news papers and social media platforms are talking various different topics… news paper in a day talks about international news, business news, talibans, and Hollywood movie reviews… similar is the case with social media so it’s possible for them to link from every different website.
Plus, Links when build have patterns that Google can track, there is a huge difference in pattern between building links and getting links naturally… Google possibility can track this and then analyze things accordingly.
Also, Google have 200+ signals that Google keep in mind when ranking websites against keyphrases so you never know if links are the real problems why you are witnessing a dip in rankings from your desired key phrases.
-
Its not about related or unrelated sites but its about Is it natural ? For example, Suppose I have seo case study of my website and I write blogpost in seomoz in which I mention out URL my website which is natural.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Drastic Drop in Link Juice
Hi Back in December we shifted my web domain from a gourmetdirect.com to gourmetdirect.co.nz as part of a site-wide revamp. Everything was going along fine until recently when my Linking domains plummeted and external links fell from 6000 approx to 600. We still have the .com live for loads of disfunctional reasons. Can anyone help? I have gone from a top ranker to a no show and my contractors are all shaking their heads.
Algorithm Updates | | GourmetDirect0 -
Simon Covell Divorce messed up my rankings, please advice?
Hi there, I was getting good ranking on some of the 'Divorce' related keywords but after Simon Covell name involved with divorce, I've just noticed that I am pushed back to page 4 today. Page 1 is one full of magazine and newspaper websites, i don't think i can compete with them. Shall I wait and hope that this news will be old and hopefully they won't rank or is there anything I can do bring back my rankings? It was one of our good converting keyword 😞 Thanks
Algorithm Updates | | Rubix0 -
3 Subdomains - Can their authority or ranking affect each other?
HI, We have 3 different subdomains that target completely different industries.
Algorithm Updates | | danialniazi
a.example.com - school reviews
b.example.com - healthcare reviews
c.example.com - car reviews Q1: If any of the above subdomains gets demoted or penalized by Google would that affect the other subdomains? Q2: Moving forward with all the new changes in SEO, penalties, etc; would it be wise to utilize 3 subdomains for different industries or should we consider getting separate domains?0 -
Does it impact over ranking of any website if their same content being used some other external sources
Hi Moz & members, I just want to make sure over website www.1st-care.org , does it impact over ranking this website if the same content (of about us or home care services) being used some other external sources or local citations places. Do those published same content create any ranking drop issue with this website's and making its content strengthen week? . As I was on 9th position in Google.com before, now it has slipped to 29th position. WHY? is there content issue or anything else which i am not aware.
Algorithm Updates | | Futura
See the content used:
Home page content
About us page content Regards,
Teginder Ravi0 -
Unable to increase the site traffic since 2 yrs
Hello friends, I am new to seomoz forum and this is my first query. Even i asked this query in many forums, i didnt get the right answer. it will be a big help if anyone answers my question. Since 2yrs i am doing seo for my site. even i am following all the white hat techniques and doing every submission manually. Still my site traffic is below 100 visits. Can any one help me to increase the site traffic? What are the techniques i need to follow to increase site visits? Also one of my sites recently got disappeared from google. I have checked all the pages listed in google for my site's major keywords. I didnt find the site anywhere. Can u hep me why this condition wll happen and what to do to overcome such issues?
Algorithm Updates | | Covantech0 -
So, useless link exchange pages still work?!
After 3 years out of SEO I thought things might have moved on, but apparently not. Bit of back link research and all the top sites in my niche have tons of reciprocal links to barely relevant sites. Do I really have to do this? I mean I thought this was so out of date, it's not much better than keyword stuffing. So, should I just forget my lofty principles asking myself 'is this of any value to my users?' and just take the medicine?
Algorithm Updates | | Cornwall0 -
After optimising for SEO my ranking went down...
Hello, My website was ranking for over 100 keywords but was not really optimised properly. For example, the page title was much too long, it was segmented like this: "keyword - Category - domain " I followed recommandations in SEOMOZ and I removed the domain and category from the long page titles to only leave the keyword and updated the H1 to reflect also the keyword. We dropped in ranking since even though we did not change anything, only made things more SEO optimised. I don't understand how it made us drop in ranking?? David
Algorithm Updates | | DavidSpivac0 -
Why have organic hits to my site suddenly started to fluctuate widely?
Hits to my website have been gradually growing over the last 2 years to a point where there was 1300 organics a day. Recently the hits crashed to 300 a day and stayed there for a couple of days. They then bounced back to 1300 a day for a few more days before crashing down to 300 again. This has happened a few times now. Oscillating between two points. Its like the site is crossing a threshold of something, back and forth. I have looked at different parts of my site and every part is down by approximately the same percentage. Anyone out there have any ideas?
Algorithm Updates | | easymatt0