Press Release Company
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I'm wanting to submit press releases to PRNewswire, BusinessWire and MarketWire.... but I dont want to take the time to fill out forms and fax them back, or pay the initial membership fees.
Are there companies that just take the press release that you've written, and then send them out to these services?
Where can I find such a company?
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I've heard great things about Eric Ward's URLWire. Especially if you've got content that lends itself to social shares. At $495 it ain't cheap, though...
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Not sure if it would be a good idea to submit the same release to all services (if you were planning on doing that).
Public Relation firms have been around before the internet. Like SEO firms, you'll find large agencies that charge a monthly retainer (usually pretty costly), to the one man band company and everything in between. I guess my point is PR agencies, like any other business will charge you for their time and from my experience its not cheap.
You may be better off selecting one wire service, paying the fee and sending your releases through them yourself. In the past we've used BusinessWire and PRNewswire with success.
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Any top digital agency should be able to fulfill your syndication request. I'd refer to the list of SEOmoz recommended providers.
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Could you please link to a few of the more reputable providers? Or is it like SEO, where thousands of companies exist?
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Any Online PR service provider should be able to assist you. They already have established accounts with these agencies and you can also avail discounts through them.
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