Core audience, daily / weekly uniques
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In Google analytics or site catalyst, is there anyway to target IP addresses to see how many of my daily uniques are daily, weekly, monthly and what % are just 'tourists'/'one-offs'?
My site is a local news site... Or is there another way to find this info. I am trying to work out what my core audience is (that keeps coming back every day or every week).
Kind regards
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You can't target IP addresses in Google Analytics or site catalyst. Your core audience are those who complete a goal conversion or an e-commerce transaction. Apply the advanced segments: 'visits with conversions' and 'visits with transactions' to your analytics report and then look at your daily/weekly/monthly visits/visitors or other metric. GA will tell you what percentage of visits resulted in goal conversions or e-commerce transactions.
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