KW density and idiot clients. HELP!!!!
-
I have a client who insists on using KW1 @ a 3% rate in a 600-word piece, aka 18 references to KW1 in a two page piece. I upped the KW1 count to 18, but in doing so, added 100 words of text, getting the piece to 700 words. Now the client wants 21 KW1 appearances to maintain that 3% density. If I add 3 more KW1's, I'll up the word count again, requiring more KW1's to hit the 3% mark. Any suggestions for solving the never-ending problem of KW density and idiot clients? Thanks in advance. Paul
-
Thanks for the assist, all.
@Matt: If the client is an idiot, someone should tell her.
Though you're right. I shouldn't point this particular client to this thread.
I love this site. Very generous mozzers.
Best,
Paul
-
RTM.
-
Show them this:
http://www.youtube.com/watch?v=Rk4qgQdp2UA
If you mention it once, good. If you mention it twice, ok, you're about this. If you mention it 3 times, ok ... getting less helpful. By the 4th, 5th, 18th time you mention it, it's not really helping. And if you overdo it it does hurt.
I've found (and YMMV) that keyword consistency is more important than density. If my article is about flowers and I mention roses and daisies, sunflowers and tulips - that's more important than saying "I like flowers because flowers smell nice and flowers are pretty flowers and you can give your wife flowers on Valentine's Day, a flowers holiday."
Also as far as consistency, use the main keywords in the title & description but don't spam them in there 3 or 4 times. Then use those keywords and the related set of keywords (types of flowers, potting, plant, garden) on the page. That's more helpful, I think.
(I'd suggest you could show your client a forum topic where a bunch of professional SEOs say keyword density doesn't matter but I'd really avoid using the word "idiot" when talking about the people who pay you if you want them to continue to do so.)
-
Show them high-ranking content for the KW's and I can almost guarantee that it doesn't follow the criteria that your client is suggesting.
-
Show him blog posts and white board Fridays that say to not be crazy about kw density.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
A client rebranded a few years ago and doesn't want to be associated with it's old brand name. He wishes not to appear when the old brand is searched in Google, is there something we can do?
The problem is there was redirection between the old branded site and the new one, and now when you type in the name of the old brand, the new one comes up. I have desperately tried to convince this client there is nothing we can do about it, dozens of news articles crop up with the two brands together as this was a hot topic a few years ago, but just in case I missed something I thought I'd ask the community of experts here on Moz. An example for this would be Tyco Healthcare that became covidien in 2007. When you type tyco healthcare, covidien crops up here and there. Any ideas? Thanks!
Intermediate & Advanced SEO | | Netsociety0 -
Building a product clients will integrate into their sites: What is the best way to utilize my clients' unique domain names?
I'm designing a hosted product my clients will integrate into their websites, their end users would access it via my clients' customer-facing websites. It is a product my clients pay for which provides a service to their end users, who would have to login to my product via a link provided by my clients. Most clients would choose to incorporate this link prominently on their home page and site nav.
Intermediate & Advanced SEO | | emzeegee
All clients will be in the same vertical market, so their sites will be keyword rich and related to my site.
Many may even be .org and ,edus The way I see it, there are three main ways I could set this up within the product.
I want to know which is most beneficial, or if I'm missing anything. 1: They set up a subdomain at their domain that serves content from my domain product.theirdomain.com would render content from mydomain.com's database.
product.theirdomain.com could have footer and/or other no-follow links to mydomain.com with target keywords The risk I see here is having hundreds of sites with the same target keyword linking back to my domain.
This may be the worst option, as I'm not sure about if the nofollow will help, because I know Google considers this kind of link to be a link scheme: https://support.google.com/webmasters/answer/66356?hl=en 2: They link to a subdomain on mydomain.com from their nav/site
Their nav would include an actual link to product.mydomain.com/theircompanyname
Each client would have a different "theircompanyname" link.
They would decide and/or create their link method (graphic, presence of alt tag, text, what text, etc).
I would have no control aside from requiring them to link to that url on my server. 3: They link to a subdirectory on mydomain.com from their nav/site
Their nav would include an actual link to mydomain.com/product/theircompanyname
Each client would have a different "theircompanyname" link.
They would decide and/or create their link method (graphic, presence of alt tag, text, what text, etc).
I would have no control aside from requiring them to link to that url on my server. In all scenarios, my marketing content would be set up around mydomain.com both as static content and a blog directory, all with SEO attractive url slugs. I'm leaning towards option 3, but would like input!0 -
Duplicating content from manufacturer for client site and using canonical reference.
We manage content for many clients in the same industry, and many of them wish to keep their customers on their individualized websites (understandably). In order to do this, we have duplicated content in part from the manufacturers' pages for several "models" on the client's sites. We have put in a Canonical reference at the start of the content directing back to the manufacturer's page where we duplicated some of the content. We have only done a handful of pages while we figure out the canonical reference potential issue. So, my questions are: Is this necessary? Does this hurt, help or not do anything SEO-wise for our ranking of the site? Thanks!
Intermediate & Advanced SEO | | moz1admin1 -
Website Indexing Issues - Search Bots will only crawl Homepage of Website, Help!
Hello Moz World, I am stuck on a problem, and wanted to get some insight. When I attempt to use Screaming Spider or SEO Powersuite, the software is only crawling the homepage of my website. I have 17 pages associated with the main domain i.e. example.com/home, example.com/sevices, etc. I've done a bit of investigating, and I have found that my client's website does not have Robot.txt file or a site map. However, under Google Search Console, all of my client's website pages have been indexed. My questions, Why is my software not crawling all of the pages associated with the website? If I integrate a Robot.txt file & sitemap will that resolve the issue? Thanks ahead of time for all of the great responses. B/R Will H.
Intermediate & Advanced SEO | | MarketingChimp100 -
URL Index Removal for Hacked Website - Will this help?
My main question is: How do we remove URLs (links) from Google's index and the 1000s of created 404 errors associated with them after a website was hacked (and now fixed)? The story: A customer came to us for a new website and some SEO. They had an existing website that had been hacked and their previous vendor was non-responsive to address the issue for months. This created THOUSANDS of URLs on their website that were then linked to pornographic and prescription med SPAM sites. Now, Google has 1,205 pages indexed that create 404 errors on the new site. I am confident these links are causing Google to not rank well organically. Additional information: Entirely new website Wordpress site New host Should we be using the "Remove URLs" tool from Google to submit all 1205 of these pages? Do you think it will make a difference? This is down from the 22,500 URLs that existed when we started a few months back. Thank you in advance for any tips or suggestions!
Intermediate & Advanced SEO | | Tosten0 -
Hi I know this is cheeky but you are all so helpful on here!
hi, quick question, I've made a new instillation of wordpress at sussexchef.com/dev and I'm about to start building pages, obvoisly I'm going to move it to sussexchef.com when its all looking right. when I choose my page address links/ permalinks thingy, should I use new url names that don't already exist on the old site? or should I keep the old url names so I don't get loads of 404's, but include the "dev/" in the url name? Eg the old address sussexchef.com/home should I use sussexchef.com/dev/home or sussexchef.com/home-sussex-caterers while building the development site? I'm guessing the later my help out in google searches too? But if I use Dev in the url shurly I will have to go through almost 100 pages removing the dev/ and also changing all the links too? This would be days of work!
Intermediate & Advanced SEO | | SussexChef83
So confused! I'd really appreciate your help here. Ben0 -
Looking for SEO & design help
Our website is www.mosquitocurtains.com built by an amateur (me). Traffic has been on the decline, slipping from enviable rankings, higher bounce rates. Of course I have a modest budget but can't seem to sift through those that say, "Pay us a bundle and cross your fingers that we're any good."
Intermediate & Advanced SEO | | Kurtyj0 -
In-House SEO - Doubt about one SEO issue - Plz guys help over here =)
Hello, We wanna promote some of our software's. I will give u guys one example bellow: http://www.mediavideoconverter.de/pdf-to-epub-converter.html We also have this domain: http://pdftoepub.de/ How can we deal about the duplicate content, and also how can we improve the first domain product page. If I use the canonical and don't index the second domain and make a link to the first domain it will help anyway? or don't make any difference? keyword: pdf to epub , pdf to epub converter What u guys think about this technique ? Good / Bad ? Is there the second domain giving any value to the first domain page? Thanks in advance.
Intermediate & Advanced SEO | | augustos0