Animated Favicon... Good or Bad Idea?
-
I'm about to create a favicon for my company and noticed an animated favicon option. I can't remember a major website using an animated favicon, but I use Chrome, which doesn't support them.
Are animated favicons visible on many browsers? Do they have any impact on SEO? Does anybody use animated favicons? Is it worth my time to create one?
-
Hi Branden
From what I understand favicons of any kind have no SEO value to them.
Favicons have a benefit from a customer point of view if they save your website to favourites/bookmarks they will then be able to identify your website a little easier through the favicon as they will recognise the branding.
One question that I don't know the answer to is: will the animated favicon slow down page loading time? If it does I would avoid them as this could have a negative effect in terms of customers interaction with your website.
To be honest I'm not sure that it is worth creating an animated version if it is going to take you away from other brand building strategies. Although it could be fun creating them.
Hope this helps.
-
Just an uninformed opinion. I'd suggest spending that time on something a bit more relevant unless your brand or business has "THE PERFECT" thing that would make such an amazing, stand out animated .gif, otherwise it may just be an unnecessary slice of cheese.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Dealing with a former associate's bad behavior
A former associate (law firm) has gotten into hot water since leaving the firm. The problem is that he has numerous profiles across the web that are still associated with the firm's address and website. A search for his name in Google often leads directly to the law firm or their profiles. Is there anything that can be done to dis-associate the firm from this person? Thanks
Branding | | ericbarbier0 -
Scribd embed links - bad idea?
My client's site in question has a TON of outstanding, constantly updated, highly detailed articles. The site owner also has a branded collection of nearly all of them on Scribd. I guess I can live with that because dupe content isn't an issue and the pdfs there link back to the site and another domain of ours. Plus it gets a lot of eyeballs on our newish brand and content, and we can run reports on users. BUT, we have Scribd social share buttons on each article on our site that (among other things) allows a user to grab a direct link to the content on Scribd or an embed link for their blog or whatever. So, two questions really - Foremost, shouldn't we get rid of that embed option on our page? I mean, isn't is stealing from our backlink potential? I can't imagine juice would somehow pass back to us through a Scribd-located doc or embed but I haven't found info affirming or contradicting that. And secondly, isn't a Scribd collection a bit analogous to posting videos on YouTube and hoping your page will ultimately benefit from it via clickthroughs, etc? At this year's MozCon I heard a strong argument against that. Thanks -
Branding | | Jen_Floyd0 -
Considering Switch to old Domain - Any Bad Karma?
So here is the issue. I am working with a company that used to have a branded domain. Then they split the domain into two separate keyword rich domains and tried to change branding to match the keyword rich domains. This made for a really long brand name that is difficult to actually rank for as it is mostly hi traffic key terms and also created brand confusion because all of the social accounts still operate under the old brand name. We are considering a new brand initiative and going back to the original brand name as it better meets our business objectives (they still get traffic from branded searches under the old brand) and the old branded web domain. My question is if there is any added risk in going back to an old domain that has been forwarded for the past 2 years to the new domain? I know the risks and problems of a domain name change, but I am not as certain about the added complication of moving back to an old domain and essentially reversing the flow of 301's. Any thoughts? Cheers!
Branding | | prima-2535090 -
Is having two websites that sell most of the same products a good idea?
Hi - Please read this in full before you answer. I currently own a website that sells kitchen cabinets and bathroom vanities that match the kitchens. This website has been operational since Arpil 2009 and we have built good rankings over the past 3 years. The site is operated on the Volusion platform (my mistake from the beginning, but we're kind of stuck now). We are in the process of designing a new website on the Magento platform - everything will be 100% different from look, speed, the way our customers shop, content, product skus, etc. The original plan was to keep the same domain but implement 301 redirects for subpages (subpage urls would have to change) and shut down the Volusion site and transfer the domain name to the Magento site. Our current website does make money right now and we would hate to lose rankings (even if only temporarily) during the switch or have something go wrong. What I am now thinking is keeping our current website on Volusion where it is currently making money and having the new Magento site have a new name/domain. The sites would sell most of the same products (the Magento site would sell more types of vanities and accessories though). The two sites would have different email addresses, phone numbers, and mailing addresses. Is it a bad idea to try and rank two websites selling pretty much the same thing? We have competitors out there that sell the same products as us, I would just prefer to compete with myself rather then someone else. Another issue is our name, one of our competitors names is extremely close to ours and we rank for pretty much all of the same keywords and customers get us mixed up all the time. This other site would have a different name (one that makes more sense). I want to make a decision that will not come back and bite us later. I know there are a lot of bigger sites that operate tons of niche sites, and of these website could eventually be similar to that. I really appreciate your help and guidance! Thanks
Branding | | tyler7560 -
Giveaway ideas for contest from a Internet Marketing Company
So I have been toying with the idea of creating a twitter / Facebook / Google + Giveaway. Users will just have to like/follow to enter and a random person will be drawing to win the prize. Seems like a solid and easy way to gain followers and such. My main concern is lets say I go the straight up "cash" route and giveaway $250 to the winner. While anyone would love to have a free $250 and I may get a lot of likes and followers, I’m sure most of them would not be interested in my company or services. They just want a free $250 (who wouldn’t). I’m been trying to think of other things to giveaway that people would still love to get but attract more people that would be interested in my services, any ideas? I was thinking maybe the winner could get free SEO for their website for 3-6 months or something like that. Something that people might actually want.
Branding | | KyleChamp0 -
Video Creation Ideas On A Budget
I am trying to help a friend add quality content to their site. It's been determined that video is a great medium for much of it. However, their budget and time is limited. Here are some ideas I've had so far and comments on each. Outsource to a budget production company Pros: $500/min or less (I hope), time saving Cons: Quality, possibly boring Sock Puppets Pros: Doable in-house, creative and engaging, multiple characters possible for a conversation rather than 1 actor Cons: Does not fit the corporate theme/feel of the site GoAnimate Cartoon Animations Pros: Doable in-house or hired creator at $500/min or less, creative and engaging, multiple characters possible for a conversation rather than 1 actor Cons: Off-limits, as this is being utilized by a subsidiary partner site that we need to differentiate from Slideshow Video Pros: Doable in-house, no actors required Cons: Possibly boring, only suitable for certain topics Does anyone have any additional ideas to throw out there or comments on how to implement the above in a suitable way for this corporate site?
Branding | | TheDude0 -
What are good paid white hat link building opporunties?
What are some good sites that offer white hat link building opportunies for the Hospitality vertical? I like the guest blogger option but dont know what site(s) are the best options?
Branding | | Melia0 -
Is it good/bad to place a press release on a third party website as well as your own?
I have read that if a Company issues a press release via a third part service (e.g. PR Web) it is best not to place the release on the company’s own website due to negative SEO effects. Is this the case? I‘d really appreciate others thoughts on this.
Branding | | E2E0